How to create meaning and value in the metaverse

The CEO of Storyblocks discusses three considerations for companies that want to compete in this immersive new world—one of which is to spread the wealth. Tech companies are currently stumbling over themselves to see who can make a bigger bet on the metaverse. However, beyond a massive financial commitment, exactly what it will take to win is still largely unproven. Will it simply be a “copy and paste” of the current digital landscape? Will our ad-filled 2D screens simply morph into privately owned virtual worlds overflowing with 3D ads? I think we all hope for something more. In the end, brands that actively try to right what the social web got wrong, and embrace the unique attributes of the new medium, will develop winning metaverse strategies.Read Full Story Continue reading at 'Fast Company'

[ Fast Company | 2022-02-28 05:00:22 UTC ]
News tagged with: #tech companies #social web #privately owned

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Middle Eastern online bookseller plans to create a banned books section

Ala Alsallal, founder of the website Jamalon, says there will be an entire section on the website devoted to selling banned books. Alsallal hopes to make banning books so pointless that governments stop doing so. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-06-07 00:00:00 UTC ]
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Penguin Random U.K. Creates Single Children's Division

Penguin Random House U.K. has created a single children's division, led by Francesca Dow. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-06 00:00:00 UTC ]
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Boston Creating A Literary Cultural District: Spotlight On New England 2014

As early as this August, Boston could become the first American city with a Literary Cultural District. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-04-18 00:00:00 UTC ]
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McClelland & Stewart Creates Poetry Board

McClelland & Stewart has recruited three prominent poets for a board intended to reinvigorate its renowned poetry program. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-26 00:00:00 UTC ]
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Osprey creates games division

Military history publisher Osprey Publishing is to create a dedicated games division to develop... Continue reading at The Bookseller

[ The Bookseller | 2014-03-03 00:00:00 UTC ]
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In a Digital World, What Does “Out of Print” Mean?

With ebooks and print-on-demand, readers never again have to want for a much loved, long forgotten, or previously unpublished book from a cherished writer. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-02-21 00:00:00 UTC ]
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Shares Don't Mean Content is Being Read

Earlier this month, there was yet another lengthy public debate about Upworthy, the two-year-old publisher that has become one of the most popular sites on Facebook due to its knack for overselling its bite-size content with "curiosity gap" h ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-02-17 00:00:00 UTC ]
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Lush creates 'Christopher North' line

The founders of Lush cosmetics have named a product line "Christopher North" after... Continue reading at The Bookseller

[ The Bookseller | 2014-02-13 00:00:00 UTC ]
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News Hub set to create opportunities for freelance journalists

New publishing platform offers writers chance to create an online presence and promises to 'pay journalists better than ever'Websites that pay contributors according to the popularity of their content are nothing new, but what does their existence in the online market mean for the thousands of... Continue reading at The Guardian

[ The Guardian | 2014-02-11 00:00:00 UTC ]
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DreamWorks Animation creates own children's imprint

DreamWorks Animation is bringing its publishing in-house by launching Dreamworks Press, to... Continue reading at The Bookseller

[ The Bookseller | 2014-02-11 00:00:00 UTC ]
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Does digital publishing mean the death of the author? | Richard Lea

We used to know what it took to be a writer – you had to publish a book. But electronic publishing is piling pressure on myths of the author's lifeWhat's the difference between making money out of books and writing books that people want to buy? Turns out it's about 40% – if, that is, you... Continue reading at The Guardian

[ The Guardian | 2014-01-23 00:00:00 UTC ]
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E-Readers Create Boom in US Spanish-Language Books

The Los Angeles Times looks into the growing availability of Spanish-language ebooks and increasing confidence in the US Spanish-speaking market. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-01-14 00:00:00 UTC ]
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A transparent market means rethinking the ways brands advertise

In the transparent marketplace it's what you do, not what you say, that makes the difference, and that's good for sustainabilityIn New York's Central Park recently, an old man was selling "Banksy paintings" for $60 apiece. His booth was right next to others selling everything from second-hand... Continue reading at The Guardian

[ The Guardian | 2013-12-04 00:00:00 UTC ]
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Publishing Allies: 4 Tips For Creating Productive Media Partnerships

By Denis Wilson It's not uncommon for sister publications within a publishing company to partner on issues or share content. For its October issue, Wired collaborated with fellow Condé Nast title bon appétit on... Continue reading at Publishing Executive

[ Publishing Executive | 2013-11-01 00:00:00 UTC ]
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Disney's Paper Generators Create Electricity Without Batteries

We've all talked about an Internet of things, but there are huge bottlenecks––like the fact that our battery technology is stagnant, and mining all that lithium is horrible for our environment. So long as battery technology continues to be so disappointing, the design of our future will suffer.... Continue reading at Fast Company

[ Fast Company | 2013-10-07 00:00:00 UTC ]
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What The Best Seller List Means: Then and Now

In 1973, Gore Vidal sardonically critiqued the bestseller list of the age, and now Lauren Sarner echoes the practice, mining cultural signifiers from our own current list. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-08-29 00:00:00 UTC ]
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How Design Legend Irving Harper Created The Herman Miller Logo

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[ Fast Company | 2013-07-19 00:00:00 UTC ]
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Amazon creates a new comic books imprint

The imprint, titled Jet City Comics, released its first title, a work named 'Symposium #1," on July 9. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-07-12 00:00:00 UTC ]
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What Does the HarperCollins UK Redmayne Appointment Really Mean?

With former Pottermore CEO Redmayne running HarperCollins UK, publishers wonder what his appointment foretells about the future of the book business. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-07-08 00:00:00 UTC ]
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Developing Collections ‘By Any Means Necessay’

Some call it multicultural, some call it Africana, some call it a “special collection.” PW spoke with librarians about collecting materials for and by African-Americans for public, school and academic libraries. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-06-30 00:00:00 UTC ]
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