How Swiss news publisher NZZ uses newsletters to increase paid subscriptions

The 200-year-old German-language publisher has 21 email newsletters, around half of which weekly and half daily. The post How Swiss news publisher NZZ uses newsletters to increase paid subscriptions appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2019-04-09 00:00:00 UTC ]

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Italy’s Increasingly Agile Literary Agents

While relatively few literary agents work in Italy, the evolving publishing industry is making them more essential. Agent Marco Vigevani describes the scene. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-01-09 00:00:00 UTC ]
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Why Native Ads Are Bad News for Some Agencies

When Capital One set out to endear itself with entrepreneurs, it enlisted Forbes to create blog posts on its behalf about cybercrime and other scourges of small business. Likewise, UPS entrusted Fast Company to create custom infographics that ran on the business brand’s site. In both cases, it... Continue reading at AdWeek

[ AdWeek | 2013-01-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #zenith media #content creation #due respect #signs point #online survey


Self-published authors on Kindle bestseller list

Amazon has revealed that 15% of its bestselling Kindle books in the UK last year were written by... Continue reading at The Bookseller

[ The Bookseller | 2013-01-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #self-published authors


January’s Starred BlueInk Reviews of Self-published Books

This month's starred BlueInk reviews offers a look at some of the best literature the self-publishing community has to offer. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-01-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #self-published books #self-publishing community


Publishing’s Most Prolific Blurber Immortalized on Film

The work of the book business' most imaginative, funny and prolific blurber, author Gary Shteyngart, gets immortalized in a new documentary. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-01-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book business


Independent Publishers Association Launched in the Maghreb

AMELI, the Association Maghrebine des Editeurs du Livre Independents, was launched late last month. The organization currently has 22 members Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-01-04 00:00:00 UTC ]
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It’s Time Publishing Tries Something Radical to Entice Readers

Publishing is doing all it can to convince people to buy books and read, but still 47% of Americans don't. It's time to try something radical: let's start with men. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-01-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #entice readers #buy books


China Will Never Be a Gold Mine for Western Publishers

Cultural differences aside, China's book market is itself largely a self-contained entity—politically, socially and, more importantly, economically. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-01-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #gold mine #western publishers #cultural differences #book market


Touch Publishing Platform Onswipe Now Reaching 10M Monthly Active Users On iOS

Onswipe, a startup that helps publishers build websites optimized for iPads and other touchscreen devices, is closing out what sounds like a big year. Content published through the Onswipe platform reached 44 million unique visitors over the course o ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-01-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #touchscreen devices #big year


Number of Americans reading digitally increases

Nearly a quarter of Americans have read ebooks in the past year, with the number of... Continue reading at The Bookseller

[ The Bookseller | 2012-12-27 00:00:00 UTC ]
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News Corp applies to separate business

News Corp, the parent company of HarperCollins, has formally applied to separate the company into... Continue reading at The Bookseller

[ The Bookseller | 2012-12-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #separate business


2012: the year of self-publishing

The most recent sign that self-publishing is on the rise? New York Times book critic Michiko Kakutani chose a self-released book as one of her favorite titles of the year. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2012-12-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #favorite titles


Faber co-publishes interactive '39 Steps'

Faber has teamed up with publishers from different sectors to create an interactive version of... Continue reading at The Bookseller

[ The Bookseller | 2012-12-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #interactive version


Publishers Lunch Opens “Bookateria” Book Discovery Site with Random House

Bookateria, a new book discovery and sales site, features titles that are being discussed, reviewed and recommended by those in the industry and the media. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-12-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #random house #book discovery


World Publishing Expo Brings New Ideas, New Orders

Newspaper publishing vendors and professionals convene in Frankfurt for education, networking, and business opportunities Publishers, journalists, production vendors, and techies from every corner of the digital market met in Frankfurt, Germany, ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-12-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #business opportunities


The War Between Publishers and Libraries Over Ebooks: An Overview

At the heart of the debate between publishers and libraries over ebook pricing and lending is a simple question: do libraries increase book sales or cannibalize them? Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-12-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook pricing #simple question


Children's publishers ready Christmas digital strategies

Children's publishers' digital Christmas strategies are already being unwrapped, with... Continue reading at The Bookseller

[ The Bookseller | 2012-12-17 00:00:00 UTC ]
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3 Key Developing Book Markets for Publishers to Watch in 2013

Korea, Indonesia and Turkey are well positioned to take advantage of the growing interesting in developing book markets from Western publishers in coming years. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-12-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #western publishers #coming years


Amazon wins EU ebook pricing battle with Apple and major book publishers

The European Union has accepted an offer from Apple and four major publishers to reduce pricing restrictions on content offered at Amazon and other book-sellers. After being caught out by the EU, we heard that the offer was likely to be adopted last month, and the commission has now confirmed... Continue reading at Engadget

[ Engadget | 2012-12-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #european union #major publishers #most-favored nation #lagardere sca #hachette livre #striking deals #favored nation


Publishing Personalities Advise on Designing the Bookshop of the Future

Foyles asked for advice on designing the bookshop of the future and several notable publishing personalities shared their ideas with Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-12-12 00:00:00 UTC ]
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