How PopSugar went from zero to 14 mil. Facebook video views a month

PopSugar produces dozens of videos each week for its audience of millennial women, and then it tailors them for each distribution platform. The publisher posts longer videos on YouTube and on its own site, while Facebook gets more clips and flashy text graphics, because the platform autoplays videos without sound. That helped PopSugar rack up 18.5 million monthly Facebook views in February, according to the company -- more than the 15 million monthly views it draws on YouTube, as measured by OpenSlate. The post How PopSugar went from zero to 14 mil. Facebook video views a month appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2015-04-27 00:00:00 UTC ]
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Hive to launch "in the next couple of months"

Written By: Lisa Campbell and Charlotte Williams Publication Date: Thu, 17/03/2011 - 16:06 Gardners is set to launch its Hive.co.uk website within weeks and has 400 retailers signed up, although some indies have expressed mixed views about the initiative. Speaking at the Independent... Continue reading at The Bookseller

[ The Bookseller | 2011-03-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #lisa campbell #uk website #independent publishers #guild conference

Magazine iPad App Launches Slow in First Two Months of 2011

The Association of Magazine Media (MPA) released a study following growth in magazine-created iPad Apps, tracking a decline from previous months numbers. Continue reading at Folio Magazine

[ Folio Magazine | 2011-03-02 00:00:00 UTC ]
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British Bookshops to cease trading within a month

Written By: Lisa Campbell Publication Date: Tue, 15/02/2011 - 17:04 All remaining 28 British Bookshops and Stationers stores will shut up shop within a month, unless a last-minute deal can be made with any interested parties. The programme of closure will begin over the next week, with around... Continue reading at The Bookseller

[ The Bookseller | 2011-02-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #made redundant #british bookshops #interested parties

NYT Pay Wall Could Debut Next Month

The New York Times will roll out its much-anticipated digital subscription package, probably next month, according to a report by The Wall Street Journal. Continue reading at Folio Magazine