How an Agency Cut Through ‘Purpose Clutter’ With Its Bookstore Campaign Trolling Amazon

In this David-versus-Goliath battle, mom-and-pop bookstores wrapped themselves in Amazon's familiar brown cardboard as a protest against the retail giant and a plea to shop local. The Instagram-ready stunt, with Amazon lookalike boxes covered in sick literary burns and topical quips, came courtesy of DCX Growth Accelerator, a Brooklyn-based agency that's known for projects like... Continue reading at 'AdWeek'

[ AdWeek | 2020-10-19 20:06:41 UTC ]

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NYC radical bookstore Bluestockings is back—and they need your help.

YES! The volunteer-run, collectively owned radical bookstore and activist center Bluestockings is reopening in a new location after shutting down over the summer and fall. In July, Bluestockings announced they were shutting down their original location at 172 Allen Street for both pandemic and... Continue reading at Literrary Hub

[ Literrary Hub | 2020-12-03 16:23:15 UTC ]
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12 new books to get from your local bookstore today.

In the mood for a little holiday shopping? You know what they say: November is the new December! Who says that? Independent bookstores that need your support now! So here are a dozen new books hitting shelves today. Go forth! * Ernest Cline, Ready Player Two (Ballantine) “This sequel, nine years... Continue reading at Literrary Hub

[ Literrary Hub | 2020-11-24 12:39:52 UTC ]
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What do President Barack Obama and Rachel Bloom have in common?

We’ve got a star-studded stack of new books today, folks! To name a few: President Barack Obama’s memoir, Crazy Ex-Girlfriend creator and star Rachel Bloom’s musings, Julia Child’s culinary wisdom, and Steve Martin’s cartoon pigeons (???). You can get them all at your local bookstore today! *... Continue reading at Literrary Hub

[ Literrary Hub | 2020-11-17 15:30:14 UTC ]
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Oprah's Interview with Obama Airs on Publication Day

Oprah Winfrey's interview with Barack Obama premieres on Apple TV+ on Tuesday morning, just as copies of the hotly anticipated former president's memoir lands on bookstore shelves around the world. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-11-16 05:00:00 UTC ]
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Republican election denialism isn’t scary or funny or pathetic. It’s all of the above.

Yesterday, as senior Republican officials continued to indulge President-unelect Trump’s election fantasies, his claims of widespread voter fraud continued to be baseless, and reporters continued to point that out. Republicans in various states have made mountains out of procedural molehills and... Continue reading at Columbia Journalism Review

[ Columbia Journalism Review | 2020-11-11 13:19:27 UTC ]
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21 new books to buy from your local indie today.

You know what they say: November is the new December! When’s the best time to support your local bookstore and get holiday gifts? Well, there’s no time like the present. (Get it?) (I’m sorry.) (But seriously, support your favorite indie and check out these new books!) * Jonathan Lethem, The... Continue reading at Literrary Hub

[ Literrary Hub | 2020-11-10 19:44:02 UTC ]
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Read one bookstore owner’s impassioned call to help all independent bookstores.

As COVID cases surge to record numbers and Republicans flirt with a paper coup the future of the nation’s bookstores remains perilous. Yes, we all have a lot to worry about—but if you care about that unwieldy, amorphous thing called literary culture, please spare a moment (or a dollar) to... Continue reading at Literrary Hub

[ Literrary Hub | 2020-11-10 16:14:32 UTC ]
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EC brings anti-trust charges against Amazon

European Union regulators have brought anti-trust charges against Amazon, accusing the retail giant of using sensitive data from the third-party sellers who use its marketplace to gain unfair advantage for its own retail business.  Continue reading at The Bookseller

[ The Bookseller | 2020-11-10 15:04:25 UTC ]
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Biden wins, but Trump—and division—aren’t going away

CNN’s election-count coverage ended as it began: with Wolf Blitzer all excited. “After four long, tense days, we’ve reached a historic moment in this election,” he said. “We can now project the winner of the presidential race.” One thrumming musical interlude later, the network reported that... Continue reading at Columbia Journalism Review

[ Columbia Journalism Review | 2020-11-09 12:59:12 UTC ]
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See inside one of the world’s most beautiful bookstores

Dujiangyan Zhongshuge is the latest bookstore designed by X+Living, and it’s stunning. The very best books transport you to another world, and the most magical bookstores help make that a reality. Chinese bookseller Zhongshuge is renowned for its stunning bookstores, and its latest outpost, in... Continue reading at Fast Company

[ Fast Company | 2020-11-02 08:00:34 UTC ]
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WATCH: Tiny Nightmares: Very Short Stories of Horror

Welcome to the virtual book launch of Tiny Nightmares: Very Short Tales of Horror, brought to you by The Antibody Reading Series in collaboration with WORD Bookstore (buy from the bookstore here). Tonight’s guests include editors Lincoln Michel and Nadxieli Nieto, along with contributors Meg... Continue reading at Literrary Hub

[ Literrary Hub | 2020-10-29 23:30:17 UTC ]
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Are bookstores essential businesses? In France, they’re making the case.

As Europe goes back into pandemic lockdown French bookstores are making the case to remain open, despite the fact bars and restaurants will be closing. Citing fears of increasing “cultural isolation” bookstore associations are joining with publishers to demand classification as essential... Continue reading at Literrary Hub

[ Literrary Hub | 2020-10-29 16:15:27 UTC ]
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16 new books to buy from your local indie bookstore this week.

With Halloween fast-approaching, I feel the need (along with every other person on the book internet) to remind you that one of the scariest things imaginable might happen: your local indie bookstore might close. Their fate is in your hands. Go on and pick up one (or two or three) of these new... Continue reading at Literrary Hub

[ Literrary Hub | 2020-10-27 13:16:05 UTC ]
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Column: America's oldest children's bookstore is struggling in the pandemic. But there's hope

Jimmy Fallon, local authors and devoted regulars are rallying to help Once Upon a Time in Montrose — the country's oldest kids' bookstore — survive the pandemic that has destroyed so many small businesses. Continue reading at Los Angeles Times

[ Los Angeles Times | 2020-10-27 12:00:02 UTC ]
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Workman Launches Campaign to Support Indie Bookstores

Workman Publishing has launched a campaign to encourage readers to buy books from their local independent bookstore this holiday season, under the slogan. "Shop Local NOW, So You Can Shop Local FOREVER." Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-10-22 04:00:00 UTC ]
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How an Agency Cut Through ‘Purpose Clutter’ With Its Bookstore Campaign Trolling Amazon

In this David-versus-Goliath battle, mom-and-pop bookstores wrapped themselves in Amazon's familiar brown cardboard as a protest against the retail giant and a plea to shop local. The Instagram-ready stunt, with Amazon lookalike boxes covered in sick literary burns and topical quips, came... Continue reading at AdWeek

[ AdWeek | 2020-10-19 20:06:41 UTC ]
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A bookstore that dwells in darkness, literally.

How does one browse in a dark bookstore? Picture row upon row of faced-out books lit like tiny billboards floating in an inky black room, small candle lit café tables as little islands of light between hundreds of glowing covers… That’s basically the scene at Wuguan Bookstore in Kaohsiung,... Continue reading at Literrary Hub

[ Literrary Hub | 2020-10-19 15:08:32 UTC ]
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Your Local Bookstore Wants You to Know That It’s Struggling

Independent booksellers are desperate for customers to return, and not just for an online reading. Continue reading at The New York Times

[ The New York Times | 2020-10-15 09:00:28 UTC ]
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ABA Kicks Off New Marketing Campaign

As Amazon's yearly two-day sales initiative, Prime Day, winds down on Wednesday, the ABA is launching a new marketing campaign, Boxed Out, that features provocative installations in front of six independent bookstores urging readers to avoid Amazon and shop local. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-10-14 04:00:00 UTC ]
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Your Week in Virtual Book Events, Oct. 12th to 18th

Books Beneath the Bridge: Greenlight Poetry Salon Monday, October 12, 7pm EDT For the eighth season of Books Beneath the Bridge, a literature series hosted by the Brooklyn Bridge Park, Greenlight Bookstore will be hosting a virtual edition of their quarterly Poetry Salon, hosted and curated by... Continue reading at Literrary Hub

[ Literrary Hub | 2020-10-12 10:00:38 UTC ]
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