Between CEO Elon Musk's often erratic antics, strident competition from existing industry titans, and a public that is still not fully sold on the idea of traveling via electrical charge, Tesla's road to prominence has not been a smooth one. But facing a federal investigation into its driver assist systems, is far from the biggest roadblock the company has navigated. As journalist Tim Higgins explains in his new book, Power Play, back in the early aughts, Tesla's engineering team had to overcome an even tougher challenge: keeping the first iterations of its EVs from randomly exploding.Knopf Doubleday - Penguin RandomhouseFrom the book POWER PLAY: Tesla, Elon Musk, and the Bet of the Century by Tim Higgins, published in the US on August 3, 2021 by Doubleday, an imprint of The Knopf Doubleday Publishing Group, a division of Penguin Random House LLC, and in the UK on August 5, 2021 by WH Allen. Copyright © 2021 by Tim Higgins.A panicked letter from LG Chem arrived at Tesla with a dire demand: Return its batteries.Just as Tesla was proving it could craft a lithium-ion battery pack on its own, the battery industry was grappling with the danger that cells posed when they were handled incorrectly. AC Propulsion had learned this the hard way months earlier, in one of an increasing number of incidents that sent shudders through the battery industry. En route from Los Angeles to Paris, a shipment of AC Propulsion’s batteries caught fire as it was being loaded onto a FedEx airplane... Continue reading at 'Engadget'
[ Engadget | 2021-08-21 15:00:52 UTC ]
Roy Keane and Roddy Doyle will be among the big names appearing at the second London Sports Writing Festival, taking place next week at Lord's Cricket Ground. Continue reading at The Bookseller
[ The Bookseller | 2014-10-17 00:00:00 UTC ]
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As new directions for bookselling evolve, the industry is increasingly looking to take advantage of the changes taking place across the entire retail spectrum. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-08-29 00:00:00 UTC ]
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The organization focused on the First Amendment will be working with the American Booksellers Foundation for Free Expression to provide speakers for bookstores during Banned Books Week, taking place this year September 21-27. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-07-29 00:00:00 UTC ]
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The Professional Publishers Association (PPA) has announced the line-up for Publishing+, its annual conference, taking place on 9 May, which will address the key topics influencing magazine and media publishers. Continue reading at Media Week
[ Media Week | 2012-03-15 00:00:00 UTC ]
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Publication Date: Wed, 28/09/2011 - 15:20 Google is to support a new family arts and literature festival, which is taking place during autumn half term in London. The internet giant will make 300 tickets to main theatre events at Word Up! available to low-income families referred to organisers... Continue reading at The Bookseller
[ The Bookseller | 2011-09-28 00:00:00 UTC ]
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Written By: Michael Fitzpatrick Publication Date: Tue, 23/08/2011 - 08:26 A confusing maze of ebook stores, a difficulty in rendering text and high costs of purchase are dissuading Japanese customers from buying into ebooks. The chaotic melee now taking place in Japan, as publishing makes room... Continue reading at The Bookseller
[ The Bookseller | 2011-08-23 00:00:00 UTC ]
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Publication Date: Mon, 16/05/2011 - 08:50 A team of volunteers has set up the UK's first festival devoted to Animal Farm author George Orwell. Taking place from 9th-18th September in Letchworth, Hertfordshire, the George Orwell Festival is being run by volunteers including representatives from... Continue reading at The Bookseller
[ The Bookseller | 2011-05-16 00:00:00 UTC ]
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This year's London Book Fair is taking place at a time of unique change. The shift from the printed word to the downloaded text is accelerating; chains and standalone bookstores are closing down around the world; and the very future of the book "entity" is being challenged by commentators and... Continue reading at Publishers Weekly
[ Publishers Weekly | 2011-04-11 00:00:00 UTC ]
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