Hitting the Books: How Tesla engineers solved the problem of exploding EV batteries

Between CEO Elon Musk's often erratic antics, strident competition from existing industry titans, and a public that is still not fully sold on the idea of traveling via electrical charge, Tesla's road to prominence has not been a smooth one. But facing a federal investigation into its driver assist systems, is far from the biggest roadblock the company has navigated. As journalist Tim Higgins explains in his new book, Power Play, back in the early aughts, Tesla's engineering team had to overcome an even tougher challenge: keeping the first iterations of its EVs from randomly exploding.Knopf Doubleday - Penguin RandomhouseFrom the book POWER PLAY: Tesla, Elon Musk, and the Bet of the Century by Tim Higgins, published in the US on August 3, 2021 by Doubleday, an imprint of The Knopf Doubleday Publishing Group, a division of Penguin Random House LLC, and in the UK on August 5, 2021 by WH Allen. Copyright © 2021 by Tim Higgins.A panicked letter from LG Chem arrived at Tesla with a dire demand: Return its batteries.Just as Tesla was proving it could craft a lithium-ion battery pack on its own, the battery industry was grappling with the danger that cells posed when they were handled incorrectly. AC Propulsion had learned this the hard way months earlier, in one of an increasing number of incidents that sent shudders through the battery industry. En route from Los Angeles to Paris, a shipment of AC Propulsion’s batteries caught fire as it was being loaded onto a FedEx airplane... Continue reading at 'Engadget'

[ Engadget | 2021-08-21 15:00:52 UTC ]

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Bookstores of Every Kind

A revival of the independent bookstore sector has been taking place over the past few years. That resurgence can been seen in the Pacific Northwest, which even before the indie rebound was already a veritable bookstore mecca. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-11-18 00:00:00 UTC ]
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Digital Census: 'self-published writers to grow ebook market share'

Self-published writers and digital only publishers will continue to grow their share of the digital content market while traditional publishers over-price ebooks, according to early results of the FutureBook Census, launched ahead of this year’s FutureBook Conference, taking place on 2nd December. Continue reading at The Bookseller

[ The Bookseller | 2016-10-13 00:00:00 UTC ]
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BEA 2016: Veronica Roth: Making Her Mark

Veronica Roth describes herself as totally “pumped” that BookCon this year is taking place here in the Windy City. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-05-14 00:00:00 UTC ]
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Last chance to book children’s conference tickets

The children’s publishing world has only 24 hours left to book tickets to this year’s Bookseller children’s conference, which is taking place next Tuesday (29th September). The day, themed around the idea of growing the children’s market by invention and reinvention, covers four key areas:... Continue reading at The Bookseller

[ The Bookseller | 2015-09-25 00:00:00 UTC ]
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Orbit to host fantasy workshop

Science fiction and fantasy publisher Orbit Books will host an online fantasy-writing workshop this summer. The week-long free workshop, taking place from Monday 27th July to Friday 31st July and led by author Karen Miller, will invite aspiring authors to take part in a “write-along” challenge... Continue reading at The Bookseller

[ The Bookseller | 2015-07-10 00:00:00 UTC ]
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Special Edition: NYC Attendance Up 40%

Despite taking place at a new venue with some quirks, attendance for ReedPOP’s Special Edition: NYC was up 40% from 2014, its inaugural year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-06-10 00:00:00 UTC ]
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LéaLA Showcase of Spanish Lit in the USA Adds Professional Day

LéaLA, the Spanish-language Book Fair of Los Angeles, taking place May 15-17, has added a professional day and will feature more than 100 authors. The post LéaLA Showcase of Spanish Lit in the USA Adds Professional Day appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-04-30 00:00:00 UTC ]
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Packed Field Stokes Competition for Digital Ad Dollars

Over the next two weeks, some of the biggest Internet companies and publishers will showcase their original programming in an annual attempt to attract advertising dollars. The events, taking place in New York under the banner of the Digital Content ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-04-27 00:00:00 UTC ]
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Bookselling Roundup, Week Ending March 27, 2015

The potential fragility of new bookstore ventures was driven home when two-year-old Granada Books in Santa Barbara announced that it needs $50,000 to stay open. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-03-27 00:00:00 UTC ]
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Dahl’s Charlie tops Sainsbury's list of books kids 'should read'

Roald Dahl’s Charlie and the Chocolate Factory (Puffin) is the book parents most think their children should read before the age of 16, according to a survey from supermarket Sainsbury's. Sainsbury’s asked 2,000 parents which 50 books children should read by the time they are 16 to celebrate... Continue reading at The Bookseller

[ The Bookseller | 2015-03-03 00:00:00 UTC ]
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Review of the Year: Authors - A broad spectrum

The robust children’s market in 2014 has been the main theme of The Bookseller’s Review of the Year features, and it is driven home in our look at last year’s bestselling authors. The top 50 writers are once again eclipsed by the shadow of the Gruffalo, with the mighty Julia Donaldson taking... Continue reading at The Bookseller

[ The Bookseller | 2015-01-27 00:00:00 UTC ]
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Spain is making Google (and others) pay news publishers a tax

For companies like Google, facing problems with the law across Europe has become a common thing. The most recent example of this is now taking place in Spain, where the country's parliament just gave the go-ahead to what's being known as the "Google... Continue reading at Engadget

[ Engadget | 2014-10-31 00:00:00 UTC ]
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Keane and Doyle to speak at London's sports writing festival

Roy Keane and Roddy Doyle will be among the big names appearing at the second London Sports Writing Festival, taking place next week at Lord's Cricket Ground.   Continue reading at The Bookseller

[ The Bookseller | 2014-10-17 00:00:00 UTC ]
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Tapping into Innovation

As new directions for bookselling evolve, the industry is increasingly looking to take advantage of the changes taking place across the entire retail spectrum. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-08-29 00:00:00 UTC ]
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MLRC Partners with ABFFE

The organization focused on the First Amendment will be working with the American Booksellers Foundation for Free Expression to provide speakers for bookstores during Banned Books Week, taking place this year September 21-27. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-29 00:00:00 UTC ]
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PPA confirms Hunt, Soutar and Rashbass in speaker line up

The Professional Publishers Association (PPA) has announced the line-up for Publishing+, its annual conference, taking place on 9 May, which will address the key topics influencing magazine and media publishers. Continue reading at Media Week

[ Media Week | 2012-03-15 00:00:00 UTC ]
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Google to support new festival Word Up!

Publication Date: Wed, 28/09/2011 - 15:20 Google is to support a new family arts and literature festival, which is taking place during autumn half term in London. The internet giant will make 300 tickets to main theatre events at Word Up! available to low-income families referred to organisers... Continue reading at The Bookseller

[ The Bookseller | 2011-09-28 00:00:00 UTC ]
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Chaos hinders Japanese ebook market

Written By: Michael Fitzpatrick Publication Date: Tue, 23/08/2011 - 08:26 A confusing maze of ebook stores, a difficulty in rendering text and high costs of purchase are dissuading Japanese customers from buying into ebooks. The chaotic melee now taking place in Japan, as publishing makes room... Continue reading at The Bookseller

[ The Bookseller | 2011-08-23 00:00:00 UTC ]
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First George Orwell festival launched

Publication Date: Mon, 16/05/2011 - 08:50 A team of volunteers has set up the UK's first festival devoted to Animal Farm author George Orwell. Taking place from 9th-18th September in Letchworth, Hertfordshire, the George Orwell Festival is being run by volunteers including representatives from... Continue reading at The Bookseller

[ The Bookseller | 2011-05-16 00:00:00 UTC ]
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London Book Fair 2011: An Evolutionary Phase

This year's London Book Fair is taking place at a time of unique change. The shift from the printed word to the downloaded text is accelerating; chains and standalone bookstores are closing down around the world; and the very future of the book "entity" is being challenged by commentators and... Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-04-11 00:00:00 UTC ]
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