Publishers are kicking off 2016 with débuts they hope to launch as the next big thing. Continue reading at 'The Bookseller'
[ The Bookseller | 2015-10-12 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Tue, 15/02/2011 - 09:43 Most publishers are neglecting the marketing role provided by bricks and mortar bookshops, said the head of Quarto as it unveiled its annual results. Chairman and c.e.o. Laurence Orbach said he was "pleased" with the... Continue reading at The Bookseller
[ The Bookseller | 2011-02-15 00:00:00 UTC ]
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While it may not apply to overall advertising budgets, "big" was in for individual ad pages that ran in MPA member magazines in 2010. According to data collected by MagazineRadar, high-impact ads that ran on heavy stock were up 19 percent in 2010 and the actual ad size increased as well: the... Continue reading at Folio Magazine
[ Folio Magazine | 2011-01-27 00:00:00 UTC ]
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As Simon & Schuster prepares to release O: A Presidential Novel, based on the Obama administration and starring a thinly veiled Barack Obama as the character "O," the publisher is trying to keep the identity of its anonymous author under wraps. Slate imagines a few possibilities.[more ...] Continue reading at Slate
[ Slate | 2011-01-19 00:00:00 UTC ]
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