Here in the Real World (shelftalker)

How much of the real world do middle grade readers want, and does the answer lie in the pages of Sara Pennypacker’s new novel? Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2019-09-05 10:35:18 UTC ]

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Re-Creating The Magic Of Harry Potter In The Real World

The graphic designers behind the new Diagon Alley theme park reveal how they translate the stuff of film and books into real-world magic.Hundreds of wannabe-magicians walk down a cobblestone street, lugging bags filled with wands, robes, and plush three-headed dogs. A dragon breathes fire atop a... Continue reading at Fast Company

[ Fast Company | 2014-07-23 00:00:00 UTC ]
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You Talked About These New TV Shows, but Did You Watch? Mostly, Yes

In a series of September and October posts (the most recent one right here), Ad Age has been taking a broad view of the "social buzz" surrounding the fall TV season's new shows. We worked with the Keller Fay Group, a market-research firm that specializes in tracking "real world" conversations --... Continue reading at Advertising Age

[ Advertising Age | 2013-11-01 00:00:00 UTC ]
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