Hearst turns to first-party data to look for new brand licensing categories

Hearst Magazines said its affiliate e-commerce business is up over 150% compared to January of last year. It's applying these insights to licensing. The post Hearst turns to first-party data to look for new brand licensing categories appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2021-02-10 05:01:00 UTC ]
News tagged with: #first-party data #hearst magazines #hearst

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Ad Age's 2014 Magazine A-List: Vice Is Magazine Brand of the Year

For most magazine companies, 2014 was a difficult year. Backs against the wall, publishers looked beyond print for growth -- to digital media, live events, consumer products and TV deals.Vice magazine is way ahead of them.The free magazine founded in 1994 as Voice of Montreal has grown into one... Continue reading at Advertising Age

[ Advertising Age | 2015-01-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #live events #consumer products #tv deals #multiple platforms #publishers claim #ae networks


Apple iBooks Category Bestsellers, January 4, 2015

The bestselling iBooks in mystery, romance, sci-fi, biography, fiction, children & teens, and more for the week ended January 4, 2015. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-01-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bestselling ibooks #children teens


Amazon's third party sales 'over 40% of total'

Third party sellers accounted for more than 40% of all items sold on Amazon in 2014, the online retailer has revealed. There are currently more than two million vendors on the online retail site, who sold more than two billion items worldwide last year, including books, clothing and other... Continue reading at The Bookseller

[ The Bookseller | 2015-01-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #items sold #products directly #online retailer #including books #mobile devices


Hearst Magazines Survives "Roller Coaster" Year

In June, David Carey will mark his fifth anniversary as Hearst Magazines president, and a New Year's Day tradition of his (begun over a decade ago when publisher of The New Yorker) is to look back and look ahead in a letter to colleagues. In his 2015 message, Carey acknowledged that Continue reading at Folio Magazine

[ Folio Magazine | 2015-01-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #david carey #decade ago


Buzzfeed's New Publisher Says Data Shows Emotional Content, Shareability Key to Viral Success

  Photo: Alfred Maskeroni Specs Who Dao Nguyen New gig Publisher, BuzzFeed Old gig Vp of growth and data, BuzzFeed Age 41 Twitter @daozers What do you do as publisher? Publishing is literally the act of making information available to the public. For a purely digital operation like... Continue reading at AdWeek

[ AdWeek | 2015-01-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #shed light #paid media #ve found #brand affinity #pop culture #buddhist nun


Keats-Shelley prize launches teen category

The Keats-Shelley prize, launched in 1998 to celebrate the lives and works of the Romantic poets, has launched a new competition for teen writers. To enter the Young Romantics prize, teenagers aged 16-18 can write a poem or short story that is inspired by the work or lives of the Romantic... Continue reading at The Bookseller

[ The Bookseller | 2015-01-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #teen writers #short story #closing date #13th march


Hearst Plans New Print Magazine for Early 2016

Hearst Magazines, publisher of glossy titles like Cosmopolitan and Good Housekeeping, is planning to introduce a new print magazine in early 2016, according to David Carey, the company's president."We're in conversations now with possible joint-venture partners," said Mr. Carey in a memo to... Continue reading at Advertising Age

[ Advertising Age | 2015-01-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #good housekeeping #print launch #print titles #good life


Apple iBooks Category Bestsellers, December 21, 2014

The bestselling iBooks in mystery, romance, sci-fi, biography, fiction, children & teens, and more for the week ended December 21, 2014. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-12-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bestselling ibooks #children teens


Licensing Hotline: December 23

Downtown Bookworks has secured the rights to Secret Millionaires Club, a financial literacy-themed online and TV series starring an animated Warren Buffett. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-12-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #licensing hotline


Has the Tide Turned for Apple?

On Monday, December 15, Apple appeared before the U.S. Court of Appeals for the Second Circuit to argue that the 2013 verdict holding it liable for fixing ebook prices should be reversed. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-12-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #apple appeared


Apple iBooks Category Bestsellers, December 14, 2014

The bestselling iBooks in mystery, romance, sci-fi, biography, fiction, children & teens, and more for the week ended December 14, 2014. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-12-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bestselling ibooks #children teens


Top 10 Articles on Rights and Licensing of 2014

In 2014, Publishing Perspectives covered rights and licensing around globe from Beijing to Serbia, from digital to self-publishing. Here are our top 10 rights articles of the year. The post Top 10 Articles on Rights and Licensing of 2014 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-12-17 00:00:00 UTC ]
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Will the Apple ebook price-fixing case be turned upside down?

During an appeals court hearing on the Department of Justice's price-fixing case against Apple, some judges argued against the DOJ, asserting that Apple was simply challenging 'predatory' pricing from rival Amazon. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-12-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #price-fixing case #rival amazon


Should the Young Adult Book Category Be Rebranded?

The book term 'young adult' is generally disliked by both teen readers and adult fans. But is there a better alternative? The post Should the Young Adult Book Category Be Rebranded? appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-12-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #young adult #teen readers #adult fans


Apple iBooks Category Bestsellers, December 7, 2014

The bestselling iBooks in mystery, romance, sci-fi, biography, fiction, children & teens, and more for the week ended December 7, 2014. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-12-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bestselling ibooks #children teens


Parragon signs Matt Hatter licensing deal

Parragon is publishing a series of books based on the "Matt Hatter Chronicles" brand, after signing a licensing deal with Platinum Films. Under the terms of the deal, Parragon will publish colouring, sticker, activity and story books in the UK, Australia and South Africa in 2015. Continue reading at The Bookseller

[ The Bookseller | 2014-12-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #licensing deal #books based #south africa


What Facebook’s search feature means for brands, publishers

Facebook's new search feature will give users a more active role in media discovery, and likely change how brands and publishers use the platform. The post What Facebook’s search feature means for brands, publishers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-12-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers appeared #give users #active role


How fusty old Hearst is becoming a modern publisher

Six ways Hearst is tackling the gritty work of becoming a modern publisher. The post How fusty old Hearst is becoming a modern publisher appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-12-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #modern publisher


Hachette turns to Twitter to sell books

Hachette is selling three of its titles, including Amanda Palmer's new book 'The Art of Asking,' using buy buttons on Twitter. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-12-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sell books #buy buttons


Can Proper Licensing Help Solve Piracy Problems?

Two UK rights experts argue that physical book piracy is often due to lack of availability — so, the more content that can be licensed the better. The post Can Proper Licensing Help Solve Piracy Problems? appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-12-10 00:00:00 UTC ]
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