Hearst Magazines launches new ad unit that will send people product samples

The legacy magazine publisher, which has been giving advertisers more opportunities to communicate directly with its audience, extends the strategy to its social channels. The post Hearst Magazines launches new ad unit that will send people product samples appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2019-05-30 04:00:01 UTC ]
News tagged with: #ad unit #giving advertisers #social channels

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Halton joins United Agents

United Agents has appointed Margaret Halton as joint head of Adult Foreign Rights, alongside... Continue reading at The Bookseller

[ The Bookseller | 2014-05-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #united agents #joint head


NLT and Bloomsbury Children's launch unpublished authors prize

The National Literacy Trust (NLT) and Bloomsbury Children’s Books are launching a prize to... Continue reading at The Bookseller

[ The Bookseller | 2014-05-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bloomsbury children


St. Martin’s, Swagbucks Launch Read Channel

St. Martin’s Press is teaming up with Swagbucks, the loyalty and rewards site, to launch Read, a new digital literature channel on the Swagbucks site. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-21 00:00:00 UTC ]
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PW Launches BookLife; Integrates Self-Published Reviews

PW will introduce BookLife, a new website for self-publishers, at this year’s BookExpo America. Simultaneously, we are integrating reviews of self-published books into our regular review coverage. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookexpo america #self-published books


Chinese Company Buys PIL's Kids' Unit

Chinese publisher and printer Phoenix Media has agreed to acquire the children's publishing unit of Lincolnwood, Ill.-based Publications International Ltd. (PIL) for $80 million. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing unit #chinese publisher #$80 million


Close to Run PRH Consumer Marketing Unit

Penguin Random House has created a consumer marketing development and operations group which will be led by Amanda Close. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-15 00:00:00 UTC ]
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HCI Books Launches Barb Schmidt’s 'The Practice'

HCI Books announces an extensive launch and promotional tour of Barb Schmidt’s "The Practice." Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #promotional tour


Founder of Just-Launched Authors Alliance Talks to PW

PW contributing editor Peter Brantley talks with UC Berkeley law professor Pamela Samuelson, founding member of a new author advocacy group, the Authors Alliance. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #founding member #authors alliance


TV Guide Magazine Gets a New CEO

David Fishman is taking over as CEO of TV Guide Magazine after current chief exec Jack Kliger resigned Wednesday. The "planned transition" comes just six months after Fishman and Kliger were named COO and CEO, respectively, by the magazine's ownership group, OpenGate Capital. Continue reading at Folio Magazine

[ Folio Magazine | 2014-05-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #named coo #ownership group #opengate capital


My Independent Bookshop launches to consumers

Over 70 bookshops have signed up to create profiles on Penguin Random House’s consumer book... Continue reading at The Bookseller

[ The Bookseller | 2014-05-08 00:00:00 UTC ]
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Spanfeller Media Group Launches TV Series

With second-screen viewing on the rise and the lines between platforms continuing to merge, Spanfeller Media Group is looking to capitalize on its digital presence and enter the world of television. The publisher's largest site, The Daily Meal, is launching a television series at the end of this... Continue reading at Folio Magazine

[ Folio Magazine | 2014-05-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #television series #television producer #digital presence #daily meal


Veronica Roth Added to BookCon Program

Bestselling author Veronica Roth has been added to the list of A-list literary names that will headline events at the consumer show following BookExpo America, BookCon. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookexpo america


New Mary Book Launches for Mother's Day

On May 3 at St. Mary’s Bookstore and Church Supply in Nashville, Tenn., Franciscan Media author Julie Dortch Cragon, whose new book, "Visiting Mary: Her U.S. Shrines and Their Graces," is out for Mother's Day, signed books for some 100 attendees. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-06 00:00:00 UTC ]
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Apple Asks Judge to Send E-book Case to Appeals Court

Apple attorneys argue that sending the matter to the Second Circuit would “save judicial resources by potentially avoiding the need for a costly trial.” Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #appeals court


ChiZine Launches Teen Imprint

Growing on the dark side: Chizine launches YA imprint, an ebook only line and looks ahead to more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-04-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #dark side


Hodder Children’s launches e-only sci-fi classics list

Hodder Children’s Books plans to reach new audiences with HodderSilver, a digital-only list... Continue reading at The Bookseller

[ The Bookseller | 2014-04-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hodder children


Sceptre launches dedicated Bone Clocks website

Sceptre today kicks off its publicity campaign for David Mitchell’s new novel The Bone... Continue reading at The Bookseller

[ The Bookseller | 2014-04-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publicity campaign #david mitchell


Book, Magazine Sales Fell 9% at BAM

Sales of books and magazines fell about 9% at Books-A-Million in the year ended February 1, 2014 compared to the prior year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-04-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazines fell #prior year


Robb Report Launches Health & Wellness Quarterly

Robb Report, the luxury lifestyle brand serving ultra-affluent connoisseurs with a slew of publications and digital portals, is launching a new magazine this spring focused on health and wellness. Continue reading at Folio Magazine

[ Folio Magazine | 2014-04-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #robb report


PIB: Ad Pages Down in Q1

Ad pages are down again, but the MPA insists there's reason to be optimistic about the Q1 PIB numbers it released earlier this week. Travel (9 percent) and beauty (4 percent) were among the top performing major magazine categories, hedging a 4-percent drop overall. The fall is an improvement... Continue reading at Folio Magazine

[ Folio Magazine | 2014-04-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad pages #released earlier