With long-term trends exerting downward pressure on magazines' ad-page sales and newsstand appeal, two of the industry's biggest publishers said last week that they had formed a joint venture to handle back-office operations such as production, procurement and circulation.The competitors and now collaborators, Cond Nast and Hearst Magazines, hope not only to cut their own costs but to attract other publishers as customers as well.If it's a somewhat surprising move, bearing some potential for conflict, it reflects the challenges facing magazines. Newspaper companies have long made similar pacts, shrewdly, to consolidate print and layout operations, said Rick Edmonds, a media business analyst for The Poynter Institute. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2016-02-11 00:00:00 UTC ]
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The new ad units, which are both video and interactive, require a minimum spend of $20,000. The post Conde Nast launches new ad program for performance marketers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-05-23 04:01:28 UTC ]
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Harry Potter digital business Pottermore and movie studio Warner Bros have set up a joint venture to “widen and deepen” how they exploit the franchise online. Continue reading at The Bookseller
[ The Bookseller | 2019-05-11 00:00:00 UTC ]
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This week Meredith Corporation and Hearst Magazines pledged to adopt the IAB Tech Lab’s proposed industry standard Data Transparency Label. The label will provide advertisers and buyers with four key sets of data: data solution provider information, audience snapshot, audience construction, and... Continue reading at Publishing Executive
[ Publishing Executive | 2019-05-03 16:21:31 UTC ]
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It isn’t exactly a new strategy for digital publishers to position themselves as TV replacements during the NewFronts. But Condé Nast is making the most direct push so far to take on traditional during this week’s NewFronts, introducing new ad products that package its premium inventory, and a... Continue reading at Advertising Age
[ Advertising Age | 2019-05-01 00:00:00 UTC ]
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Craig Popelars is joining Tin House Books as publishers June 1. His appointment is part of Tin House's plan to expand its book publishing program. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-04-30 00:00:00 UTC ]
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Welcome to the latest edition of Ad Age Publisher’s Brief, our roundup of news from the world of content producers across digital and print. Got a tip? Send it our way. Joining us late? Here's the previous edition. Bigger data: Meredith Corporation and Hearst Magazines are adopting a new... Continue reading at Advertising Age
[ Advertising Age | 2019-04-30 00:00:00 UTC ]
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Wayne Davies and Alex Allan will take up new roles at the recently unveiled Welbeck Publishing Group as group publishers in its Carlton Books division. Continue reading at The Bookseller
[ The Bookseller | 2019-04-25 00:00:00 UTC ]
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Even as Snapchat Discover has become more crowded and other publishers like The New York Times have pulled their channels, Conde Nast is invested in Snap. The post Conde Nast now has 28 shows on Snapchat, with plans for more appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-04-11 00:00:00 UTC ]
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The layoffs that have plagued the magazine industry for a decade continued in the first quarter of this year, along with hundreds of cuts at digital media companies. The pink slips reflect the industry’s precarious position as it adjusts to a new world of data-driven advertising, digital-native... Continue reading at Folio Magazine
[ Folio Magazine | 2019-04-11 00:00:00 UTC ]
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Welcome to the latest edition of Ad Age Publisher's Brief, our roundup of news from the world of content producers across digital and print. Got a tip? Send it our way. Joining us late? Here's the previous edition. On April 22, publishing conglomerate Condé Nast—home of Vogue, The New Yorker,... Continue reading at Advertising Age
[ Advertising Age | 2019-04-04 00:00:00 UTC ]
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Bank of Montreal has signed a 15-year lease for six floors at 151 W. 42nd St., the Times Square skyscraper that used to house publishing company Conde Nast. The Canadian bank’s capital-markets... To view the full story, click the title link. Continue reading at Crains New York
[ Crains New York | 2019-04-03 00:00:00 UTC ]
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The publishing industry embraced 1st April this morning, with a series of spoof announcements including a poetry tax and a new Jack Reacher "mashup" series. Continue reading at The Bookseller
[ The Bookseller | 2019-04-02 00:00:00 UTC ]
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Until a few years ago, online education of any sort was most often associated with digital degree mills and dubious promises of graduating college from the comfort of your own bedroom and pajamas. A new generation of students, however, has been exposed to digital learning throughout their... Continue reading at Folio Magazine
[ Folio Magazine | 2019-03-29 00:00:00 UTC ]
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Independent publishers have joined forces with a Hackney bookshop for a charity event in aid of helping the homeless. Continue reading at The Bookseller
[ The Bookseller | 2019-03-05 00:00:00 UTC ]
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Independent publisher b small has hired Vicky Barker, formerly a freelance illustrator and designer, as art director. Continue reading at The Bookseller
[ The Bookseller | 2019-02-01 00:00:00 UTC ]
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Georgia Amson-Bradshaw has joined Quarto Kids as associate publisher, specialising in non-fiction and novelty for Wide Eyed Editions and Frances Lincoln Children’s Books. Continue reading at The Bookseller
[ The Bookseller | 2019-01-25 00:00:00 UTC ]
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Pamela Drucker Mann discusses how Condé Nast plans to give advertisers what they want, not what publishers think they should have. The post ‘You have to sell advertisers what they need, not what you want’: Q&A with Conde Nast chief revenue officer, Pamela Drucker Mann appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-01-14 00:00:00 UTC ]
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David Fickling Books’ m.d. Simon Mason will join Pushkin Children’s Books leading a new venture next month. Continue reading at The Bookseller
[ The Bookseller | 2019-01-09 00:00:00 UTC ]
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The 2017 figure is huge swing from £6.6m profit of previous year as publisher invests in digital growthCondé Nast, the owner of glossy magazines including Vogue, Vanity Fair and GQ, has slumped to a £14m annual loss as it battles to reshape its business for the digital future.The high-end... Continue reading at The Guardian
[ The Guardian | 2019-01-03 00:00:00 UTC ]
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Three candidates from the British book trade have been selected as recipients of the 2019 Zev Birger Editorial Fellowships at the new Jerusalem International Book Forum. Continue reading at The Bookseller
[ The Bookseller | 2018-12-21 00:00:00 UTC ]
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