Handmaid's sales: Margaret Atwood's The Testaments is immediate hit

Novelist’s return to the dystopia of Gilead sold more than 100,000 copies in hardback in its first week on sale in the UKA hardback copy of Margaret Atwood’s follow-up to The Handmaid’s Tale, The Testaments, was sold every four seconds in the UK last week, according to sales figures that show the dystopian novel racing to the top of this week’s book charts.Published at midnight on Monday, The Testaments had sold 103,177 hardbacks by Saturday, according to official book sales monitor Nielsen BookScan. Set 15 years after the end of The Handmaid’s Tale, the novel traces the continued evolution of Atwood’s totalitarian state of Gilead, where women are reduced to their wombs and justification is found in the Bible for every abuse of power. Continue reading... Continue reading at 'The Guardian'

[ The Guardian | 2019-09-17 14:57:57 UTC ]

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Amazon gives rugby £20m lifeline and could spark Six Nations bidding war

Amazon may not be in it for the long term but its investment in Autumn Nations Cup is likely to prompt interest from othersThere has been little cheer for unions and clubs this year as restrictions imposed by the pandemic have reduced cash flow to a trickle, prompted wage cuts and led to a run... Continue reading at The Guardian

[ The Guardian | 2020-11-12 19:00:30 UTC ]
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COVID-19 has hurt physical book sales and helped audio and digital

You would expect the recent coronavirus crisis to have helped digital entertainment, but with reading it is still led by the traditional hardback and softback formats. However, the pandemic is helping to dethrone physical books, as people are more cautious about going out. While paper books... Continue reading at Betanews

[ Betanews | 2020-11-11 10:35:53 UTC ]
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Amazon Charts: Walliams slips into Most-Sold: Fiction top spot

David Walliams and Tony Ross' Code Name Bananas (HarperCollins) has bounced up five places to claim the Amazon Charts' Most-Sold: Fiction number one spot, in the same week it sold 89,558 copies through Nielsen BookScan's TCM. Continue reading at The Bookseller

[ The Bookseller | 2020-11-10 16:20:16 UTC ]
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Nielsen Is Adding Addressable Ads to National TV Measurement in Major Shift

For several years, networks and marketers alike have been trying to scale addressable advertising on linear TV, making only minimal progress. Now, Nielsen is about to supercharge those efforts in one of the company's biggest moves in a decade. Nielsen is adding addressable ad measurement to its... Continue reading at AdWeek

[ AdWeek | 2020-11-10 14:00:00 UTC ]
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Election Night Coverage Draws 56.9 Million Viewers Across 21 Networks

The 2020 presidential race between President Donald Trump and former Vice President Joe Biden has yet to be decided--but the Nielsen numbers are in. Editor's note: According to updated data from Nielsen, 56.9 million total viewers watched prime time coverage of election night 2020 across 21... Continue reading at AdWeek

[ AdWeek | 2020-11-04 22:15:12 UTC ]
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Nielsen Is the Latest Company to Join The Trade Desk’s Cookie-less Unified ID 2.0

The Trade Desk today announced that Nielsen has signed on as a collaborator on its Unified ID 2.0, a cookie-less, open-source sign-on solution for the open web. This marks the third such deal within a week, as LiveRamp and Criteo just pledged their respective support for The Trade Desk's... Continue reading at AdWeek

[ AdWeek | 2020-11-02 18:23:42 UTC ]
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Measurement startup looks to fill gaps left by Nielsen and Comscore

HyphaMetrics, which enters the marketplace with $2 million investment, says it can measure down to the individual level and across linear, streaming and gaming devices. Continue reading at Advertising Age

[ Advertising Age | 2020-11-02 10:30:00 UTC ]
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The new cover of Bazaar Art is based on a Margaret Atwood poem.

Here’s an unusual bit of adaptation news: the painter Michaela Yearwood-Dan has created a limited edition cover for the November issue of Harper’s Bazaar‘s Bazaar Art based on Margaret Atwood’s poem “Feather,” from her latest book Dearly, her first collection of poetry in over a decade. You can... Continue reading at Literrary Hub

[ Literrary Hub | 2020-10-27 15:05:11 UTC ]
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The Thursday Murder Club boomerangs back to the top spot

Richard Osman's The Thursday Murder Club (Viking) has bounced back into the UK Official Top 50 number one spot, selling 28,756 copies through Nielsen BookScan's Total Consumer Market. Continue reading at The Bookseller

[ The Bookseller | 2020-10-26 19:38:08 UTC ]
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Plant-based meat sales exploded during the pandemic. Here’s how to keep consumers coming back

Four in five consumers say sustainability matters, but taste and health both rate higher. During the early stage of the pandemic, consumers had trouble buying meat as food processing facilities shut temporarily to slow the spread of COVID-19. As a result, consumers turned to plant-based... Continue reading at Fast Company

[ Fast Company | 2020-10-21 06:00:54 UTC ]
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ABC Outdraws NBC in Thursday’s Dueling Presidential Town Halls

The ratings for Thursday's controversial presidential town hall faceoff between NBC and ABC are in, and ABC's Joe Biden broadcast was the ratings winner--even though NBC News simulcast its President Trump town hall across multiple networks--according to early Nielsen data released this... Continue reading at AdWeek

[ AdWeek | 2020-10-16 19:34:41 UTC ]
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Biden Town Hall Leads Trump in Ratings Battle

Early Nielsen figures showed Joseph R. Biden Jr. drawing 13.9 million viewers, against 13.1 million for President Trump, a ratings obsessive. Continue reading at The New York Times

[ The New York Times | 2020-10-16 18:09:04 UTC ]
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Nielsen Boosts Addressable TV Ambitions With Tru Optik Tie-Up

Nielsen is beta testing new features in its addressable TV platform through a data-integration with Tru Optik, a company recently purchased by TransUnion for a reputed $100 million. The tie-up will see Tru Optik's identity data from more than 80 million homes fuel Nielsen's addressable TV... Continue reading at AdWeek

[ AdWeek | 2020-10-14 10:00:00 UTC ]
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Haig's new Comfort Book to Canongate

Canongate is to publish Matt Haig's latest non-fiction title, The Comfort Book, as a super-lead hardback next summer.  Continue reading at The Bookseller

[ The Bookseller | 2020-10-12 19:24:30 UTC ]
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Headline Review scoops Freya Berry's 'electrifying' debut at auction

Headline Review will publish Freya Berry's debut novel, The Dictator’s Wife, as a lead hardback launch in 2022. Continue reading at The Bookseller

[ The Bookseller | 2020-10-01 22:16:14 UTC ]
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Bookshops gear up for second 'Super Thursday' as 355 new titles hit shelves

Bookshops are gearing up for another bumper Super Thursday with around 355 new trade hardback books hitting the shelves today (1st October), with some warning of a "creaking" supply chain. Continue reading at The Bookseller

[ The Bookseller | 2020-10-01 00:12:40 UTC ]
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In TV Ratings, Trump vs. Biden Was No Match for Trump vs. Clinton

The rise of streaming and familiar characters may have cut into the record viewership of four years ago. Fox News led all networks in audience size, Nielsen said. Continue reading at The New York Times

[ The New York Times | 2020-09-30 23:08:15 UTC ]
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New in paperback: 13 September releases worth reading

Among this month’s picks: a shortlisted Booker Prize novel and last year’s winner, Margaret Atwood’s “The Testaments.” Continue reading at The Washington Post

[ The Washington Post | 2020-09-28 13:16:37 UTC ]
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Amazon Charts: Troubled Blood surges to number one spot

Robert Galbraith's Troubled Blood (Sphere) and Brian Masters' Dennis Nielsen biography Killing for Company (Cornerstone) have rocketed to the top of the Amazon Charts. Continue reading at The Bookseller

[ The Bookseller | 2020-09-22 15:55:56 UTC ]
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Nielsen Introduces Database Designed to Measure Ad Campaign Effectiveness

Key Insight: Demand for more accountability and transparency has been loud for years, and cuts to ad budgets during the pandemic have made it louder. Today, global measurement and data analytics firm Nielsen is rolling out a new tool called Nielsen Compass, which matches audience levels across... Continue reading at AdWeek

[ AdWeek | 2020-09-17 12:00:07 UTC ]
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