Gus Wenner Is Following Through on His Vision for Rolling Stone

A lot has happened at Wenner Media over the past 2 years. Perhaps more than in its 50 years prior. The company was founded by Jann Wenner in 1967, when he launched the music weekly Rolling Stone. Thereafter, it grew into a nine-figure annual revenue company. It introduced other familiar titles—Outside and Men’s Journal, and also acquired Us Weekly. Since then, all of those titles have been sold off to other publishers, including the majority interest in its flagship Rolling Stone to Penske Media at the tail end of 2017. (At the time, BandLab owned 49% of the brand, but Penske bought out the remaining shares this year and has total ownership.) It’s fair to say that Wenner Media had its share of ups and downs over the recent years, but the one thing it never lost was its stake in an iconic brand. But as most Folio: readers know, the industry is challenged and brand legacy will only get you so far. That’s why Rolling Stone needed to make changes… big ones. New ownership gave the company the capital and infrastructure to invest and develop a vision that would allow Rolling Stone to thrive on multiple platforms. Since the sale, the brand has undergone changes to its print product, introduced new digital and video products and launched several events. In other words, it’s doing all the right things a publisher needs to do in 2019—diversifying. Two years ago we spoke with Gus Wenner, following the sale of Us Weekly, but prior the sale of Men’s Journal and Wenner Media itself.... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2019-06-06 15:50:33 UTC ]
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Rolling Stone Tunes Into Music Industry Pros With Latest Product Launch

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[ Folio Magazine | 2020-01-28 17:09:10 UTC ]
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Harry Styles fronts the new Rolling Stone in a Ryan McGinley portrait

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[ Advertising Age | 2019-08-26 15:40:00 UTC ]
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Exclusive: Rolling Stone Promotes Brian Szejka to Publisher | People on the Move

[caption id="attachment_159345" align="alignright" width="150"] Brian Szejka[/caption] Brian Szejka was promoted to publisher of Rolling Stone, effective immediately, following publisher and chief revenue officer Andrew Budkofsky’s resignation from the company earlier this month. Szejka has... Continue reading at Folio Magazine

[ Folio Magazine | 2019-05-30 15:10:32 UTC ]
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Rolling Stone’s Publisher and CRO Exits After 12 Months in the Role

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[ Folio Magazine | 2019-05-09 00:00:00 UTC ]
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Rolling Stones and Wiley compete for Penderyn Music Book Prize

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Rolling Stone Puts Itself Up for Sale

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Facebook Says Its Network Now Serves Ads to Washington Post, Rolling Stone and 1 Billion People a Month

Facebook is bringing new publishers into its ad network, including Washington Post, Wenner Media and Univision, and the social network now claims to reach a billion people a month outside its own walls.On Thursday, Facebook announced the updated roster to Audience Network, which has become its... Continue reading at Advertising Age

[ Advertising Age | 2017-01-13 00:00:00 UTC ]
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Rolling Stone publisher says UVA rape article was not entirely retracted

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El Chapo, El Editor: Rolling Stone’s Necessary Risk

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Why We Still Need to Investigate the Rolling Stone Rape Story

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Rolling Stone slammed for Boston bomber cover

Rolling Stone magazine is getting slammed for a cover featuring accused Boston bomber Jahar Tsarnaev.The magazine's cover subjects have drawn their share of controversy over the years, whether it was Charles Manson or Britney Spears. But Mr. Tsarnaev seems to have drawn a far stronger reaction,... Continue reading at Crains New York

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Everyone's a Critic, and Everyone Is a Publisher: Brad Stone on MacKenzie Bezos on Brad Stone on Jeff Bezos

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Bertrams rolls out festive 'believe in books' campaign

​Bertrams has unveiled its Christmas campaign, with the tagline "Believe in Books" as the wholesaler heads into the festive trading period.  Continue reading at The Bookseller

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“I prefer toilet paper to your empty and ignorant questions.” The Peter Handke drama rolls on.

Today saw two new developments in the ongoing Peter Handke controversy, which has set the literary world ablaze since October 10 when the Swedish Academy announced the Austrian writer/Slobodan Miloševic eulogist as the joint winner (with Polish writer Olga Tokarczuk) of the 2019 Prize. The first... Continue reading at Literrary Hub

[ Literrary Hub | 2019-12-06 20:05:06 UTC ]
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Fondazione LIA Rolls Out Accessible Publishing Program for Italy

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[ Publishing Perspectives | 2019-11-19 11:30:18 UTC ]
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Politico owner rolls out new tech-focused media venture

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[ Silicon Valley Business Journal | 2019-11-13 17:43:49 UTC ]
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Knights Of lands Nic Stone's first middle-grade novel

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[ The Bookseller | 2019-11-13 14:09:46 UTC ]
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Meredith’s Vision for the Future Includes Growth in Print Advertising, Newsstand Revenue

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How slavery warped Jefferson’s vision for the University of Virginia

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