National Literacy Trust report also says girls continue to outpace boys in their enthusiasm for reading for pleasureGirls have more firmly embraced digital literacy and formats such as Facebook, email and text message, while boys are more comfortable with traditional printed media such as comics, manuals and newspapers, according to a study published by the National Literacy Trust.The snapshot – based on responses from 32,000 pupils at more than 130 schools in the UK – found that girls continue to outpace boys in their enthusiasm for reading outside school at all age levels, with black girls in particular showing a prodigious appetite for literature. Continue reading... Continue reading at 'The Guardian'
[ The Guardian | 2015-05-20 00:00:00 UTC ]
Boku, a mobile payments company that works with Facebook and Sony, thinks text messaging can help magazine publishers boost their subscription revenue.If nothing else, it might cut down on the number of subscription notices -- otherwise known as "blow in" cards -- tucked inside magazines.The San... Continue reading at Advertising Age
[ Advertising Age | 2014-08-28 00:00:00 UTC ]
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2013 hasn't been especially kind to Facebook. The Facebook Home app launcher, announced in April, was poorly received by consumers. Then, in June, the social media service fell under the scrutiny of privacy advocates as information surfaced about Silicon Valley's relationship with the NSA. But... Continue reading at PC World
[ PC World | 2013-12-18 00:00:00 UTC ]
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