‘Ghettoizing the Translations’: Chad Post on Marketing Books in Translation

What's done to help sell standard books, but not to help sell books in translation? In a telling interview, Chad Post talks about differences in marketing. The post ‘Ghettoizing the Translations’: Chad Post on Marketing Books in Translation appeared first on Publishing Perspectives. Continue reading at 'Publishing Perspectives'

[ Publishing Perspectives | 2017-02-02 00:00:00 UTC ]

Other news stories related to: "‘Ghettoizing the Translations’: Chad Post on Marketing Books in Translation"


Sheikh Zayed Book Award, PP, and Frankfurt Book Fair NY Hosts Event Celebrating Arabic Literature in Translation

The Sheikh Zayed Book Award, Publishing Perspectives, and the Frankfurt Book Fair New York will host at seminar on Arabic literature in translation in NYC. The post Sheikh Zayed Book Award, PP, and Frankfurt Book Fair NY Hosts Event Celebrating Arabic Literature in Translation appeared first on... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-07-02 00:00:00 UTC ]
More news stories like this


Newham Bookshop's anti-Trump poster receives swell of support

An East London bookshop's decision to put a sign in its window highlighting it is "proud" to sell books by authors from so-called "sh*thole" countries, in reference to a remark allegedly made by US president Donald Trump, has been met with a "phenomenal" response from the trade and customers. Continue reading at The Bookseller

[ The Bookseller | 2018-01-23 00:00:00 UTC ]
More news stories like this


Translation Database Now Hosted by 'PW'

The Translation Database, founded in 2008 by Chad Post and featuring details on over 6,000 works in translation, will now be hosted on the 'Publishers Weekly' website. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-01-12 00:00:00 UTC ]
More news stories like this


Bookstore News: February 24, 2017

The downloadable audio site for indie bookstores, Libro.fm, sets opening date; a new Georgia bookstore will sell books by the pound; a Nevada shop announces plans to close; and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-02-24 00:00:00 UTC ]
More news stories like this


‘Ghettoizing the Translations’: Chad Post on Marketing Books in Translation

What's done to help sell standard books, but not to help sell books in translation? In a telling interview, Chad Post talks about differences in marketing. The post ‘Ghettoizing the Translations’: Chad Post on Marketing Books in Translation appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-02-02 00:00:00 UTC ]
More news stories like this


Bookstore News: November 17, 2016

A Washington, D.C. store preps for a holiday expansion; a Texas bookstore owner makes a comeback; Canadian stores get the okay to sell books and booze; and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-11-17 00:00:00 UTC ]
More news stories like this


Toy Fair Exhibitors Hope to Stretch Their Brands Beyond Books

Most publishers and authors used their booth presence at the North American International Toy Fair to sell books and sidelines, though a growing number were also on the hunt for new licensing deals. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-02-19 00:00:00 UTC ]
More news stories like this


Waleed Aly: don't take social media bait of misogynist provocations

Host of the Project says outrage at ‘neo-masculinist’ Daryush Valizadeh should be channelled into something positive, rather than fuelling his public profileWaleed Aly has called for a social media blackout on Daryush Valizadeh, the leader of “neo-masculinist” group Return of the Kings who... Continue reading at The Guardian

[ The Guardian | 2016-02-02 00:00:00 UTC ]
More news stories like this


Don’t Judge a Book By Its Cover, Judge it By Its Blurbs

The book blurb is one of the longest-running conventions in publishing and is largely a favor passed among writers and friends. But do they sell books? The post Don’t Judge a Book By Its Cover, Judge it By Its Blurbs appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-10-07 00:00:00 UTC ]
More news stories like this


Homeless South African Sells Books and Reviews In Lieu of Begging

Johannesburg's Philani Dladli was homeless when he decided to sell books he found and read, offering them on a sliding price scale based on his own review. The post Homeless South African Sells Books and Reviews In Lieu of Begging appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-08-25 00:00:00 UTC ]
More news stories like this


Dutch Book Review of Books on Racism Lost in Translation

A debate has ensued over the use of an illustration of a man in blackface and a headline using the "N word" in a review of several US books on racism. The post Dutch Book Review of Books on Racism Lost in Translation appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-08-18 00:00:00 UTC ]
More news stories like this


Book Media Amplification is Key to Small Press Success

Chad Post of Open Letter Books explains how leveraging social networks for media amplification is now a key to small press marketing success. The post Book Media Amplification is Key to Small Press Success appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-07-29 00:00:00 UTC ]
More news stories like this


Pushkin Press Opens Pop-up Shop in New Cinema

London's Pushkin Press has become one of the founding partners of Picturehouse Central cinema and will have a pop-up shop in the theater to sell books. The post Pushkin Press Opens Pop-up Shop in New Cinema appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-06-24 00:00:00 UTC ]
More news stories like this


Cairo’s Kotob Khan Bookstore: A Literary Safe Place

Cairo's Kotob Khan Bookstore does far more than merely sell books: it serves as a community center, a gathering place — and now it's a publisher as well. The post Cairo’s Kotob Khan Bookstore: A Literary Safe Place appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-06-13 00:00:00 UTC ]
More news stories like this


Publishers stress authenticity is key to social media success

Publishers should help authors to identify their digital skills, but social media is “not the most important thing”, writers and industry insiders have told The Bookseller. Authors should feel comfortable with any digital activity they are asked to undertake, using tweeting, blogging and other... Continue reading at The Bookseller

[ The Bookseller | 2015-05-19 00:00:00 UTC ]
More news stories like this


HarperCollins Looks to Sell Books via Twitter

To mark the opening of the 'Insurgent' film, HarperCollins and Twitter are partnering to offer fans of Veronica Roth's Divergent trilogy a discounted hardcover of the 'Insurgent' movie tie-in edition via Twitter links. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-03-20 00:00:00 UTC ]
More news stories like this


This Is How You Sell Books In The Digital Age

Penguin Books unveils a clever interactive site, inspired by the iPod's clicking wheel, to accompany the release of 80 classic e-books.Penguin Books turns 80 this year. To celebrate its birthday, the British imprint of the world's largest publishing house is releasing a new series of 80 books,... Continue reading at Fast Company

[ Fast Company | 2015-02-18 00:00:00 UTC ]
More news stories like this


Native Tongues: Middle East Fiction in Translation: Middle East Books 2015

In an oft-cited statistic, Chad Post, publisher of Open Letter Books at the University of Rochester and an outspoken advocate for books in translation, estimates that 3% of fiction and poetry books published in the U.S. are translations. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-02-06 00:00:00 UTC ]
More news stories like this


Open Letter Book’s Chad Post on the State of Translation

Three Percent and Open Letter Books publisher Chad Post talks with Caitlyn Christensen at Sampsonia Way about the contemporary literary scene, publishing and translation. The post Open Letter Book’s Chad Post on the State of Translation appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-12-19 00:00:00 UTC ]
More news stories like this