Over 700 attendees from publishers large and small convened in Midtown Manhattan on Wednesday for the opening of the 2019 Folio: Show—this outlet's annual industry conference for multi-platform media companies. Linda Thomas Brooks, president and CEO of MPA—the Association of Magazine Media, hosted an opening panel featuring five top B2B and consumer media executives from Active Interest Media, Adweek, The Nation, Trusted Media Brands and Skift. In all cases, these publishers are not only building revenue, but are highly focused on building loyalty among their audiences. Panelists began by sharing the success, and in some cases failures, of membership models they have introduced. The Nation’s president, Erin O’Mara, illustrated the success of the magazine’s popular travel program that took off as a result of readers’ appreciation for a specific, experiential content The Nation could provide, which included traveling to and exploring Cuba (a country the magazine regularly covers). Active Interest Media's president and CEO, Andrew Clurman, noted that solving problems can create brand power, such was the case with their AAA-like insurance program for horseback riders, “If we’re going to survive, it’s not about trying to compete, it’s about creating new solutions for brand loyalists,” he said. TMB's Bonnie Kintzer, Adweek's Jeff Litvack and Skift's Rafat Ali all agreed. Creating innovative opportunities for audiences to engage with a brand is top of mind, and it’s the brand... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2019-10-31 20:42:22 UTC ]
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The weird world of Wayside School, magical baking, a pasta disaster, and more of today's best children's book deals. Continue reading at Book Riot
[ Book Riot | 2024-04-10 15:06:59 UTC ]
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A teen girl on the cusp of her bruja initiation, an investigator of the unexplained, terrifying technological possibilities, and more of today's best YA book deals. Continue reading at Book Riot
[ Book Riot | 2024-04-06 10:30:00 UTC ]
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Today Samuel Delany–inventor/expander of several galaxies–turns 82. And I for one would like to throw some birthday love towards this greatest of octogenarians. Known for his high-concept science fiction and his sharp theories on social contact, Delany’s canon spans genres and generations. I... Continue reading at Literrary Hub
[ Literrary Hub | 2024-04-01 17:53:48 UTC ]
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Twintuition, Mister Rogers poetry, dragon school, and more of today's best children's book deals! Continue reading at Book Riot
[ Book Riot | 2024-03-27 15:19:32 UTC ]
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Many trade visitors packing for the Bologna Children's Book Fair will be at conference sessions in the 'International Kids Licensing Days' series. The post Children’s Book Rights: Bologna’s Fourth ‘Kids Licensing Days’ Conference appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2024-03-22 21:31:02 UTC ]
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An anthology of speculative fiction by people of color, the bird that was Mozart's pet, a mischievous cat helps solve a mystery, and more of today's best book deals. Continue reading at Book Riot
[ Book Riot | 2024-03-22 14:51:12 UTC ]
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Next month’s Bologna Book Fair, the world’s largest rights fair devoted to children’s books, offers an extensive lineup of programming throughout the fair’s four days. Here are some of the highlights. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-03-22 04:00:00 UTC ]
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Pout-Pout Fish's Easter, choose your own Oregon trail, pies with the secrets of the universe, and more of today's best children's book deals. Continue reading at Book Riot
[ Book Riot | 2024-03-20 15:02:36 UTC ]
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LeasesPrivate equity firm takes space on Park AvenueAddress: 277 Park Ave., ManhattanLandlord: The Stahl OrganizationTenant: Arsenal Capital ManagementLease size: Approx. 47,000 square feetAsset type: OfficeBrokers: Newmark's Josh Friedman and Neil Goldmacher represented the tenant. Cushman... Continue reading at Crains New York
[ Crains New York | 2024-03-19 17:07:33 UTC ]
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A bakery and sports bar enemies-to-lovers romance, a witty take on werewolves, teen paperback novels of the '80s and '90s, and more of today's best book deals. Continue reading at Book Riot
[ Book Riot | 2024-03-17 10:00:00 UTC ]
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A treacherous horse race, a Bollywood romance, a pansexual bloodmage, and more of today's best YA book deals. Continue reading at Book Riot
[ Book Riot | 2024-03-16 10:30:00 UTC ]
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From a sold-out rights center of more than 500 tables and across the fair, London Book Fair organizers report highlighted rights deals. The post Rights Deals Highlighted by London Book Fair’s Organizers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2024-03-15 06:30:16 UTC ]
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You made it! Welcome to Day Three of the London Book Fair. There are still plenty of panels on the docket for today at this year's Seminar Program. Here are our recommendations. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-03-13 04:00:00 UTC ]
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Welcome to Day Two of the London Book Fair. If you still need to decide between the more than 150 panels and discussions available on tap for this year's Seminar Program, we've got some suggestions. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-03-12 04:00:00 UTC ]
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Welcome to Day One of the London Book Fair. If you need to choose which of the more than 150 panels and discussions offered by this year's Seminar Program you'll be checking out today, look no further. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-03-11 04:00:00 UTC ]
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