Fake news or not, the future belongs to Facebook

Imagine the forecasters are right, and that print will die and social media rises to domination. What would the 2042 general election be like then?It was the week when the fake news furore went legacy-viral. Facebook bought full-page print ads in national dailies featuring 10 tips for spotting “false news”. (Tip 9: “Is the story a joke?”) And the BBC produced an early evening Panorama full of grisly warnings. Facebook, it reported, had been a game-changer for both Brexit and Trump. Facebook could help you target – and delude – individual voters. Facebook, recruiting its own political advisers, was a winner.Now, of course, there are elements of hyperbole here. Newspapers see Facebook and Google eating what’s left of their future as the digital giants devour 90% of advertising growth. See 1.28 billion users brought to book every day. Television, too, has reasons to fear as their ad take stalls. See the latest ITV results. And politicians are always looking for some magical new ingredient to help them get elected. Continue reading... Continue reading at 'The Guardian'

[ The Guardian | 2017-05-14 00:00:00 UTC ]
News tagged with: #fake news

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[ Editor & Publisher | 2012-02-22 00:00:00 UTC ]
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[ Editor & Publisher | 2012-02-17 00:00:00 UTC ]
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[ Editor & Publisher | 2012-02-14 00:00:00 UTC ]
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[ Editor & Publisher | 2012-02-14 00:00:00 UTC ]
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[ Editor & Publisher | 2012-01-18 00:00:00 UTC ]
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[ Editor & Publisher | 2012-01-12 00:00:00 UTC ]
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