Facebook Opens Branded Video Program on YouTube's Anniversary

On Thursday YouTube celebrated the 10th anniversary of the first video being uploaded to what would become the preeminent online video service. And Facebook crashed the party.Facebook announced on Thursday a branded-video program called Anthology that will have publishers and digital video producers including Vice, Vox Media, Tastemade and Funny or Die creating videos for advertisers -- in collaboration with Creative Shop, Facebook's in-house agency -- that would run as ads on the social network. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2015-04-23 00:00:00 UTC ]
News tagged with: #10th anniversary #facebook announced #vox media #creative shop

Other Publishing stories related to: 'Facebook Opens Branded Video Program on YouTube's Anniversary'


Video publishers on what happens after Facebook stops subsidizing video content

No one's leaving Facebook, but there might be fewer videos on the platform. The post Video publishers on what happens after Facebook stops subsidizing video content appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-11-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #video publishers #leaving facebook


Video series on Facebook are already driving higher engagement, which is a good sign for Facebook Watch

Publishers are shifting resources to multi-episode video shows and other serialized programming from standalone videos as a result. The post Video series on Facebook are already driving higher engagement, which is a good sign for Facebook Watch appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-08-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook watch #video series #good sign


Limited in their ability to monetize video on Facebook, publishers eye video-licensing opportunities

With platforms and subscription services clamoring for high-quality video content, publishers are poised to reap profits from licensing video content. The post Limited in their ability to monetize video on Facebook, publishers eye video-licensing opportunities appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-06-22 00:00:00 UTC ]
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‘Facebook is only half in’: Creators doubt Facebook’s commitment to original programming

Facebook wants shows, and publishers are happy to comply -- but question whether this is just another short-term "product test" for the company. The post ‘Facebook is only half in’: Creators doubt Facebook’s commitment to original programming appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-06-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post facebook #original programming #product test


Facebook’s New Video Content Deals With Publishers Emphasize Produced Videos (Report)

The shift in Facebook's agreements with publishers for video content, first hinted at in January, appear to be moving forward, "multiple sources" told Kurt Wagner of Recode. Wagner reported that while the new pacts still include payment for Facebook Live videos, they encourage publishers to... Continue reading at AdWeek

[ AdWeek | 2017-04-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #encourage publishers #video content #moving forward #multiple sources


Video publishers seek to extend Facebook content beyond Facebook

Facebook video publisher Attn is producing a long-form version of its popular video series “America Versus,” which will live on its site and streaming platforms. Attn has also produced other content for HBO Now and Spotify. Similarly, CNN’s Great Big Story just premiered its first TV show on the... Continue reading at Digiday

[ Digiday | 2016-12-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook appeared #streaming platforms #tv show #weather channel #video publishers #advertising revenue


Facebook Is Testing Mid-Roll Video Ads in Facebook Live

Facebook has started running tests of mid-roll video ads inside live video broadcasts from top publishing partners, the company confirmed Monday.These are Facebook's first ads that get served directly inside videos on the social network. "We're running a small test where a group of publishers... Continue reading at Advertising Age

[ Advertising Age | 2016-08-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook live


Viral site LittleThings is big on Facebook, but not Facebook video yet

Viral content site LittleThings, which specializes in uplifting and -- more recently -- how-to video content, has been averaging 80-120 million views per month since August. All of these views are occurring on LittleThings.com, as the publisher has focused on its website ahead of social... Continue reading at Digiday

[ Digiday | 2015-11-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook video #video content #website ahead #social platforms


Vox Opens Video Studio in L.A., Prompting the Question: Are We Nearing Peak Video?

Vox Media -- the digital publisher behind sites like The Verge, SB Nation and Vox.com -- has opened a department in Los Angeles aimed at making more digital video and, possibly, traditional TV.As Vox Creative Director Chad Mumm told The Hollywood Reporter about the new Vox... Continue reading at Advertising Age

[ Advertising Age | 2015-03-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital publisher #sb nation #digital video #traditional tv #hollywood reporter


Simon & Schuster Opens Its 100th Anniversary Year

Simon & Schuster kicks off its centenary year with a curated selection of 100 books from its 100 years and special programming ahead. The post Simon & Schuster Opens Its 100th Anniversary Year appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-01-31 17:56:56 UTC ]
More news stories like this | News stories tagged with: #curated selection #schuster


How brands are combining audio and video formats to boost digital campaign success

Rachel Brooks, associate director of business marketing, global, Spotify Digital media consumers seamlessly transition from audio to video throughout their day — listening to a favorite playlist during a workout or commute, then tuning into video content when relaxing in front of screens at the... Continue reading at Digiday

[ Digiday | 2023-12-14 15:56:06 UTC ]
More news stories like this | News stories tagged with: #video content #associate director #digital media


London Book Fair and Literacy Trust Open Schools Program

London Book Fair has announced its first schools program, expected to bring 80 students to the floor of the trade show this week at Olympia. The post London Book Fair and Literacy Trust Open Schools Program appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-04-17 09:05:27 UTC ]
More news stories like this | News stories tagged with: #trade show #london book fair #book fair


In Germany, Frankfurter Buchmesse Opens Fellowship and Grant Programs

Four key fellowship opportunities have opened to applications for international publishing professionals from various parts of the world. The post In Germany, Frankfurter Buchmesse Opens Fellowship and Grant Programs appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-03-10 19:27:11 UTC ]
More news stories like this | News stories tagged with: #international publishing #frankfurter buchmesse


The Sourcebooks BIPOC Editorial Training Program Is Opening Doors

Sourcebooks' remote intensive training program for BIPOC interns from nontraditional backgrounds is easing entry into the industry for its graduates while fulfilling the Chicagoland company's DEI objectives. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-02-01 05:00:00 UTC ]
More news stories like this | News stories tagged with: #opening doors


Frankfurter Buchmesse Applications Open: Fellowships and Grant Program

Three fellowships and a grant program for small publishers are taking submissions now for the 2022 Frankfurter Buchmesse. The post Frankfurter Buchmesse Applications Open: Fellowships and Grant Program appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-03-03 17:23:35 UTC ]
More news stories like this | News stories tagged with: #grant program #small publishers #frankfurter buchmesse


‘IPA Academy’ Digital Publishing Program Set for a March 7 Opening

The 'IPA Academy' program being opened with Sharjah Book Authority, is geared to supporting publishers with digital skills and advancement. The post ‘IPA Academy’ Digital Publishing Program Set for a March 7 Opening appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-03-02 14:13:03 UTC ]
More news stories like this | News stories tagged with: #ipa academy #supporting publishers #digital skills #digital publishing


Based in Spain, Desperate Literature Opens Its 2022 Prize Program

The 2022 edition of the Madrid-based Desperate Literature Prize for Short Fiction offers a long-form manuscript consultation and more. The post Based in Spain, Desperate Literature Opens Its 2022 Prize Program appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-01-26 14:38:51 UTC ]
More news stories like this | News stories tagged with: #literature prize


Creative Access celebrates 10-year anniversary with new website and brand

Creative Access is celebrating its 10th anniversary with a new website and brand identity as industry heads such as Stephen Page and Tom Weldon pay tribute to the social enterprise’s impact.   Continue reading at The Bookseller

[ The Bookseller | 2022-01-19 22:49:33 UTC ]
More news stories like this | News stories tagged with: #brand identity #creative access #10th anniversary #stephen page


Case Study: How Trusted Media Brands is prioritizing video after acquiring a viral digital content company

Trusted Media Brands just recently acquired Jukin Media. Here's a look at what its strategy looks like — and what channels are set to expand first. The post Case Study: How Trusted Media Brands is prioritizing video after acquiring a viral digital content company appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2021-09-29 04:01:00 UTC ]
More news stories like this | News stories tagged with: #case study #digital content