Facebook Debuts a New Push-Minded App for Publishers Called Notify

Facebook wants to become a one-stop shop for breaking news while giving media brands more mobile channels to reach viewers. The social media giant today launched Notify, an app curating push notifications from dozens of publishers and other media sources all into one place: your iPhone's lock screen. The app has an initial count of 70 "stations," as Facebook is calling them, including ABC, CNN, Comedy Central, BuzzFeed, Hulu, The New York Times, Vice and others. "Everyone has different interests, so whether you're into sports, celebrities, news, movies, music or shopping, Notify makes it easy to find notifications you're into with a broad selection of great 'stations' across a variety of categories," Facebook product manager Julian Gutman wrote in a blog post. The Menlo Park, Calif.-based tech giant hopes the app will be a place for sports scores, weather updates, news alerts and movie trailers. Users can pick and choose which notifications they want, and then content can be stored for later reading or sharing on Facebook. Notify is the latest addition to Facebook's stable of apps, which also includes the flagship brand, Instagram, Messenger, WeChat, Paper, Boomerang and Layout.  Indeed, publishers have a plethora of cross-channel options to reach viewers via Mark Zuckerberg's growing company.  Continue reading at 'AdWeek'

[ AdWeek | 2015-11-11 00:00:00 UTC ]
News tagged with: #menlo park #movie trailers #latest addition #flagship brand #mark zuckerberg

Other Publishing stories related to: 'Facebook Debuts a New Push-Minded App for Publishers Called Notify'


Friday Wake-Up Call: Trump's 2016 ad strategy reportedly impressed Facebook

Welcome to Ad Age's Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device. Search for "Ad Age" under "Skills" in the Alexa app. What people are talking about today: Chance the Rapper is also a... Continue reading at Advertising Age

[ Advertising Age | 2018-07-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #alexa app #news release #report adds


Facebook is hitting publishers where it hurts: here’s what you can do

It’s no secret that Facebook is cracking down on publishers. This strategic move makes perfect sense for the social media giant, but it leaves many online publishers wary of the buzz that they may have heard recently about abrupt changes that Facebook is planning to roll out. Sponsored by... Continue reading at Digiday

[ Digiday | 2018-07-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post facebook


The First Batch of Facebook-Funded News Shows for Watch Is Debuting Monday

Facebook announced last month that it was funding an initiative to create news shows from 10 to 12 U.S. publishers for its Facebook Watch video platform, and the first slate of those shows will begin streaming Monday, July 16. Head of global news partnerships Campbell Brown and product manager... Continue reading at AdWeek

[ AdWeek | 2018-07-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook announced #product manager


Facebook hires Spiegel exec (and sometimes critic) to strengthen relations with publishers in Europe

“A lot of trust has been destroyed in the past months due to Facebook's unpredictable and unreliable actions." The post Facebook hires Spiegel exec (and sometimes critic) to strengthen relations with publishers in Europe appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-07-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #europe appeared


Here’s how many Facebook ads some publishers are running on their main pages

After a change Facebook made June 28, you can now see how much publishers advertise on the platform. The post Here’s how many Facebook ads some publishers are running on their main pages appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-07-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook ads #main pages


Facebook quiz app maker exposed data on over 120 million users

While Facebook tries to close the book on its Cambridge Analytica scandal, it's still dealing with many more. The FTC is conducting a non-public probe into the company's behavior around privacy data, the EU's stricter laws are making it hard for the... Continue reading at Engadget

[ Engadget | 2018-06-29 00:00:00 UTC ]
More news stories like this |


Facebook tweaks political ads policy, but not enough to satisfy irate publishers

Facebook is standing by its policy to include news publishers’ promoted stories in a political ad archive, disappointing publishers. The post Facebook tweaks political ads policy, but not enough to satisfy irate publishers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-06-28 00:00:00 UTC ]
More news stories like this |


How France’s top Facebook publisher Chefclub is growing commerce

“We’d rather keep ad-free content that promotes Chefclub products at the end rather than inserting the content with a Facebook ad. That’s much healthier.” The post How France’s top Facebook publisher Chefclub is growing commerce appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-06-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad-free content


'Awe-inspiring' debut snubbed by mainstream publishers wins Desmond Elliott Prize

Preti Taneja has won the £10,000 Desmond Elliott Prize for her "awe-inspiring" retelling of King Lear in We Are That Young. Continue reading at The Bookseller

[ The Bookseller | 2018-06-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #preti taneja


Sports publisher theScore’s Facebook Messenger bot has 500,000 monthly users

The publisher formed a six-person emerging platforms team to experiment with new products and features. The post Sports publisher theScore’s Facebook Messenger bot has 500,000 monthly users appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-06-19 00:00:00 UTC ]
More news stories like this |


‘That’s YouTube’: Facebook opens Watch to all videos from publishers, creators

Facebook is adding a new feed to Watch that intersperses one-off videos from the Facebook pages people follow among episodic original shows. The post ‘That’s YouTube’: Facebook opens Watch to all videos from publishers, creators appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-06-19 00:00:00 UTC ]
More news stories like this |


How publishers are bridging their Instagram and Facebook audiences

Following Facebook’s algorithm change, media companies are turning to Instagram, which is also turning them back to Facebook, albeit in a different way. The post How publishers are bridging their Instagram and Facebook audiences appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-06-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook audiences #algorithm change #media companies


Facebook’s New Political Algorithms Increase Tension With Publishers

Mark Thompson, left, the chief executive of The New York Times Company, with Thomas Friedman, a Times columnist, in 2016. At a panel discussion on Thursday, Mr. Thompson said Facebook uses algorithms that can mischaracterize news as partisan political content. Continue reading at The New York Times

[ The New York Times | 2018-06-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mark thompson #times columnist #panel discussion


Facebook Won’t Exclude News Publishers From Its Political Ads Policy

Facebook head of global news partnerships Campbell Brown explained in a blog post why news publishers will not be exempted from the social network's recent introduced policy on political ads. Facebook announced last month that all election-related and issue ads in the U.S. on both Facebook and... Continue reading at AdWeek

[ AdWeek | 2018-06-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook won #facebook head #facebook announced #news publishers #political ads


Facebook won't exempt publishers from new political ad policy

If publishers think Facebook would give them an exemption from its new political ad disclosure policy, they have another thing coming. The social network's Campbell Brown has rejected calls for publisher exemptions to the "paid for" label in a blog... Continue reading at Engadget

[ Engadget | 2018-06-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook won #campbell brown


Google is using Facebook fatigue to woo publishers

Through mounds of grants, training and in-house expertise, Google’s impact on the publishing business is pervasive. The post Google is using Facebook fatigue to woo publishers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-06-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post google #in-house expertise #publishing business


Publishers Are Seeing Traffic From More Than Just Facebook and Google

For publishers, the past two years were a lesson in chasing traffic and finding the true value of an audience. Some have shut down and others have undergone layoffs. The ever-growing threat of a simple algorithm change continues to loom over publishers, but Parse.ly's latest traffic report has a... Continue reading at AdWeek

[ AdWeek | 2018-06-09 00:00:00 UTC ]
More news stories like this |


Debut author lands £1.5m publishing deal for 'sensational' historical novel

An American debut author has secured a £1.5m advance for her "sensational" historical novel, with Hutchinson winning the UK rights after a 12-publisher auction.  Continue reading at The Bookseller

[ The Bookseller | 2018-06-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #5m advance #uk rights #12-publisher auction


Facebook Audience Network Added Auction Bidding for In-App Ads

Brands can now bid in auctions for in-application advertising on Facebook Audience Network. The social network opened up header bidding via Facebook Audience Network last March, and head of publisher solutions partnerships Vijay Balan said in a blog post that publishers have seen "significant... Continue reading at AdWeek

[ AdWeek | 2018-06-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #header bidding #thousand impressions