Facebook has published for the first time a list of “News Feed Values,” Facebook’s secret sauce of what makes the algorithm tick. The social network is adjusting the recipe with a heavy helping of content from friends and family, likely an attempt to get people to share more, given that there has been a decline of personal sharing on the social network as messaging apps like Snapchat gain traction. The tweak could be a blow to media outlets that largely rely on the behemoth for traffic. The post Facebook changes the News Feed to favor friends and family over publishers appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2016-06-29 00:00:00 UTC ]
Publishers have to scramble to keep up on Facebook, while the platform sends very little revenue in return. The post Facebook gives, but continues to take more from publishers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-09-20 00:00:00 UTC ]
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Over three days in Miami Beach, top publishing executives weighed in on Facebook video, user experience challenges and platform publishing. The post ‘Facebook is the engine’: Overheard at Digiday Moguls appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-09-20 00:00:00 UTC ]
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‘Copyright has come to be seen by many outside our industry as an inhibitor to creativity,’ writes Michael Healy ahead of a special session at Frankfurt Book Fair on proliferating international challenges. By Porter Anderson, Editor-in-Chief | @Porter_Anderson With Michael Healy, Exec. Director,... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-09-19 00:00:00 UTC ]
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The Leadership Journey will help you master the essential skill set of the truly effective leader. This eBook from Wiley brings world-renown people and talent development expertise to bear in a discussion about 'good' versus 'great' leadership, sharing the 'secret sauce' of successful... Continue reading at Betanews
[ Betanews | 2017-08-08 00:00:00 UTC ]
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The move could help quantify the monetary benefits of Facebook's fast-loading articles format, which publishers have been souring on. The post Facebook is throwing publishers a bone in the form of more performance data on Instant Articles appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-07-20 00:00:00 UTC ]
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Even with publishers grousing about Facebook's shortcomings as a source of revenue and organic traffic, publishers are putting a lot more resources into dark posts, according to Keywee data. The post Facebook always wins: Data shows publishers are buying far more Facebook traffic appeared first... Continue reading at Digiday
[ Digiday | 2017-07-19 00:00:00 UTC ]
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A commitment to serving readers above all else has, arguably, never been more lucrative. The post Marketers’ “Customer Experience” Chorus is Good News for Publishers appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2017-06-28 00:00:00 UTC ]
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The social network has resisted subscriptions on its app, but has evolved its stance as publishers grow more vocal about needing more financial support. The post Facebook’s working with publishers on paid subscriptions appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-06-16 00:00:00 UTC ]
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Creating a standardized platform in book metadata for retailers and publishers, Metabooks Brasil is off to a fast start, based on Germany's Books in Print. The post Metabooks Brasil Opens to Rapid Adoption by Major Booksellers and Publishers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-06-13 00:00:00 UTC ]
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Facebook wants shows, and publishers are happy to comply -- but question whether this is just another short-term "product test" for the company. The post ‘Facebook is only half in’: Creators doubt Facebook’s commitment to original programming appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-06-12 00:00:00 UTC ]
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While publishers sour on Facebook, they're optimistic about the traffic and subscription growth they're seeing from Apple News. The post In the duopoly’s shadow, Apple News is finding favor with some publishers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-04-19 00:00:00 UTC ]
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Publishers' love-hate relationship with Facebook continues. The post Best of the week: Facebook’s Instant Articles are falling out of favor with publishers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-04-14 00:00:00 UTC ]
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Facebook is giving publishers new tools to attract digital subscribers as the social-media giant tries to ease concerns that its growing power threatens the media industry.In recent months, Facebook has tested "call-to-action" features with select media outlets participating in its Instant... Continue reading at Advertising Age
[ Advertising Age | 2017-04-08 00:00:00 UTC ]
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Facebook’s 2017 plans include buying original shows and rolling out a mid-roll ad product for media partners. But some news publishers feel like these initiatives won’t help them. The post Facebook’s latest video shift irks news publishers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-03-02 00:00:00 UTC ]
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On Friday, Feb. 17, Facebook invited more than 20 media partners to its New York office to discuss the company’s plans for video monetization and distribution. The post Inside Facebook’s recent product pitch to publishers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-02-24 00:00:00 UTC ]
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Facebook has replaced a key metric it made available on Facebook Insights, which allows publishers and other page owners to track video performance on the platform. The post Facebook wants longer videos, but takes away key view metric appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-02-24 00:00:00 UTC ]
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U.S. President Donald Trump is seeking to channel populist anger to stem immigration, but tech companies want him to know that hiring immigrants is necessary for the country's economy and boosts overall employment.Apple, Facebook, Microsoft, Amazon and Alphabet are said to be writing Trump a... Continue reading at PC World
[ PC World | 2017-02-02 00:00:00 UTC ]
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Facebook has hired former NBC and CNN anchor Campbell Brown to help with its ties to news outlets, which has been a point of friction. Brown will be the Menlo Park company’s head of news partnerships, she wrote in a Facebook post on Friday. “I will be working directly with our partners to help... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2017-01-07 00:00:00 UTC ]
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Media ownership is being overhauled as companies try to figure out their place in a world where 85 percent of digital dollars are going to two companies: Facebook and Google. The platform giants' dominance were factors in AT&T's $85 billion bid for Time Warner and other mega deals that were... Continue reading at Digiday
[ Digiday | 2016-12-28 00:00:00 UTC ]
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Social publishing is becoming a zero-sum game. As media companies clamor for readers on Facebook, Instagram and Snapchat, Twitter is losing the attention battle. Publishers are waking up to the fact that Twitter doesn't have the audience scale, visual storytelling tools and ad products that the... Continue reading at Digiday
[ Digiday | 2016-12-08 00:00:00 UTC ]
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