Ex-Vice exec launches pot-focused agency with ties to Snoop Dog’s media company

Former Vice executive Ryan Archibald and Ted Chung, a business partner of Snoop Dogg, have joined forces to launch a new global agency specializing in cannabis marketing. The shop, called Gram By Gram, has already inked a significant client–Canopy Growth, a Canadian cannabis firm recently described by Bloomberg News as the world’s most valuable pot company. Archibald, formerly president of Vice Canada, left the company about a year ago after a 14-year career that included establishing Vice’s in-house agency Virtue in Canada. Chung is co-founder of Los Angeles-based multicultural shop Cashmere. He also co-founded Merry Jane, a digital media platform dedicated to cannabis culture, with Snoop Dog. Gram By Gram, whose named is derived from how marijuana quantities are measured, will operate as an “agnostic creative division of Merry Jane,” according to a press release, which bills the shop as “the world’s first global cannabis agency” with offices in Toronto, Los Angeles, Mexico City and London. Gram By Gram expects to have 50 employees hired by the end of the year across its four offices, Archibald said. Services will include advertising, innovation, content development, branding, design, social strategy and experiential, as well as business-to-business services. While cannabis is quickly entering the mainstream–it is now legal for recreational use in 10 U.S. states--pot branding remains in its infancy. But the potential is immense: U.S. consumer spending on legal... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-05-21 10:00:00 UTC ]
News tagged with: #canadian markets #previously worked

Other Publishing stories related to: ' Ex-Vice exec launches pot-focused agency with ties to Snoop Dog’s media company '


Trio of Literary Agencies Merge Into an Italian Super Agency

Three literary agencies in Italy — Marco Vigevani, the International Literary Agency, and Luigi Bernabo — merged to form The Italian Literary Agency. The post Trio of Literary Agencies Merge Into an Italian Super Agency appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-07-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #literary agencies


Mode Media raises $30 million for lifestyle media publishing platform

Lifestyle media company Mode Media raised $30 million in Series G funding on Thursday to invest in its technology platform. Hubert Burda Media led the round, according to TechCrunch. The company has raised $186 million in equity funding to date. CEO Samir Arora co-founded the Brisbane-based... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2015-05-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #technology platform #glam media


Why Vox Media makes content just for social media

Facebook isn't sharing native-video revenue with publishers yet. But when it does, Vox Media plans to be ready, with content that’s designed to live only on social platforms. The post Why Vox Media makes content just for social media appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2015-01-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook isn #social platforms


Guardian Media Group to sell 50.1% stake in Trader Media Group

Guardian, Observer and theguardian.com publisher to invest sale proceeds, thought to be £600m to £700m, in core businessGuardian Media Group is selling its 50.1% stake in Auto Trader owner Trader Media Group to private equity firm Apax Partners in a deal thought to be worth £600m to £700m to the... Continue reading at The Guardian

[ The Guardian | 2014-01-21 00:00:00 UTC ]
More news stories like this |


An Old Media Veteran Goes Digital at Glam Media

Glam Media, one of the largest digital media companies, has hired magazine publishing veteran Dan Lagani as its first president and chief revenue officer, the company is expected to announce Tuesday. Continue reading at AllThingsD

[ AllThingsD | 2013-11-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #glam media #announce tuesday


The Media Equation: Huffington Magazine Continues Digital Media’s Incursion

Arianna Huffington speaking at the party last week for Huffington, the new iPad weekly magazine. Continue reading at The New York Times

[ The New York Times | 2012-06-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media equation


Bobit Business Media Acquires Newport Business Media

Bobit Business Media, the b-to-b media company specializing in the vehicle-fleet business, announced Tuesday that it has has acquired Newport Business Media, whose brands include Heavy Duty Trucking (HDT), TruckingInfo.com, Heavy Duty Aftermarket Journal and Newport Poster Network. Continue reading at Folio Magazine

[ Folio Magazine | 2012-05-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #announced tuesday


Media Decoder Blog: New Republic Gets an Owner Steeped in New Media

The newest owner of The New Republic magazine is Chris Hughes, a new media guru who co-founded Facebook and helped to run the online organizing machine for Barack Obama's presidential campaign. Continue reading at The New York Times

[ The New York Times | 2012-03-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #republic magazine #chris hughes #barack obama #presidential campaign


comScore Partners with Buddy Media to Offer Social Media Analytics

Digital analytics provider comScore and social media marketing software company Buddy Media have entered into a strategic partnership that aims to offer marketers a more quantifiable way to evaluate their social media efforts. Continue reading at Folio Magazine

[ Folio Magazine | 2011-12-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #strategic partnership


Wright’s Media And Penton Media Announce Content Licensing And Reprints Deal

Wright’s Media announced an agreement with Penton Media; this agreement gives Wright’s Media the opportunity to provide exclusive reprint and content licensing services to Penton Media. Continue reading at Folio Magazine

[ Folio Magazine | 2011-11-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #penton media


The Atlantic and Vox Media made their own deal with the AI Devil

In the last few months, news organizations have leapt into bed with OpenAI, hatching Faustian bargains where the cash-strapped media industry exchanges a monetary pittance for OpenAI's right to scrape and integrate their content into things like ChatGPT. Those that have signed in blood include... Continue reading at Engadget

[ Engadget | 2024-05-29 16:21:28 UTC ]
More news stories like this | News stories tagged with: #sports illustrated #copyright infringement #chicago tribune #spend time #magazine publisher #news corp


Social media bosses are ‘the largest dictators’, says Nobel peace prize winner

Journalist Maria Ressa named Mark Zuckerberg and Elon Musk in speech at Hay literary festival in Powys“Tech bros” such as Mark Zuckerberg and Elon Musk are “the largest dictators”, Maria Ressa, who won the Nobel peace prize in 2021 for her defence of media freedom, has said.The American-Filipina... Continue reading at The Guardian

[ The Guardian | 2024-05-27 15:11:47 UTC ]
More news stories like this | News stories tagged with: #elon musk #mark zuckerberg #literary festival


Quebec woman mauled in dog attack wins $460K civil case against small town and owner

A woman who was mauled by dogs in 2019 has won her civil case against the dogs' owner and the Town of Potton. A Quebec Superior Court judge ordered the town and Alan Barnes to pay her nearly $460,000. Continue reading at CBC

[ CBC | 2024-05-17 08:00:00 UTC ]
More news stories like this | News stories tagged with: #small town #barnes


This Times Square breastfeeding ad for lactation cookies was taken down, sparking a social media debate

The campaign, featuring pregnant and near-nude celebrity cookbook author Molly Baz, was deemed indecent by a billboard company ahead of Mother’s Day. In case you missed it, last week, Times Square was the home of a 45-foot billboard featuring an image of pregnant celebrity cookbook author Molly... Continue reading at Fast Company

[ Fast Company | 2024-05-14 22:45:00 UTC ]
More news stories like this | News stories tagged with: #times square #cookbook


‘I have my iPhone, X and a brain in my head’: Ukrainian journalist and social media star Illia Ponomarenko

Ahead of the publication of his raw account of the Russian invasion, the reporter talks about capturing the conflict in real time – and when the war will come to an endIllia Ponomarenko was mulling over the idea of writing a book about the war in his home country, Ukraine. He decided to ask his... Continue reading at The Guardian

[ The Guardian | 2024-05-11 10:00:23 UTC ]
More news stories like this | News stories tagged with: #real time #home country #twitter followers #wonderful work #pivotal moment #bloomsbury