Etsy Holiday Campaign Answers Waldo’s Existential Dilemma

People love looking for Waldo - it's his whole raison d'etre. But how much do they really know the striped, bespectacled character? Waldo is the star of Etsy's holiday campaign, which delves into the mind of the children's book character that debuted in 1987. Agency Orchard Creative is behind the ads that aim to make... Continue reading at 'AdWeek'

[ AdWeek | 2024-11-01 13:00:00 UTC ]
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My plan for fending off the holiday blues? Escaping into light fiction from another era.

Finding solace and humor in gems from by P.G. Wodehouse, Daisy Ashford, Barry Pain and more. Continue reading at The Washington Post

[ The Washington Post | 2020-12-16 14:00:00 UTC ]
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Bill Gates says to read these 5 books for ‘a change of pace’ this holiday season

The billionaire philanthropist offers some recommendations to get you through the final stretches of quarantine. While Bill Gates’s 2020 summer reading list concentrated on the pandemic and its economic repercussions, the Microsoft founder opted for a “change of pace” in considering his... Continue reading at Fast Company

[ Fast Company | 2020-12-08 11:00:59 UTC ]
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OUP launches 'gift of words' campaign

Oxford University Press (OUP) has launched a campaign to highlight the inspiring power of words, involving authors and illustrators such as Anthony McGowan and Lauren Child sharing the quotes they would "gift" to children at Christmas.  Continue reading at The Bookseller

[ The Bookseller | 2020-12-08 00:25:09 UTC ]
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Octopus unveils guerilla campaign for Women Don’t Owe You Pretty

Octopus is rolling out a guerilla marketing campaign for Women Don’t Owe You Pretty, as the debut feminist memoir's sales exceed 100,000 copies through UK Bookscan in its first six months. Continue reading at The Bookseller

[ The Bookseller | 2020-12-07 02:21:29 UTC ]
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29 Cozy Book Blankets to Gift This Holiday

Whether it’s a banned book duvet cover or a book page throw, a book blanket is the perfect warm and fuzzy—but also extremely smart—gift.- Stacey Megally Continue reading at Book Riot

[ Book Riot | 2020-12-03 11:33:00 UTC ]
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Booksellers See Subdued In-Store Holiday Sales, Online Eruption

Booksellers reported a significant drop in customer traffic and a commensurate drop in sales, but online orders were way up, forcing bookstores to adapt. Barack Obama's memoir and Jeff Kinney's latest were the most popular titles over the Thanksgiving weekend at stores surveyed by 'PW.' Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-12-03 05:00:00 UTC ]
More news stories like this | All news stories tagged with: #memoir #thanksgiving weekend #popular titles #jeff kinney #barack obama #online orders


Calibre Audiobook Charity Joins the UK’s Big Give Holiday Challenge

The Calibre Audio charity for readers who have print disabilities is hoping to add 48 new audiobooks to its library this holiday season. The post Calibre Audiobook Charity Joins the UK’s Big Give Holiday Challenge appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-12-02 20:32:53 UTC ]
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Publishers join forces for children's Christmas present campaign

A group of publishers are donating thousands of books to The Childhood Trust’s campaign, to ensure disadvantaged children in London receive a present this Christmas. Continue reading at The Bookseller

[ The Bookseller | 2020-11-29 18:36:18 UTC ]
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Has the Holiday Shopping Surge Started? Book Sales Say Yes

Unit sales of print books increased 18.3% last week, an indication that the early shopping surge that retailers have been hoping for may be taking place. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-11-20 05:00:00 UTC ]
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Italy’s ‘Why I Read’ Campaign Flies Again

Italy's annual book-donation program for school libraries is back this year, despite the constraints of the coronavirus pandemic. The post Italy’s ‘Why I Read’ Campaign Flies Again appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-11-18 17:11:45 UTC ]
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SelfMadeHero launches Draw Your Bookshop lockdown campaign

Graphic novel publisher SelfMadeHero is launching a social media campaign calling for artists to support bookshops with a drawing of their favourite store. Continue reading at The Bookseller

[ The Bookseller | 2020-11-17 06:10:11 UTC ]
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Cable’s Holiday Marathon Programming Is Hotter Than Ever Due to the Pandemic

As the industry was still unsure when sports would return and TV production would resume, Ed Georger, evp, advertising sales and digital media for Crown Media Family Networks, Hallmark Channel's parent company, had a calming message for clients. "The one thing you can count on: They will not... Continue reading at AdWeek

[ AdWeek | 2020-11-16 01:00:00 UTC ]
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PA's week-long #WorkInPublishing campaign launches for 2020

The Publishers Association’s Work in Publishing campaign, aimed at encouraging young people between the ages of 14 and 24 to pursue a career in publishing, takes place this week (16th–20th November), involving publishers including HarperCollins, Penguin Random House and Hachette UK. Continue reading at The Bookseller

[ The Bookseller | 2020-11-15 21:16:00 UTC ]
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PRH's Obama UK media campaign kicks off this weekend

With Barack Obama's memoir out from Viking on Tuesday (17th November), PRH's UK media campaign will kick off this weekend. Continue reading at The Bookseller

[ The Bookseller | 2020-11-13 00:35:10 UTC ]
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Cowell and BookTrust reveal pairings for Pass The Pen campaign

BookTrust Represents and Children's Laureate Cressida Cowell have revealed the pairings for #PassThePen, a social media campaign designed to help promote visibility, champion new voices and generate book sales for emerging authors and illustrators of colour. Continue reading at The Bookseller

[ The Bookseller | 2020-11-12 00:41:21 UTC ]
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Lit Hub Asks: 5 Authors, 7 Questions, No Wrong Answers

The Lit Hub Author Questionnaire is a monthly interview featuring seven questions for five authors with new books. This month we talk to: * Danielle Evans (The Office of Historical Corrections)  Éireann Lorsung (The Century) Christa Parravani (Loved and Wanted: A Memoir of Choice, Children, and... Continue reading at Literrary Hub

[ Literrary Hub | 2020-11-10 09:48:28 UTC ]
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Bourne unites authors in bookshop support campaign

Author Holly Bourne has launched a campaign to support bookshops during lockdown, involving more than 300 writers so far.  Continue reading at The Bookseller

[ The Bookseller | 2020-11-05 06:38:02 UTC ]
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Support builds for Adeola’s illustrator credits campaign

​More than 500 authors and illustrators have signed a letter by illustrator Dapo Adeola asking the BBC and the wider media to credit illustrators.  Continue reading at The Bookseller

[ The Bookseller | 2020-11-03 17:24:53 UTC ]
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S&S launches regional campaign for Thomas' Firewatching

Simon & Schuster is launching a billboard campaign in Sheffield to promote Russ Thomas' debut novel Firewatching.  Continue reading at The Bookseller

[ The Bookseller | 2020-11-02 11:36:23 UTC ]
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Pluto launches pre-order campaign supporting immigrant welfare body

Pluto has launched a pre-order campaign which helps raise funds for the Joint Council for the Welfare of Immigrants. It comes ahead of the publication of The Truth About Modern Slavery by Emily Kenway in January next year.  Continue reading at The Bookseller

[ The Bookseller | 2020-10-26 00:21:20 UTC ]
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