El Chapo, El Editor: Rolling Stone’s Necessary Risk

And other musings on the start of the new year in magazine media. The post El Chapo, El Editor: Rolling Stone’s Necessary Risk appeared first on Folio:. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2016-01-19 00:00:00 UTC ]

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The New Yorker Wins Two Pulitzers in a First for Magazine Media

Kathryn Schulz and Emily Nussbaum win for Feature Writing and Criticism, respectively. The post The New Yorker Wins Two Pulitzers in a First for Magazine Media appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-04-19 00:00:00 UTC ]
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The Untold Story of How Magazine Media is Winning

The consumer, not the print magazine, now resides at the hub of the business model. The post The Untold Story of How Magazine Media is Winning appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-03-02 00:00:00 UTC ]
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Can TV Bring Salvation to Magazine Media?

[Sponsored Content] Publishers can benefit from the shift in advertising from TV to online video. The post Can TV Bring Salvation to Magazine Media? appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-02-24 00:00:00 UTC ]
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Meeting David Granger

Reflecting on the sudden dismissal of one of magazine media's most uncompromising editors. The post Meeting David Granger appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-02-04 00:00:00 UTC ]
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AMMC Monday Recap

Day one of the American Magazine Media Conference discussions recognize dramatic change in magazine media, but are optimistic about the future. The post AMMC Monday Recap appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-02-02 00:00:00 UTC ]
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Folio: Week in Review – January 30, 2016

In case you missed it, here's a roundup of our top stories from the week in magazine media:   After 19 Years as EIC, The post Folio: Week in Review – January 30, 2016 appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-01-30 00:00:00 UTC ]
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Folio: Week in Review – January 23, 2016

In case you missed it, here's a roundup of our top stories from the week in magazine media: MPA Names Linda Thomas Brooks New President and CEO An agency veteran, The post Folio: Week in Review – January 23, 2016 appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-01-23 00:00:00 UTC ]
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El Chapo, El Editor: Rolling Stone’s Necessary Risk

And other musings on the start of the new year in magazine media. The post El Chapo, El Editor: Rolling Stone’s Necessary Risk appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-01-19 00:00:00 UTC ]
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MPA Names Linda Thomas Brooks New President and CEO

Former GM Mediaworks, Martin Agency director takes charge at the Association of Magazine Media, effective immediately. The post MPA Names Linda Thomas Brooks New President and CEO appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-01-15 00:00:00 UTC ]
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Linda Thomas Brooks to Lead MPA, The Association of Magazine Media

Linda Thomas Brooks has been tapped to serve as the next president and CEO at MPA, The Association of Magazine Media, the leading magazine trade organization. She will succeed Mary Berner, who left in September to serve as chief executive of Cumulus Media.Ms. Brooks most recently was co-founder... Continue reading at Advertising Age

[ Advertising Age | 2016-01-15 00:00:00 UTC ]
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Trending Now: New Roles in Magazine Media

The rise of digital media has introduced new job functions to the magazine world—and triggered the demise of others. The post Trending Now: New Roles in Magazine Media appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-01-08 00:00:00 UTC ]
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The Highest-Growth Revenue Streams for Magazine Media in 2015

The biggest revenue upsides are coming from a variety of sources. Guess which one isn’t on the list. The post The Highest-Growth Revenue Streams for Magazine Media in 2015 appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-12-18 00:00:00 UTC ]
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Magazines Create 'Industry-Wide' Guarantee of Print Ads' Results

The magazine industry, which has been increasingly emphasizing its digital reach, is making a new play to backstop advertising in its print editions, forging an "industry-wide" guarantee that ad pages will achieve sales results for marketers. If those results don't materialize, qualifying... Continue reading at Advertising Age

[ Advertising Age | 2015-10-13 00:00:00 UTC ]
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Cumulus Media Names Mary Berner CEO as Co-Founder Steps Down

Cumulus Media, the second-largest operator of U.S. radio stations behind IHeartMedia, replaced company co-founder Lew Dickey as CEO after an 84% drop in the stock price this year, naming longtime magazine publishing executive Mary Berner to replace him.Mr. Dickey will remain on the board as vice... Continue reading at Advertising Age

[ Advertising Age | 2015-09-30 00:00:00 UTC ]
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Does ‘Magazine Media’ Actually Redefine The Industry?

The MPA hosted its annual American Magazine Media Conference in New York this week and closed the show with “A View From The Top.” The post Does ‘Magazine Media’ Actually Redefine The Industry? appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-02-04 00:00:00 UTC ]
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Watch Everything You Say

The week that I was reading Miranda July’s debut novel The First Bad Man, I spent a lot of time in airports, where all the newsstands were emblazoned with the new issue of Rolling Stone, featuring on its cover the rapper Nicki Minaj. The cover photo is confrontational: In the top half, Minaj... Continue reading at Slate

[ Slate | 2015-01-07 00:00:00 UTC ]
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Why We Still Need to Investigate the Rolling Stone Rape Story

This week, Rolling Stone editor Jann Wenner asked the Columbia Journalism School to review Sabrina Rubin Erdely’s story about a gang rape at the University of Virginia. As it became clear that the story’s central incident—a gang rape of a freshman at a fraternity—did not happen as Rolling Stone... Continue reading at Slate

[ Slate | 2014-12-24 00:00:00 UTC ]
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Print Media Buying Has Stabilized, Agency Execs Say, But Change is Still the Watchword

The most dominant story in magazine media over the last decade-the decline in print as digital media surges-may be changing, according to an all-star panel of ad agency executives at a min breakfast Thursday. There was general consensus on the panel of four that the decline has stopped and... Continue reading at Folio Magazine

[ Folio Magazine | 2014-11-07 00:00:00 UTC ]
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Meredith’s Lacy Named MPA Chairman

Stephen Lacy was named chairman of the board of directors for the MPA—The Association of Magazine Media on Wednesday. Lacy, chairman and CEO of Meredith Corp., takes over for Michael Clinton, president and director of marketing and publishing for Hearst Magazines, who'd served Continue reading at Folio Magazine

[ Folio Magazine | 2014-10-31 00:00:00 UTC ]
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Google and ABC Build a Programmatic Ad Exchange That Only Buys Mastheads

Google's private programmatic exchanges can now book premium ad space like mastheads for brands. It is working with ABC to promote the new show Rising Star using an exchange that only places ads in prominent positions, ones that are not typically associated with automated buying. "This exchange... Continue reading at AdWeek

[ AdWeek | 2014-07-07 00:00:00 UTC ]
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