E-book buyers expect discounts, but do buy more

Written By: Philip Jones Publication Date: Tue, 16/08/2011 - 09:15 UK ebook buyers are expecting heavier discounting on digital titles than their counterparts across the Atlantic, a new survey has found. The survey, undertaken in April by consultants Simon-Kucher and Partners among 250 book buyers from the US, UK and Germany, concluded an ebook without additional features should cost around 65% to 70% of the print price, though admitted there was "no simple formula" in hitting the pricing sweet spot. read more Continue reading at 'The Bookseller'

[ The Bookseller | 2011-08-16 00:00:00 UTC ]
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