Director Nicholas Winding Refn Wants to Teach You About Movie Marketing

The director's first foray into book publishing is a deep-dive into the art of exploitation cinema marketing. The post Director Nicholas Winding Refn Wants to Teach You About Movie Marketing appeared first on WIRED. Continue reading at 'Wired'

[ Wired | 2015-09-24 00:00:00 UTC ]
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What I learned from binging the Book Club movies.

I’ve been a part of many book clubs. The most successful one was the brain fruit of my most energetic friend. We met weekly, and she’d cook lavish multi-course meals inspired by the novels we chose. But the group lost momentum, as these things do. Some members moved away. Some drifted. The club... Continue reading at Literrary Hub

[ Literrary Hub | 2024-08-12 14:24:07 UTC ]
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Power Ranking the Bookish Movies of 1999

Yes, it's really been 25 years since CRUEL INTENTIONS. Plus: book club picks for August, historical fantasy YA, and more. Continue reading at Book Riot

[ Book Riot | 2024-08-07 15:00:00 UTC ]
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STEAM Marketing Snapshot

We asked kids’ publishers for notes on their successful marketing strategies in the STEM/STEAM space. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-08-02 04:00:00 UTC ]
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Derek Holland Named Managing Director of Tattered Cover

The 35-year veteran has been tapped to oversee operations and revitalize the Denver-based bookstore chain in the wake of its bankruptcy and acquisition by Barnes & Noble. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-08-02 04:00:00 UTC ]
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Book Review: 'The Future Was Now' is a brilliant look back at the groundbreaking movie summer of '82

In “The Future Was Now,” former Entertainment Weekly film critic Chris Nashawaty explores the significance of the summer of 1982, which featured the release of eight groundbreaking science fiction and fantasy films Continue reading at ABC News

[ ABC News | 2024-08-01 22:54:26 UTC ]
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How A24 won the movie merch game

A24 has developed a cult following for its movie merch, thanks in large part to the cult following of the designers who create it. In mid-July, cult clothier Online Ceramics, known for Deadhead-inspired tie-dye tees and stylistic screen prints that knife classic horror graphics with... Continue reading at Fast Company

[ Fast Company | 2024-08-01 09:30:00 UTC ]
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Words Without Borders Appoints Elisabeth Jaquette Executive Director

The prominent Arabic-language translator and current head of the American Literary Translators Association will succeed Karen M. Phillips as head of the literary arts organization and English-language magazine of translated literature on September 1. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-07-30 04:00:00 UTC ]
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Circana BookScan: US Print’s January-June Print Market

The January-through-June report from Circana BookScan for the States comes with observations on declines in middle-grade print sales. The post Circana BookScan: US Print’s January-June Print Market appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-07-29 18:17:44 UTC ]
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This charming new children’s book uses data viz to teach kids about emotions

Cowritten by Pentagram partner Giorgia Lupi, ‘This is Me and Only Me’ helps kids process their experiences through data. In a new children’s book from Pentagram partner Giorgia Lupi and her coauthor, Madeleine Garner, data collection is presented as a beautiful way for kids (and adults) to... Continue reading at Fast Company

[ Fast Company | 2024-07-22 09:15:00 UTC ]
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Movie Alert: 'Harold and the Purple Crayon'

The silver screen will turn a different color next month when 'Harold and the Purple Crayon,' based on the classic picture book by Crockett Johnson, makes its theatrical debut on August 2. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-07-18 04:00:00 UTC ]
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Abrams Marketing Reorg Puts More Emphasis on Data

Abrams VP of marketing Kim Lauber oversaw the restructuring of the publisher's marketing group, which now includes two units designed to make Abrams marketing more agile, proactive, and data driven. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-07-11 04:00:00 UTC ]
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ChatGPT and the movie ‘Her’ are just the latest example of the ‘sci-fi feedback loop’

Science fiction and technological innovation feed off each other in an ongoing back-and-forth that can play out over decades. Continue reading at The Conversation

[ The Conversation | 2024-06-28 12:18:28 UTC ]
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S&S Names Wibke Grutjen Global Chief of Marketing and Communications

Wibke Grutjen moves from Hachette Book Group to Simon & Schuster in early August to lead S&S' marketing and communications teams. The post S&S Names Wibke Grutjen Global Chief of Marketing and Communications appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-06-26 21:24:22 UTC ]
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YA Author Lee Wind Launches Kickstarter to Donate Books to LGBTQ+ Teens

Wind, who is also chief content officer at the Indie Book Publishers Association, is creating a limited collector's edition of his latest YA novel, initially published this spring by Chicago Review Press, as an incentive for donors to his Kickstarter campaign benefitting LGBTQ+ teens. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-06-25 04:00:00 UTC ]
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Black Garnet Books in St. Paul Goes on the Market

Dionne Sims, who opened Black Garnet Books in St. Paul, Minn., to sell books by BIPOC authors in response to the 2020 murder of George Floyd in Minneapolis, is selling the store to return to school and focus on writing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-06-20 04:00:00 UTC ]
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Christian Indie Publishers' Faith in Marketing

A growing number of small independent Christian publishers and authors see awards and spirited, creative self-promotion pay off in sales. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-06-18 04:00:00 UTC ]
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Rights Roundup: Bologna Hosts Book Fair Directors

Our Rights Roundup features work from both English- and French-language Canada, Sweden, Finland, and the Czech Republic. The post Rights Roundup: Bologna Hosts Book Fair Directors appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-06-07 22:47:57 UTC ]
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Authors drive boom in US marketing demand as they seek help to plug books

Writers say investments in book promotion to augment publishers’ in-house staff are key to successKatherine Reay has written a dozen novels. When The Berlin Letters, her most recent, hit the shelves earlier this year, she embarked upon a 30-stop promotional book tour.“I love the personal... Continue reading at The Guardian

[ The Guardian | 2024-06-07 11:30:48 UTC ]
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Sound Off: What’s New in the Audio Market

Audiobooks continue to be a major bright spot for the industry. According to Audio Publishers Association, in 2022 alone, publishers’ audiobook revenue grew a whopping 10% to $1.8 billion. Here, PW takes a look at the publishers, platforms, and production companies bringing you the best in... Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-05-31 00:00:00 UTC ]
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Research Briefing: Publisher events and influencer partnerships offer key brand marketing opportunities

In this edition of the Digiday+ Research Briefing, we examine how publisher-hosted events and influencer partnerships offer brands more key marketing opportunities, how The New Yorker refocused its newsletter strategy in the last year, and how digital media companies are exploring the fediverse,... Continue reading at Digiday

[ Digiday | 2024-05-30 04:01:00 UTC ]
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