There are few better placed to critique and narrate the history of the digital media landscape, never mind the sub-sector of ad tech, than Ari Paparo. Continue reading at 'Digiday'
[ Digiday | 2023-12-11 05:01:00 UTC ]
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#oral history
#ad tech
#digital media
Today’s new breed of digital publishers is just not that into ad tech. Indeed, the much hyped cadre of venture-backed, Web-born, and millennially-inclined publishers — think Vox Media, Mic and Refinery29 &nd ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-07-28 00:00:00 UTC ]
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#digital publishers
#ad tech
#vox media
Women's magazine publisher Meredith Corp. has acquired Grocery Server, a digital firm that powers location-based ads for food and retail brands. Grocery Server was founded in 2008 as an ad platform that pulls location data from grocery stores and CPG brands into ads on publishers' websites.... Continue reading at AdWeek
[ AdWeek | 2015-07-13 00:00:00 UTC ]
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#martha stewart
#latest piece
#fit pregnancy
#american media
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Google is bringing a clearer picture of advertising to the mobile world with three tech advancements it announced at a company conference in the Florida Keys today. With Neal Mohan still at the helm of the display ad business, Google unveiled new services that help advertisers more effectively... Continue reading at AdWeek
[ AdWeek | 2015-06-17 00:00:00 UTC ]
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#digital properties
#automated system
#inventory programmatically
#automated fashion
Ad blocking technology presents a growing threat to digital publishers and ad-tech companies -- and they're starting to pay close attention.Ad blocking technology removes ads from the internet via a browser extension. There are a number of such extensions -- the two most notable being Adblock... Continue reading at Advertising Age
[ Advertising Age | 2015-02-13 00:00:00 UTC ]
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#browser extension
#digital publishers
Digital-to-print launches like Allrecipes, POLITICO Magazine and The Pitchfork Review are becoming increasingly common, but it's rare when a brand that decided to abandon ink and paper returns to it. T.H.E. Journal, 1105 Media's magazine about K-12 education technology, is doing just that though. Continue reading at Folio Magazine
[ Folio Magazine | 2015-01-16 00:00:00 UTC ]
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#politico magazine
#pitchfork review
#increasingly common
The much-maligned and little-clicked banner ad is 20 years old. We talk with its creators about the glory days of online ad innovation.Contrary to lore, there was no "first" banner ad. When HotWired, Wired magazine's digital arm, launched 20 years ago, it did so with not one, but many, banner... Continue reading at Fast Company
[ Fast Company | 2014-10-27 00:00:00 UTC ]
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#banner ad
#wired magazine
#digital arm
#banner ads
The publisher-dominated Interactive Advertising Bureau has long relegated ad-tech companies to second tier, "associate" membership. But that era is now over. Today, the industry group announced a restructuring which will grant ad-tech companies full general membership, allowing them to vote on... Continue reading at Advertising Age
[ Advertising Age | 2014-09-29 00:00:00 UTC ]
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#patrick dolan
#digital publishers
#long ago
#ad prices
#short period
The days of electronics repair are over! Plus, Microsoft's aggressive Surface ads, the true value of an ebook, and a visit to the land of Chromebooks. With guests Jason Cross and Melissa Riofrio. Continue reading at PC World
[ PC World | 2014-08-14 00:00:00 UTC ]
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Through its ubiquitous "like" buttons on publisher sites across the web, Facebook has long been able to watch the web surfing behavior of its 1.28 billion monthly users.Soon it will begin to use that information for ad targeting on Facebook.Facebook already enables retargeting to users who've... Continue reading at Advertising Age
[ Advertising Age | 2014-06-12 00:00:00 UTC ]
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#ad targeting
#publisher sites
#ad exchange
Edward Thorp was banned from casinos in Vegas for counting cards. He even published a book on his system for winning at the blackjack table using the mathematical theory of probability. While working at MIT, he built what many consider the first wearable device for -- you guessed it -- beating... Continue reading at Engadget
[ Engadget | 2013-09-13 00:00:00 UTC ]
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#digital library
#windows store
#google play
Most efforts to explain design at Apple end up reducing a complex 37–year history to bromides about simplicity, quality, and perfection––as if those were ambitions unique to Apple alone. So Fast Company set out to remedy that deficiency through an oral history of Apple's design, a decoding of... Continue reading at Fast Company
[ Fast Company | 2013-09-10 00:00:00 UTC ]
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#helped create
#craziest thing
#google glass
Digital media companies are dealing with a bunch of problems plaguing their advertising-based business models. A growing number of people are blocking the ads running on their sites, forcing publishers to find ways to get those people to unblock their ads or pay one of the ad blocking companies... Continue reading at Advertising Age
[ Advertising Age | 2016-01-26 00:00:00 UTC ]
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#growing number
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Get ready for summer with domestic suspense novels by Lisa Scottoline, Sally Hepworth, Katie Gutierrez and Amanda Jayatissa Continue reading at The Washington Post
[ The Washington Post | 2022-05-14 12:00:14 UTC ]
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The latest book by Benjamin Zephaniah follows a Trinidadian woman who boarded the Windrush to pursue her singing dream. Continue reading at The Bookseller
[ The Bookseller | 2022-01-22 07:13:29 UTC ]
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Profile has acquired the Cundill History Prize-winning Blood on the River: A Chronicle of Mutiny and Freedom on the Wild Coast, a "gripping and immersive" work of history uncovering a little-known slave revolt, by Marjoleine Kars. Continue reading at The Bookseller
[ The Bookseller | 2021-12-13 00:06:45 UTC ]
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The History Press has snapped up a new book on how the CIA has shaped history, by David Charlwood. Continue reading at The Bookseller
[ The Bookseller | 2021-11-21 23:38:12 UTC ]
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#history press
The fast-growing children's book publisher A Kids Book About is building a podcast network to extend its reach and expand the way it tells stories and sparks conversations. Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2021-01-24 19:53:47 UTC ]
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#podcast network
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For several years, networks and marketers alike have been trying to scale addressable advertising on linear TV, making only minimal progress. Now, Nielsen is about to supercharge those efforts in one of the company's biggest moves in a decade. Nielsen is adding addressable ad measurement to its... Continue reading at AdWeek
[ AdWeek | 2020-11-10 14:00:00 UTC ]
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#major shift
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THIS IS THE 37th in a series of dialogues with artists, writers, and critical thinkers on the question of violence. This conversation is with Ariella Aïsha Azoulay, a theorist of photography and visual culture. She is a professor of Modern Culture and Media and the Department of Comparative... Continue reading at Los Angeles Review of Books
[ Los Angeles Review of Books | 2020-03-02 13:30:59 UTC ]
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#post histories
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#comparative literature
#brown university
Next time you or the kids are looking for an informative nonfiction or historical fiction read, pick up one of these comics about history and culture. Continue reading at Book Riot
[ Book Riot | 2019-12-10 11:42:18 UTC ]
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#living history
#historical fiction