Like most publishers, European publishers have Facebook on the mind. The post Digiday research: Three quarters of European publishers prioritize Facebook appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2017-03-27 00:00:00 UTC ]
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At the Digiday Publishing Summit Europe in October, we sat down with 35 industry leaders from across the continent and drilled down into two hot topics, ePrivacy and the General Data Protection Regulation. We asked their feedback on and expectations for the coming changes. Check out our earlier... Continue reading at Digiday
[ Digiday | 2017-12-11 00:00:00 UTC ]
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European publishers are twice as likely as U.S. publishers to have laid off staff or plan to do so to support their pivots to video. The post Digiday Research: 33 percent of European publishers report layoffs to support the pivot to video appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-11-23 00:00:00 UTC ]
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European publishers are less likely than U.S. publishers to make most of their digital video revenues from their owned and operated sites. The post Digiday Research: European publishers are less reliant on their owned sites for video revenue than U.S. counterparts appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-11-13 00:00:00 UTC ]
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European publishers are building audiences on Snapchat, but they think it offers the worst revenue return among major video players. The post Digiday Research: 3 percent of European publishers believe Snapchat offers the best revenue returns appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-11-10 00:00:00 UTC ]
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European publishers are pivoting more heavily to video as they brace for the impacts of GDPR implementation. The post Digiday Research: 94 percent of European publishers will increase their video output appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-11-06 00:00:00 UTC ]
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It’s not often you get to shake out what publishers’ biggest concerns are across the entire range of European markets, all at once. When 250 execs from leading publishers from across Europe convened on the French riviera this week for the Digiday Publishing Summit, we asked them to literally map... Continue reading at Digiday
[ Digiday | 2016-10-28 00:00:00 UTC ]
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Publishers make a significant portion of their revenue from programmatic ads, and most of that programmatic revenue comes from the open market. Continue reading at Digiday
[ Digiday | 2023-04-04 04:01:00 UTC ]
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The index is a research framework that analyzes and ranks a set of publications across digital threshold experience, member benefits and pricing and plans dimensions. Continue reading at Digiday
[ Digiday | 2022-12-20 05:01:00 UTC ]
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In surveys spanning from Q1 to Q3, Digiday+ Research found a difference growing between how publishers make money from direct-sold ads and programmatic ads. Continue reading at Digiday
[ Digiday | 2022-10-17 04:01:00 UTC ]
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There are a multitude of effects the changes in publishing have had on the industry -- but less well understood are what it has meant for the people working in the industry. We surveyed over 200 publishing employees in business and revenue roles to understand how work culture, mental health, the... Continue reading at Digiday
[ Digiday | 2020-01-07 05:01:49 UTC ]
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Growing direct reader revenue remains the biggest priority for publishers heading into 2020. The post Digiday Research: Reader revenue is the top publisher priority for 2020 appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-10-22 04:01:38 UTC ]
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Of the 135 publishers surveyed by Digiday in a wide-ranging research survey this Fall, more than 50% of publishers reported that direct-sold advertising was a large or very large source of revenue for them. The post Digiday Research: Digital publishers still see growth in direct-sold display ads... Continue reading at Digiday
[ Digiday | 2019-10-16 04:01:21 UTC ]
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Publishers surveyed Digiday this May predominately see social platforms as a way to grow their brand awareness rather than generate referral traffic of revenues. Facebook, Instagram and Twitter are the three platforms respondents said best helped them achieve those goals. The post Digiday... Continue reading at Digiday
[ Digiday | 2019-06-10 04:02:14 UTC ]
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Thirty percent of 122 publisher executives surveyed by Digiday said that YouTube is the platform that can provide the most meaningful long-term revenue opportunities for publishers. After YouTube, Facebook and Google AMP were second best, each with 24% of the vote. The post Digiday Research:... Continue reading at Digiday
[ Digiday | 2019-06-03 04:01:26 UTC ]
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Sixty-eight percent of 97 publishers that produce news or time-sensitive stories said they plan to create more evergreen content according to a survey by Digiday this February. The post Digiday Research: Chasing revenue, news publishers are producing more evergreen content appeared first on... Continue reading at Digiday
[ Digiday | 2019-03-04 00:00:00 UTC ]
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Publishers struggle to generate revenues from social platforms but they rate Facebook as the easiest. The post Digiday Research: Which platforms publishers say monetize best appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-11-14 00:00:00 UTC ]
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Half of U.S. and European publishers are neutral over the potential market for selling and licensing short-form video content. The post Digiday Research: Publishers are lukewarm on market for short-form video appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-07-11 00:00:00 UTC ]
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Publishers said Facebook is the hardest social platform to monetize, and Snapchat is the hardest in terms of video distribution. The post Digiday Research: Publishers rate YouTube as best platform for video, Snapchat not so much appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-06-26 00:00:00 UTC ]
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A smaller percentage of U.S. publishers than European publishers are seeing growth in revenues from programmatic advertising. The post Digiday Research: More publishers see programmatic revenue growth in Europe than the US appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-04-20 00:00:00 UTC ]
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Two-thirds of C-suite publisher executives believe it's not too late for publishers to diversify their audience sources away from Facebook. The post Digiday Research: C-suite publisher executives hold conflicting views on platforms appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-04-02 00:00:00 UTC ]
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