Digiday Research: How Japanese publishers are approaching programmatic

At the Digiday Publishing Summit in Kyoto, Japan, Digiday surveyed publisher execs on the growth of programmatic advertising and ad blocking. The post Digiday Research: How Japanese publishers are approaching programmatic appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2018-02-23 00:00:00 UTC ]
News tagged with: #digiday research #programmatic advertising #ad blocking

Other news stories related to: "Digiday Research: How Japanese publishers are approaching programmatic"


Digiday Research: European publishers expect to make more money from branded content in 2019

Three-quarters of European publishers surveyed by Digiday plan to increase revenues from video advertisements and branded content in 2019. The post Digiday Research: European publishers expect to make more money from branded content in 2019 appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-11-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #increase revenues #branded content #digiday research


Digiday Research: Which platforms publishers say monetize best

Publishers struggle to generate revenues from social platforms but they rate Facebook as the easiest. The post Digiday Research: Which platforms publishers say monetize best appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-11-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #social platforms #publishers struggle #digiday research


Digiday Research: Publishers rely on Facebook for paid content distribution

A survey by Digiday found that 86 percent of publishers pay to distribute content on platforms. The post Digiday Research: Publishers rely on Facebook for paid content distribution appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-10-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #distribute content #publishers pay #publishers rely #digiday found #digiday research


Digiday Research: European publishers use distributed video for audience generation over revenue

Forty-six percent of European publishers say the benefit of distributing videos to social platforms is building larger audiences. The post Digiday Research: European publishers use distributed video for audience generation over revenue appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-09-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #social platforms #european publishers #revenue appeared #digiday research


Digiday Research: European publishers bet on their own properties for video

Fifty-six percent of European publishers say the core focus of their video distribution strategy is their owned sites compared to 34 percent who focus on social platforms. The post Digiday Research: European publishers bet on their own properties for video appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-08-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #social platforms #european publishers #video appeared #core focus #digiday research


Digiday Research: Where European publishers get their video revenues

European publishers primarily get their video revenues from their owned sites. The post Digiday Research: Where European publishers get their video revenues appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-07-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #owned sites #european publishers #digiday research


Digiday Research: Publishers are lukewarm on market for short-form video

Half of U.S. and European publishers are neutral over the potential market for selling and licensing short-form video content. The post Digiday Research: Publishers are lukewarm on market for short-form video appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-07-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digiday research #european publishers


Digiday Research: European publishers’ top video platforms

European publishers rated their owned-sites, YouTube, and Facebook as the best platforms for video distribution and monetization. The post Digiday Research: European publishers’ top video platforms appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-07-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #video distribution #european publishers #digiday research


Digiday Research: Publishers rate YouTube as best platform for video, Snapchat not so much

Publishers said Facebook is the hardest social platform to monetize, and Snapchat is the hardest in terms of video distribution. The post Digiday Research: Publishers rate YouTube as best platform for video, Snapchat not so much appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-06-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digiday research #video distribution


Digiday Research: Majority of publishers aren’t worried about Facebook’s algorithm changes

After Facebook's news feed changes, publishers are not changing their strategies on the platform, or they're trying to focus more on other social channels. The post Digiday Research: Majority of publishers aren’t worried about Facebook’s algorithm changes appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-04-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #social channels #publishers aren #digiday research


Digiday Research: C-suite publisher executives hold conflicting views on platforms

Two-thirds of C-suite publisher executives believe it's not too late for publishers to diversify their audience sources away from Facebook. The post Digiday Research: C-suite publisher executives hold conflicting views on platforms appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-04-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #platforms appeared #digiday research


Digiday Research: Half of European publishers believe international expansion is important

Digiday surveyed European publisher executives and found that less than one-third believe international expansion isn't an important business strategy. The post Digiday Research: Half of European publishers believe international expansion is important appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-03-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #international expansion #european publishers #digiday research


Digiday Research: European publishers grapple with Facebook’s news feed changes

Digiday surveyed European publishers about their strategies for countering changes to Facebook's news feed algorithm. The post Digiday Research: European publishers grapple with Facebook’s news feed changes appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-03-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digiday research


Digiday Research: European publishers’ GDPR fears recede

Digiday found that publishers were more likely to be unconcerned by the GDPR and the ePrivacy Regulation than they were five months ago. The post Digiday Research: European publishers’ GDPR fears recede appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-03-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #months ago #digiday found #european publishers #digiday research


Digiday Research poll: Apple News dominates publisher focus after Facebook’s news feed changes

Digiday's online poll of publisher executives found that they believe Apple News should be their priority following Facebook's algorithm change. The post Digiday Research poll: Apple News dominates publisher focus after Facebook’s news feed changes appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-02-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #algorithm change #apple news #online poll


Digiday Research poll: Facebook’s algorithm change isn’t all bad for publishers

Digiday Research conducted an online survey to see if Facebook's news feed algorithm would help or hurt publishers. The post Digiday Research poll: Facebook’s algorithm change isn’t all bad for publishers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-02-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online survey #publishers appeared #hurt publishers


Digiday Research: Digital publishers flock to OTT

At the Digiday Video Anywhere Summit, Digiday sat down with industry leaders to discuss the growing importance of over-the-top video. The post Digiday Research: Digital publishers flock to OTT appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-01-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #growing importance #industry leaders #digiday video #digiday research


Digiday Research: Are publishers making money from Facebook video?

Digiday Research talked with publishers to understand their strategies for monetizing content of Facebook. The post Digiday Research: Are publishers making money from Facebook video? appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-01-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #monetizing content #facebook video #digiday research


Digiday Research: 18 percent of European publishers are ready for GDPR

At the Digiday Publishing Summit Europe in October, we sat down with 35 industry leaders from across the continent and drilled down into two hot topics, ePrivacy and the General Data Protection Regulation. We asked their feedback on and expectations for the coming changes. Check out our earlier... Continue reading at Digiday

[ Digiday | 2017-12-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hot topics #european publishers #gdpr appeared #digiday research


Digiday Research: 33 percent of European publishers report layoffs to support the pivot to video

European publishers are twice as likely as U.S. publishers to have laid off staff or plan to do so to support their pivots to video. The post Digiday Research: 33 percent of European publishers report layoffs to support the pivot to video appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-11-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #european publishers #digiday research #video appeared