Those who have been paying attention to local education news and the critical race theory debate know that many school districts are battling over what materials can be kept in libraries and taught in classrooms. The battle is making its way to the courts: just this week a PEN America report found, between January and […] Continue reading at 'Literrary Hub'
[ Literrary Hub | 2021-11-11 17:33:10 UTC ]
The social do-gooder just released its "attention minutes" source code. You paying attention?Clicks and pageviews are still the standard metric most online publishers use in valiant attempts to convince advertisers to write them checks so that they can keep the lights on. When pageviews are... Continue reading at Fast Company
[ Fast Company | 2014-06-24 00:00:00 UTC ]
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Over the weekend I noticed a link to a nearly 16-year-old New York Times article appearing over and over in my Twitter feed. The piece, written by Saul Hansell and published June 9, 1998, is titled "America Online to Buy Internet Chat Service for $287 Million." In fact, the piece gained so much... Continue reading at Advertising Age
[ Advertising Age | 2014-02-25 00:00:00 UTC ]
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Most startups will never see anything close to the amount of money Twitter plans on raising during its IPO this week (a reported $1.6 billion) and in fact, three out of four tech businesses fail. Entrepreneurs in training looking to create a successful company, then, might want to know what... Continue reading at Fast Company
[ Fast Company | 2013-11-04 00:00:00 UTC ]
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What does it take to sell a new edition of a national dictionary? In Australia, one publisher is hoping a year-long guerilla marketing campaign and the birth of a word will be enough.Over the past year, McCann Melbourne has quietly been seeding a new word across the world-"phubbing." It's a term... Continue reading at Advertising Age
[ Advertising Age | 2013-10-07 00:00:00 UTC ]
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