Condé Nast is throwing down the gauntlet to cable TV and "dated DIY and renovation formats" of its popular programs, the company said ahead of an event celebrating the launch of Home/Made, its new network of home-focused content pulled from across many of its brands and targeting millennial homeowners. Tennis star Maria Sharapova joined several of the company's most influency editors for an upfronts-style series of talks positioning the new launch for advertisers, held high up on the 64th floor of One World Trade Center Tuesday morning. Jeff Barish, Condé Nast's chief industry officer—home, kicked off the program by highlighting the disconnect between linear cable networks like HGTV and the DIY Network, whose average viewer is in his or her 50's, and millennials, who represented the largest cohort of homebuyers in 2019 (37 percent, according to research from the National Association of Realtors). Many of the biggest names in TV—Giada De Laurentiis, the "Property Brothers," late night talk show hosts—Barish said, don't have the same inroads with younger viewers as the influencers to whom Condé's brands have unique access, such as Bon Appétit food editor-turned-streaming star Claire Saffitz, or the interview subjects featured in Vogue's "73 Questions," videos, which regularly generate millions of views on YouTube. "They are aware of Giada," Barish said, "but they fangirl over Claire." On a panel hosted by Nora Taylor, editor of Architectural Digest's millennial-focused... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2020-02-25 20:12:46 UTC ]
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For Christmas 1972, I was given a present that changed the way I viewed the world. It was a folder of facsimile documents called Tutankhamun & the Discovery of the Tomb. My family didn’t manage to visit the ‘Treasures of Tutankhamun’ exhibition at the British Museum that year, so my Jackdaw... Continue reading at The Bookseller
[ The Bookseller | 2021-03-27 01:02:55 UTC ]
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Vice Media spent 2020 putting news more at the forefront of its brand, but it still has work to do positioning itself in the digital media landscape. The post For Vice Media, bad-boy news culture is dead, long live news appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2020-12-30 05:01:28 UTC ]
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A scholar calls for breaking away from relentless “breaking news” to reconnect with the eternal good news found in faith and community. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-12-14 05:00:00 UTC ]
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The easing of lockdowns and strong increases in digital sales led to double-digit sales gains for four trade publishers that reported financial results for the quarter ended September 30 over the same period in 2019. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-11-13 05:00:00 UTC ]
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IN 1889, the science fiction writer Jules Verne and his son, Michel, envisioned that, in a thousand years, there would be a personally curated newsfeed. What’s really remarkable about that futuristic prediction, says author Rob Brotherton in his new book, Bad News: Why We Fall for Fake News, is... Continue reading at Los Angeles Review of Books
[ Los Angeles Review of Books | 2020-09-05 17:00:41 UTC ]
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CNN’s Brian Stelter contends that Fox aids Trump in manipulating the truth and the public. Continue reading at The Washington Post
[ The Washington Post | 2020-08-25 15:43:28 UTC ]
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James Murdoch, son of News Corp founder Rupert Murdoch, is resigning from the family-controlled newspaper publisher’s board Continue reading at ABC News
[ ABC News | 2020-07-31 22:55:44 UTC ]
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Murdoch mastheads point finger at ABC, Facebook and the Guardian, among others. Plus: what KFC and bidets say about the state of journalismThe demise of AAP has unexpectedly ignited a war of words between media companies over who is to blame.According to News Corp – one of the major shareholders... Continue reading at The Guardian
[ The Guardian | 2020-03-06 02:34:45 UTC ]
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Director Peter Barnes says board has not talked about attack on Fox News and News Corp’s climate coverageThe lead independent director of Rupert Murdoch’s News Corp, Peter Barnes, says the media group’s board has yet to discuss James Murdoch’s attack on the company over its stance on the climate... Continue reading at The Guardian
[ The Guardian | 2020-01-15 07:29:48 UTC ]
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Documents obtained by ABC show departmental secretary asked for his thanks to be passed on to AFP team involved The head of the Department of Home Affairs, Mike Pezzullo, congratulated the Australian federal police for conducting raids on journalists, new documents reveal.Correspondence obtained... Continue reading at The Guardian
[ The Guardian | 2019-08-29 04:27:34 UTC ]
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News Corp said it would not take a cut of ad revenue generated by articles from Knewz.com. Continue reading at Media Week
[ Media Week | 2019-08-23 08:34:39 UTC ]
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News Corp wants to give people an alternative to Google News and Apple News. The media company that owns Dow Jones Newswires and HarperCollins is working on its own news aggregation service, reported The Wall Street Journal. The service will be calle... Continue reading at Engadget
[ Engadget | 2019-08-22 21:14:00 UTC ]
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A bipartisan group of political publishers including Daily Caller, Mediaite, Raw Story, Alternet, Law&Crime, and the Washington Free Beacon have launched Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-06-21 15:26:03 UTC ]
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News Corp. said it is evaluating options for its News America Marketing business that could include a sale, which would leave the publisher of the Wall Street Journal and New York Post more purely focused on media while removing what’s been a troubled unit. The review of News America, which... Continue reading at Advertising Age
[ Advertising Age | 2019-06-18 20:05:16 UTC ]
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general counsel blamed internet platforms for hurting the news business by siphoning off profits and promoting less reliable news for readers in his prepared remarks for a congressional panel... To view the full story, click the title link. Continue reading at Crains New York
[ Crains New York | 2019-06-11 20:09:08 UTC ]
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Although serial entrepreneur Rufus Griscom has a background in books, he had no intention of getting into the book business when he launched a new venture, Heleo, in 2015. With the Next Big Idea Club, that's changed. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-04-26 00:00:00 UTC ]
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Google News Initiative, the search-engine giant's program to work with publishers in the media industry, teamed up with newspaper publisher McClatchy on an initiative to bring local news coverage to three small and midsized communities in the U.S. that are currently lacking local sources of news... Continue reading at AdWeek
[ AdWeek | 2019-03-27 00:00:00 UTC ]
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The all-seeing Amazon, Google, and Facebook have every incentive to help the national security state undermine privacy, free speech, and democracy. We’ve read this book before. Continue reading at Wired
[ Wired | 2019-01-23 00:00:00 UTC ]
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A new Chartbeat study found only one-third of publishers see clear evidence of a traffic increase from the fast-loading articles format. The post Google AMP beat Facebook Instant Articles, but publishers start to question AMP’s benefits appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-08-23 00:00:00 UTC ]
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For Facebook and publishers of the open web alike, the feed is considered sacred ground for users, delivering a direct stream of content and in-feed ads. But just like any powerful tool placed in the wrong hands, this type of advertising can become a weapon to spread false news or influence with... Continue reading at Digiday
[ Digiday | 2018-05-22 00:00:00 UTC ]
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