NFT advocates often tout the technology's ability to grant the creator a cut of second-hand sales as one of its major attributes. Artists can earn from one of their digital creations years after first selling it. Others are looking at NFTs to earn a buck from the secondary market too, including the publishers of college textbooks.Pearson, which said in 2019 it would focus on digital textbook sales, wants a piece of the action. “In the analogue world, a Pearson textbook was resold up to seven times, and we would only participate in the first sale,” CEO Andy Bird told Bloomberg this week. “The move to digital helps diminish the secondary market, and technology like blockchain and NFTs allows us to participate in every sale of that particular item as it goes through its life."There's an obvious reason why students resell textbooks. They're expensive! Students often have to spend hundreds of dollars on required materials each semester — or even hundreds of dollars on a single textbook. Selling on a textbook when it's no longer needed just makes sense.Turning textbooks into NFTs and banking on the blockchain to track ownership of them (from “owner A to owner B to owner C,” as Bird put it) seems unnecessary, though. Digital rights management already exists and doesn't need to go anywhere near cryptocurrency. Pearson has a $15 per month subscription service for its textbooks as well.Bird could simply be bloviating about a zeitgeisty technology to try and keep Pearson's investors... Continue reading at 'Engadget'
[ Engadget | 2022-08-03 20:10:20 UTC ]
Stocks that traded heavily or had substantial price changes Friday: DocuSign, Zumiez fall; Pfizer, Pearson rise Continue reading at ABC News
[ ABC News | 2022-03-11 21:18:01 UTC ]
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Market value increases by nearly £1bn as Apollo considers improved cash offer after £6.4bn deal rejectedPearson’s market value jumped by as much as a fifth after a US private equity group said it was considering making an improved cash offer after the educational publisher’s rejection of a... Continue reading at The Guardian
[ The Guardian | 2022-03-11 13:22:21 UTC ]
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Pearson up 21% in London after Apollo says mulling possible cash offer for group Continue reading at MarketWatch.com
[ MarketWatch.com | 2022-03-11 11:30:01 UTC ]
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Pearson has seen full-year group sales up 8% in 2021 with profits expected to boom by a third, the company revealed in a trading update. Continue reading at The Bookseller
[ The Bookseller | 2022-01-18 18:17:49 UTC ]
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Pearson reunites with Colin Gottlieb to lead its branded content and client solutions teams. Continue reading at Media Week
[ Media Week | 2022-01-10 17:21:08 UTC ]
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Lit Lists Artists of different styles often collaborate in the creation of their work. When words and images intersect, they can come together to produce something beneficial for both learning and inspiration. As children, many of us experience this in... Continue reading at World Literature Today
[ World Literature Today | 2021-11-12 14:36:21 UTC ]
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The History Press has landed an "enthralling account" of hidden war stories from Berlin-based university lecturer and cultural historian Joseph Pearson. Continue reading at The Bookseller
[ The Bookseller | 2021-10-27 16:49:43 UTC ]
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Amy Pearson is joining DK as global brand and communications director, succeeding Louise Brown when she leaves the company at the end of November. Continue reading at The Bookseller
[ The Bookseller | 2021-10-25 13:28:25 UTC ]
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Air traffic is picking back up after dropping dramatically amid the COVID-19 pandemic, and more people need to get from an airport to where they're going. To make things a little easier for airline passengers, Uber is rolling out a bunch of tools centered around airport rides.The Uber Reserve... Continue reading at Engadget
[ Engadget | 2021-10-06 13:54:52 UTC ]
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Educational publishers Macmillan Learning, Cengage Group, Elsevier, McGraw Hill and Pearson have obtained a preliminary injunction against 60 websites that sell illegal, unlicensed copies of e-books. Continue reading at The Bookseller
[ The Bookseller | 2021-09-28 14:17:26 UTC ]
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Pearson has confirmed it will be keeping office locations at Oxford and Harlow, and at its headquarters at 80 Strand WC2, despite this week announcing a strategy of "significantly" reducing office space. Continue reading at The Bookseller
[ The Bookseller | 2021-03-12 23:30:26 UTC ]
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Bradford Pearson uncovers the story of a Japanese American internment camp squad. Continue reading at The Washington Post
[ The Washington Post | 2021-03-05 13:00:00 UTC ]
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Pearson has released a series of editorial guidelines on ethnicity and race, aiming to help fight systemic racism in education. Continue reading at The Bookseller
[ The Bookseller | 2021-03-02 08:37:35 UTC ]
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Several international travellers arriving at Toronto's Pearson airport have refused to comply with a new rule requiring a hotel quarantine of up to three days, local police said Wednesday. Continue reading at CBC
[ CBC | 2021-02-24 23:57:46 UTC ]
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The Anti-Virus website takes on figures like Toby Young and Allison Pearson - and its creators think it has them on the runCoronavirus – latest updatesSee all our coronavirus coverageSometimes, Stuart Ritchie feels like he’s being pursued by an army of smiley faces. The lecturer at the Institute... Continue reading at The Guardian
[ The Guardian | 2021-01-25 07:00:08 UTC ]
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Pearson has reported group sales fell 10% in 2020 in its January trading update, reflecting the continuing impact of Covid. Continue reading at The Bookseller
[ The Bookseller | 2021-01-19 21:27:03 UTC ]
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In “The Eagles of Heart Mountain,” Bradford Pearson provides a compelling and necessary history of Japanese American incarceration in World War II. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2021-01-13 16:04:01 UTC ]
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In “The Eagles of Heart Mountain,” Bradford Pearson provides a compelling and necessary history of Japanese American incarceration in World War II. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2021-01-13 16:04:01 UTC ]
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Havas has named new executive client and strategy leaders in its Chicago office heading into 2021, hiring Lilia Arroyo Flores as chief strategy officer and Maisha Pearson as chief client officer. "Our clients' business needs are constantly changing--now more than ever--with strategy and... Continue reading at AdWeek
[ AdWeek | 2020-12-17 15:30:20 UTC ]
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Pearson has committed to tackling gender bias and stereotyping in education, unrolling "first of its kind" gender equality guidelines for the resources it produces. Continue reading at The Bookseller
[ The Bookseller | 2020-11-23 00:36:36 UTC ]
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