College textbook maker Pearson eyes NFTs to claim a cut of second-hand sales

NFT advocates often tout the technology's ability to grant the creator a cut of second-hand sales as one of its major attributes. Artists can earn from one of their digital creations years after first selling it. Others are looking at NFTs to earn a buck from the secondary market too, including the publishers of college textbooks.Pearson, which said in 2019 it would focus on digital textbook sales, wants a piece of the action. “In the analogue world, a Pearson textbook was resold up to seven times, and we would only participate in the first sale,” CEO Andy Bird told Bloomberg this week. “The move to digital helps diminish the secondary market, and technology like blockchain and NFTs allows us to participate in every sale of that particular item as it goes through its life."There's an obvious reason why students resell textbooks. They're expensive! Students often have to spend hundreds of dollars on required materials each semester — or even hundreds of dollars on a single textbook. Selling on a textbook when it's no longer needed just makes sense.Turning textbooks into NFTs and banking on the blockchain to track ownership of them (from “owner A to owner B to owner C,” as Bird put it) seems unnecessary, though. Digital rights management already exists and doesn't need to go anywhere near cryptocurrency. Pearson has a $15 per month subscription service for its textbooks as well.Bird could simply be bloviating about a zeitgeisty technology to try and keep Pearson's investors... Continue reading at 'Engadget'

[ Engadget | 2022-08-03 20:10:20 UTC ]
News tagged with: #second-hand sales #nft advocates #major attributes #secondary market #analogue world #makes sense #pearson

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Pearson Airport to limit flights during peak hours ahead of March Break, summer travel season

Toronto's Pearson Airport will be placing a "hard limit" on the number of flights arriving or departing during peak times ahead of March Break and the upcoming summer travel season. Continue reading at CBC

[ CBC | 2023-02-28 16:22:46 UTC ]
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Hearst Reorganizes Its Sales Structure, Centering Categories Over Publishers

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[ AdWeek | 2023-02-24 12:33:37 UTC ]
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Print Book Sales Dipped 0.8% Last Week

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[ Publishers Weekly | 2023-02-23 05:00:00 UTC ]
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[ Literrary Hub | 2023-02-21 09:56:59 UTC ]
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Print Sales Fell 8.8% in Early February

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[ Publishers Weekly | 2023-02-17 05:00:00 UTC ]
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Print Book Sales Fell 8.8% Last Week

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[ Publishers Weekly | 2023-02-17 05:00:00 UTC ]
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Preliminary AAP Sales Find a 6.4% Decline

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[ Publishers Weekly | 2023-02-17 05:00:00 UTC ]
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[ Publishers Weekly | 2023-02-17 05:00:00 UTC ]
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HarperCollins refused appeal in defamation case over claims made in Scientology book

High court decision relates to previous judgment on allegations of controversial psychiatric treatments at Sydney’s Chelmsford private hospitalFollow our Australia news live blog for the latest updatesGet our morning and afternoon news emails, free app or daily news podcastHarperCollins has... Continue reading at The Guardian

[ The Guardian | 2023-02-17 02:54:34 UTC ]
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S&S Sales Topped $1 Billion in Record 2022

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[ Publishers Weekly | 2023-02-16 05:00:00 UTC ]
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Is the Sale of Simon & Schuster Heating Up?

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[ Publishers Weekly | 2023-02-15 05:00:00 UTC ]
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Bookstore Sales Rose 6.2% in 2022

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[ Publishers Weekly | 2023-02-15 05:00:00 UTC ]
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Workman Sales Boosted 2022 Hachette Book Group Results

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[ Publishers Weekly | 2023-02-15 05:00:00 UTC ]
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New Report Puts Online Sales of Books, Audio at $12.13 Billion in 2022

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[ Publishers Weekly | 2023-02-15 05:00:00 UTC ]
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[ Book Riot | 2023-02-14 17:17:54 UTC ]
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News Corp cuts driven by Murdoch’s mission to prop up news assets

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[ The Guardian | 2023-02-10 16:37:18 UTC ]
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Publishing Sales Dropped 6.4% in 2022, AAP Report Finds

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[ Publishers Weekly | 2023-02-10 05:00:00 UTC ]
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[ Publishers Weekly | 2023-02-10 05:00:00 UTC ]
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[ The Guardian | 2023-02-09 22:30:39 UTC ]
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Print Book Sales Dipped Last Week

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