The news publisher expects to launch at least eight new podcasts this year and figure out ways to work closely with streaming services such as Spotify. The post CNN is kicking off a podcast push with a Jeffrey Epstein series appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2020-01-22 05:01:11 UTC ]
German news publisher Krautreporter has produced a resource to help other news organisations with audience engagement. The publisher is a Continue reading at Editor & Publisher
[ Editor & Publisher | 2020-02-26 19:15:09 UTC ]
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The news publisher expects to launch at least eight new podcasts this year and figure out ways to work closely with streaming services such as Spotify. The post CNN is kicking off a podcast push with a Jeffrey Epstein series appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2020-01-22 05:01:11 UTC ]
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When news publisher Reach plc launched a new title in December 2018, it was in many ways starting from scratch. Continue reading at Editor & Publisher
[ Editor & Publisher | 2020-01-07 17:45:53 UTC ]
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Multimedia news publisher Reuters teamed up with the Facebook Journalism Project on an e-learning course aimed at helping newsrooms more easily detect deepfakes and manipulated media. Identifying and Tackling Manipulated Media contains tips on identifying and rejecting manipulated video, images... Continue reading at AdWeek
[ AdWeek | 2019-12-17 19:35:26 UTC ]
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A business reporter at The Boston Globe had an idea that drove 16% of the subscriptions the news publisher gathered Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-12-11 17:10:54 UTC ]
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The campaign idea, dreamt up by a Globe business reporter, will be rolled out again next year, and the Boston news publisher has plans to learn more about the people who responded to the offers. The post How The Boston Globe’s invented #SubscribeSunday appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-12-11 05:00:57 UTC ]
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Late last year, Facebook’s head of news partnerships, Campbell Brown, told any news publisher who would listen that publishers should Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-12-10 17:16:21 UTC ]
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Late last year, Facebook’s head of news partnerships, Campbell Brown, told any news publisher who would listen that publishers should not rely on Facebook to play a major role in their business plans or strategies. Yet for most of this year, Facebook has acted as one of the most predictable... Continue reading at Digiday
[ Digiday | 2019-12-10 05:01:35 UTC ]
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The finance and business news publisher expects to offer the stock performance prediction tool as a standalone subscription product. Starting next year, Forbes reporters will have access to Quantalytics' insights to incorporate into stories. The post Forbes Media acquires stock prediction tool... Continue reading at Digiday
[ Digiday | 2019-12-02 05:00:25 UTC ]
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As connected TV usage continues to skyrocket, linear and digital viewing is blurring like never before. New streaming services are rapidly accelerating the evolution of the TV industry. At the Convergent TV summit, Adweek editors spoke with the innovators and leaders at the forefront of this... Continue reading at AdWeek
[ AdWeek | 2019-11-05 23:00:52 UTC ]
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The legacy news publisher is closing in on 10 billion video views this year. And thanks to a focus on its owned and operated properties, plus a stable of OTT partnerships, less than half of those views will come from Facebook. The post USA Today is repackaging video to create streaming series... Continue reading at Digiday
[ Digiday | 2019-11-04 05:01:40 UTC ]
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Mere weeks after activist investor Elliott Management publicly pressed AT&T to slash costs and dial down its acquisitions strategy, it appears as if Chairman-CEO Randall Stephenson has knuckled under to those demands. Speaking today on AT&T’s third-quarter earnings call, Stephenson laid... Continue reading at Advertising Age
[ Advertising Age | 2019-10-28 20:32:03 UTC ]
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The recent media mergers could help the combined companies to secure more production deals with streaming services. The post Digital media companies consolidating should boost their forays into Hollywood appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-10-09 04:01:45 UTC ]
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The local news publisher is betting that a non-profit partnership model pioneered by The Seattle Times can rally community support for its reporting and power digital subscriber growth. The post McClatchy tries nonprofit funding for education coverage appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-10-02 04:00:05 UTC ]
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Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our daily newsletter. You can also get an audio version of this briefing on your Alexa device. Day One of... Continue reading at Advertising Age
[ Advertising Age | 2019-09-24 10:00:00 UTC ]
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French news publisher Le Monde has launched three podcast series adapted from investigative articles that have been successful at driving Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-09-11 15:00:26 UTC ]
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IPG Mediabrands’ UM has promoted Deidre Smalls-Landau to U.S. chief marketing officer, effective immediately. She will retain her current position as global head of culture while adding oversight of UM’s strategic branding, platforms and initiatives to her remit. Since joining IPG Mediabrands... Continue reading at Advertising Age
[ Advertising Age | 2019-08-06 16:00:00 UTC ]
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Since they launched in 2017, three NBC News sub-brands, Mach, Better and Think, have become laboratories where the news publisher is learning to more effectively serve its readers' needs. The post How NBC News’ vertical sites became audience engagement laboratories appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-08-05 04:01:49 UTC ]
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Croatia’s largest news publisher was an old-school newspaper organisation where “mad men” pulled all the decision strings, relying on “senior Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-07-18 18:30:52 UTC ]
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News publisher has departed from beginnings as a 'blogging-for-all' platform under Arianna Huffington. Continue reading at Media Week
[ Media Week | 2019-07-17 08:32:08 UTC ]
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