Clemson-Alabama Thriller Fails to Rewrite Ratings Record Books

It was perhaps the most riveting college football title game since the fabled USC-Texas tilt in the 2006 Rose Bowl, and yet Monday night's bruising Clemson-Alabama thriller failed to make a dent in the record books.Clemson's last-second (literally) come-from-behind victory over the Crimson Tide gave the Tigers their first national football title since 1981 and avenged their year-ago loss in Phoenix, and yet for all the excitement provided by Deshaun Watson and Co., the game's TV deliveries marked a low for a College Football Playoff National Championship Game.According to Nielsen live-plus-same-day data, the Clemson-Alabama telecast averaged 26 million viewers across the ESPN portfolio, a tally that includes the 1.61 million fans who streamed the game via WatchESPN or tuned in for the various "Megacast" offerings on the linear TV offshoots ESPN2, ESPNNews and ESPNU. That marked the lowest turnout for a college football title bout since 25.6 million viewers watched Florida State edge Auburn 34-31 in the final BCS National Championship Game (2014). Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2017-01-11 00:00:00 UTC ]
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Roald Dahl rewrites: edited language in books criticised as ‘absurd censorship’

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Union Election at Books-A-Million Outlet in Virginia Fails

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Prince Harry’s Spare is fastest-selling nonfiction book since UK records began

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Book Riot’s Mystery and Thriller Deals for November 14, 2022

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Awards: Sheikh Zayed Book Award Receives Record Submissions

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Britney Spears lands ‘record-breaking’ book deal for tell-all memoir

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