Marketing for World Book Day boosted titles we find on April's China bestseller lists. And Albert Camus' 1942 'L'Étranger' charts for the first time. The post China Bestsellers for April: World Book Day Promos, Liu Cixin, and Camus appeared first on Publishing Perspectives. Continue reading at 'Publishing Perspectives'
[ Publishing Perspectives | 2019-06-05 05:30:57 UTC ]
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Written By: Lisa Campbell Publication Date: Fri, 04/11/2011 - 15:27 World Book Day is set for a 2012 revamp, with new management, branding and digital promotional ideas hoping to achieve more than one million book token redemptions. WBD will return on 1st March 2012led by childrens marketing... Continue reading at The Bookseller
[ The Bookseller | 2011-11-04 00:00:00 UTC ]
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Written By: Lisa Campbell Publication Date: Mon, 07/11/2011 - 09:15 World Book Day is set for a 2012 revamp, with new management, branding and digital promotional ideas hoping to achieve more than one million book token redemptions. WBD will return on 1st March 2012led by childrens marketing... Continue reading at The Bookseller
[ The Bookseller | 2011-11-04 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Fri, 19/08/2011 - 12:03 World Book Day has appointed Kirsten Grant as director, with Cathy Schofield stepping down from her position as co-ordinator which she has held since October 2000. Grant, who was previously Puffin marketing and campaigns... Continue reading at The Bookseller
[ The Bookseller | 2011-08-19 00:00:00 UTC ]
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Written By: Caroline Horn Publication Date: Tue, 22/02/2011 - 15:42 read more Continue reading at The Bookseller
[ The Bookseller | 2011-02-22 00:00:00 UTC ]
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“The more words, the better” is a general truism of the Chinese children’s book market. Chinese parents and educators always want more words for children to learn and more paragraphs to relay additional information. A book’s value often is tied to the quantity of text on its pages. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-03-09 00:00:00 UTC ]
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Eleven years ago, in 2007, China Children’s Press & Publication Group (CCPPG) participated in the Bologna Book Fair for the first time. Their booth in Hall 29 was small, shabby, and minimally decorated and very few visitors dropped by. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-03-09 00:00:00 UTC ]
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The two biggest online book retailers in China are Dangdang and JD, which combined take up nearly two-thirds of the market. However, despite serving the same readership, their top 10 bestseller lists tend to differ greatly. Interestingly enough, for 2017, their charts share not even one title. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-03-09 00:00:00 UTC ]
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Though describing the massive Chinese children’s book market is as easy as A, B, C (amazing, booming, crowded), explaining the forces behind its growth may take more than 1, 2, 3—but that is still a very good way to start. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-03-17 00:00:00 UTC ]
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The best book club books out this month are by Leigh Bardugo, Salman Rushdie, Alice Wong, Emily Henry, and others. Which ones do you most want to discuss? Continue reading at Book Riot
[ Book Riot | 2024-04-03 17:00:00 UTC ]
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A treacherous horse race, a Bollywood romance, a pansexual bloodmage, and more of today's best YA book deals. Continue reading at Book Riot
[ Book Riot | 2024-03-16 10:30:00 UTC ]
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Real climate change activists, secrets hiding behind the limelights, pick-up hoops, and more of today's best YA book deals. Continue reading at Book Riot
[ Book Riot | 2024-03-09 11:30:00 UTC ]
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A punny television bakeoff, a gothic horror novel about biracial twins separated at birth, feminism for all, and more of today's best YA book deals. Continue reading at Book Riot
[ Book Riot | 2024-03-02 11:30:00 UTC ]
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14 excellent YA contemporary, romantic, fantastical, and nonfiction reads by Black authors all under $4 this weekend. Continue reading at Book Riot
[ Book Riot | 2024-02-10 11:30:00 UTC ]
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Even the most passionate bibliophile gets annoyed by aspects of books and the book world sometimes. Here are some examples. Continue reading at Book Riot
[ Book Riot | 2023-03-22 10:34:00 UTC ]
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Book "trends" are not what the world needs; we present here an extremely comprehensive overview of what the book world could really use. Continue reading at Book Riot
[ Book Riot | 2023-02-13 11:37:00 UTC ]
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