Children's laureate takes on Waterstone's branding

Written By: Benedicte Page Publication Date: Thu, 21/04/2011 - 08:20 The new children's laureate, to be announced in June, will be branded the Waterstone's children's laureate for the first time. The chain has been the major sponsor of the laureateship since 2006, and is understood to have pushed hard for the name change when negotiating its continued support for the 2011-2013 role. read more Continue reading at 'The Bookseller'

[ The Bookseller | 2011-04-21 00:00:00 UTC ]
News tagged with: #continued support

Other Publishing stories related to: 'Children's laureate takes on Waterstone's branding'


Woolcott leaves Waterstones

Waterstones marketing manager Jon Woolcott is leaving the chain after seven years. ... Continue reading at The Bookseller

[ The Bookseller | 2013-12-31 00:00:00 UTC ]
More news stories like this |


French a laureate for good fun reading

If Jackie French gets her way the nation's children's books will be a lot stickier and messier.     Continue reading at The Sydney Morning Herald

[ The Sydney Morning Herald | 2013-12-20 00:00:00 UTC ]
More news stories like this |


The Best Brand Content of 2013

The “brands are publishers now” line has become so ubiquitous in digital media that it risks becoming a cliché. While it is often true that companies are increasingly creating their own content, not all that’s published is created equal. Here’s to the brands that took the time and money to... Continue reading at Digiday

[ Digiday | 2013-12-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #created equal


Nostalgia Drives Polish Children’s Book Sales Boom

A revival in classic illustrated books is helping Poland's children's book market boom, says Katarzyna Domańska of publisher Dwie Siostry. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-12-18 00:00:00 UTC ]
More news stories like this |


Issues on the Ether: Take This Ebook and Stuff It

Is the penetration of ebooks in the US market 'flattening out?' And will bookstores thus have a merrier Christmas? Live Twitter debate December 18, 11 a.m. ET. at #EtherIssue. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-12-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: ##etherissue


Quertermous takes over from Rees at Exhibit A

Emlyn Rees is stepping down as commissioning editor of Exhibit A, the crime imprint of Angry... Continue reading at The Bookseller

[ The Bookseller | 2013-12-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #emlyn rees #crime imprint


Irish literature gets €150,000 boost with laureate award

An outstanding Irish writer of fiction will be chosen to promote Irish literature around the worldAs Ireland becomes the first country to exit the eurozone bailout programme, one of its writers can look forward to a period of prosperity with the creation of a laureateship award worth €150,000... Continue reading at The Guardian

[ The Guardian | 2013-12-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #highest level #established authors #anne enright #sebastian barry #younger generation


Best World Children’s Book Award Winner Talks to PP

By Dennis Abrams South African writer Anita Pouroulis, a former primary school teacher from Johannesburg, won the Best World Children’s Book Award at the China […] Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-12-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book award


The 2013 PW Children's Starred Reviews Annual, Available Now

The Publishers Weekly Children's Starred Reviews Annual is your source for the best books that 2013 has to offer. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-12-09 00:00:00 UTC ]
More news stories like this |


Give and take

Moments of sadness and joy last week. First, a farewell to Peter Kaplan, the late, great editor of The New York Observer, whose snappy journalism sensibilities influenced, oh, only everyone in American publishing these past 25 years. Dead at 59 from cancer. Damn you, God, for taking him. At the... Continue reading at Crains New York

[ Crains New York | 2013-12-07 00:00:00 UTC ]
More news stories like this |


Four from McLachlan for Bloomsbury Children's

Bloomsbury Children’s Books has acquired four books in a series from debut author Jenny... Continue reading at The Bookseller

[ The Bookseller | 2013-12-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bloomsbury children


Annuals sales reveal brand power

The top three bestselling annuals in 2013 are growing year on year both in terms of value and... Continue reading at The Bookseller

[ The Bookseller | 2013-12-05 00:00:00 UTC ]
More news stories like this |


Children's Booksellers Give Thanks for Thanksgivukkah

The holiday started the evening before Thanksgiving, fueling "Thanksgivukkah" hype and perhaps goosing sales. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-12-05 00:00:00 UTC ]
More news stories like this |


A transparent market means rethinking the ways brands advertise

In the transparent marketplace it's what you do, not what you say, that makes the difference, and that's good for sustainabilityIn New York's Central Park recently, an old man was selling "Banksy paintings" for $60 apiece. His booth was right next to others selling everything from second-hand... Continue reading at The Guardian

[ The Guardian | 2013-12-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #google glass


Where Branded Content Dollars Are Going

Marketers continue to be in love with their own content. Spending on branded content is set to reach $1.8 million this year, or 37 percent of marketers’ ad budgets, up from $1.7 million in 2012, per a Custom Content Council survey. The lion’s share of that is going into print. Spending on... Continue reading at AdWeek

[ AdWeek | 2013-12-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine ads #tv advertising #direct mail #big question #magazine publishers #ad agencies


Take Your Child to a Bookstore Day continues to grow

Take Your Child to a Bookstore Day will be celebrated on Dec. 7 this year and founder Jenny Milchman says she hopes to expand the message of the holiday to year-round initiatives, including field trips to bookstores in at-risk areas. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-12-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookstore day


Russell Brand v the Sun: war of words hots up

Red-top brands comedian a hypocrite, Jack Dee criticises Crewe and Jimmy Carr tells Ross Noble not to knock Mock the WeekThis week's comedy newsThe gloves are off in Brand versus the Sun. On Saturday, the never-knowingly-underexposed comedian wrote a piece for this paper accusing the Sun on... Continue reading at The Guardian

[ The Guardian | 2013-12-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #huge problem


Huffington takes on Sandberg in new book

W H Allen has bought a new book by Huffington Post founder Arianna Huffington. The title is said... Continue reading at The Bookseller

[ The Bookseller | 2013-12-03 00:00:00 UTC ]
More news stories like this |


Burns joins Bloomsbury as children’s sales director

Bloomsbury Publishing has appointed Elise Burns as children’s sales director. She will... Continue reading at The Bookseller

[ The Bookseller | 2013-12-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sales director #bloomsbury publishing


Kent apologises for children’s writing slur

The University of Kent has apologised for a statement on its website that seemingly belittled... Continue reading at The Bookseller

[ The Bookseller | 2013-12-02 00:00:00 UTC ]
More news stories like this |