Children's market explored at New York Children’s Book Summit

The first Nielsen Children’s Book Summit convened in New York on Friday (12th December) at the McGraw-Hill Auditorium in midtown, saw over 150 participants attending the day-long meeting organized by Nielsen Book Americas SVP Jonathan Stolper and Bookigee’s Kristen McLean. They worked to be current; to be cross-media, inviting Nielsen analysts from various sectors; and to be interactive – several panels featured real live kids, teens and parents (not virtual). Continue reading at 'The Bookseller'

[ The Bookseller | 2014-12-16 00:00:00 UTC ]
News tagged with: #nielsen children #book summit #mcgraw-hill auditorium #kristen mclean

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