BuzzFeed partners with GroupM, world's largest buyer of online ads

BuzzFeed, the fast-growing media site, and GroupM, the world's largest buyer of online advertising, announced a partnership Thursday that underscores the rising lure of digital publishing to leading brands. Continue reading at 'Los Angeles Times'

[ Los Angeles Times | 2015-08-27 00:00:00 UTC ]
News tagged with: #largest buyer #online ads #online advertising #digital publishing

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Digiday’s Oral History of Ad Tech podcast, episode 2, with Ari Paparo

There are few better placed to critique and narrate the history of the digital media landscape, never mind the sub-sector of ad tech, than Ari Paparo. Continue reading at Digiday

[ Digiday | 2023-12-11 05:01:00 UTC ]
More news stories like this | News stories tagged with: #oral history #ad tech #digital media

Dhonielle Clayton Is Working to Make the Book World More Diverse

Her solution? A packaging business that sells ideas for commercial genre fiction featuring characters from broadly diverse backgrounds. Continue reading at The New York Times

[ The New York Times | 2023-12-10 10:00:31 UTC ]
More news stories like this | News stories tagged with: #dhonielle clayton #book world

Why AI, revenue diversification and ad spend are the defining 2024 trends for media companies

Will Barker, manager, strategic customer success, BlueConic The media and publishing industry is constantly evolving. With this, it’s often difficult to keep up with the latest trends, especially with fast-evolving technologies emerging all the time and ripple effects remaining from the global... Continue reading at Digiday

[ Digiday | 2023-12-05 15:08:37 UTC ]
More news stories like this | News stories tagged with: #media companies #revenue diversification #ad spend #constantly evolving #latest trends #global pandemic #publishing industry

Inside the 'arms race' between YouTube and ad blockers

YouTube recently took dramatic action against anyone visiting its site with an ad blocker running — after a few pieces of content, it'll simply stop serving you videos. If you want to get past the wall, that ad blocker will (probably) need to be turned off; and if you want an ad-free experience,... Continue reading at Engadget

[ Engadget | 2023-12-01 14:00:31 UTC ]
More news stories like this | News stories tagged with: #open source #current situation #bottom line #unique position #digital publishers

How OpenAI's ChatGPT has changed the world in just a year

Over the course of two months from its debut in November 2022, ChatGPT exploded in popularity, from niche online curio to 100 million monthly active users — the fastest user base growth in the history of the Internet. In less than a year, it has earned the backing of... Continue reading at Engadget

[ Engadget | 2023-11-30 14:00:50 UTC ]
More news stories like this | News stories tagged with: #prove true #money wrapped #revenue streams #firms incorporating #rapid uptake #calendar resetting #upward trajectory #responsible development #congress beginning #draft legislation #significant impact #$10 billion #$30 billion #— heck #authors guild

How OpenAI's ChatGPT has changed the world in just a year

Richard Charkin: It’s a Smaller World Now

Richard Charkin sees in David Shelley's US-UK Hachette CEO appointment a chance for more commitment to world English rights. The post Richard Charkin: It’s a Smaller World Now appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-11-26 15:56:44 UTC ]
More news stories like this | News stories tagged with: #richard charkin #david shelley #hachette

What happened to Washington's wildlife after the largest dam removal in US history

The man made flood that miraculously saved our heroes at the end of O Brother Where Art Thou were an actual occurrence in the 19th and 20th century — and a fairly common one at that — as river valleys across the American West were dammed up and drowned out at the altar... Continue reading at Engadget

[ Engadget | 2023-11-12 15:30:32 UTC ]
More news stories like this | News stories tagged with: #northern california #steep decline

Crispy Universe: KFC Gets Futuristic in Blade Runner-Style Ad

KFC's "Crispy" creative platform, which celebrates the brand's origins, won Kantar's Most Effective TV campaign of 2022. Now the fast-food brand and its French agency, Havas Paris, brings that saga to a close with an ad inspired by science fiction classics Blade Runner and The Fifth Element.... Continue reading at AdWeek

[ AdWeek | 2023-11-07 07:00:00 UTC ]
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Why New York’s political world is gathering in Puerto Rico this week

Eric Adams’ troubles and a potential primary challenge will be front-of-mind at this year’s Somos conference. Continue reading at Crains New York

[ Crains New York | 2023-11-06 20:42:43 UTC ]
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Putting the Asian Experience of World War II at Center Stage: A Reading List of Essential Books

Almost eight decades after the end of World War II, that conflict continues to define political discourse throughout the Western world. Still, for American, British, French, and Canadian readers, the war overwhelmingly means the European theater, with the Asia-Pacific campaigns against Imperial... Continue reading at Literrary Hub

[ Literrary Hub | 2023-11-02 08:40:02 UTC ]
More news stories like this | News stories tagged with: #center stage #essential books #canadian readers

Why the World’s Greatest Brain Cartographer Wrote a Novel

In A River Divided, scientist George Paxinos addresses the climate crisis through the eyes of two strangers with a unique genetic inheritance. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-10-30 04:00:00 UTC ]
More news stories like this | News stories tagged with: #climate crisis

BuzzFeed in Advanced Talks to Sell Complex, Backtracking on Digital Media Bet

BuzzFeed is negotiating a sale of much of Complex Networks for under $140 million, less than half of what it paid to acquire it two years ago. Continue reading at The New York Times

[ The New York Times | 2023-10-27 16:26:21 UTC ]
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Kiley Reid’s Real World

Nuanced, true-to-life characters shine a spotlight on issues of class, race, and ethics in the author’s latest novel, 'Come and Get It.' Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-10-27 04:00:00 UTC ]
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20 spooky short stories you can read for free online.

The leaves are amassing, the skeletons are out, and enormous bags of candy fill the grocery store aisles and threaten to spill their chocolates right into your mouth, through absolutely no fault of your own. Yep, it’s officially spooky season. But if you still need some help getting into the... Continue reading at Literrary Hub

[ Literrary Hub | 2023-10-23 16:13:33 UTC ]
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News Publishers Welcome Tobacco Ads—Just Not for Cigarettes

In 1999, more than a dozen news publishers including The New York Times publicly pledged to ban cigarette advertisements. The move was part of a broader effort to curb the influence of an industry whose products were then--and remain now--the leading cause of preventable death in the United... Continue reading at AdWeek

[ AdWeek | 2023-10-19 06:00:00 UTC ]
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8 Queer Historical Fiction Books Set Around the World

When you hear the phrase “queer history,” how far back does your mind go? For many, there’s a sense that LGBTQIA+ history is fairly recent, starting with Marsha P. Johnson or maybe Oscar Wilde. Beyond that, we start to get into murky territory: stories of “lifelong bachelors” and “happy... Continue reading at Electric Literature

[ Electric Literature | 2023-10-17 11:00:00 UTC ]
More news stories like this | News stories tagged with: #world appeared #oscar wilde #electric literature #historical fiction

An Epidemic of Loneliness In A Constantly Connected World

Athena Dixon’s The Loneliness Files: A Memoir in Essays opens on New Year’s Eve of 2021, with Dixon alone in her apartment in Philadelphia, thinking about death during a year fraught with pandemic fear. The first pieces explore her fascination with women who died on their own and, because they... Continue reading at Electric Literature

[ Electric Literature | 2023-10-13 11:00:00 UTC ]
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The Whole of the 'Whole Earth Catalog' Is Now Online

The seminal DIY catalogs, journals, and magazines printed by the techno-hippie Whole Earth publishing house are finally available online in digital form, all for free. Continue reading at Wired

[ Wired | 2023-10-13 10:00:00 UTC ]
More news stories like this | News stories tagged with: #digital form

Frankfurt Book Fair 2023: Around the World in 80 Decibels

Carlo Carrenho, Frankfurt Book Fair’s 2023 audio ambassador, explains audiobooks' growing presence around the world. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-10-13 04:00:00 UTC ]
More news stories like this | News stories tagged with: #book fair