Brodie joins The Reading Agency

Karen Brodie is joining literacy charity The Reading Agency as head of publisher partnerships.... Continue reading at 'The Bookseller'

[ The Bookseller | 2014-08-05 00:00:00 UTC ]
News tagged with: #reading agency #publisher partnerships

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Amazon's Kindle Gets Exclusive Role In New PTA Family Reading Program

Amazon's got a new Kindle promotion vehicle, thanks to the National PTA, which wants to boost kids' reading with their families. Amazon's Kindle is the exclusive sponsor of the new Family Reading Experience program that the National PTA wants to roll out across the U.S. to boost kids' reading... Continue reading at Fast Company

[ Fast Company | 2013-02-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #picture books #great means #huge library #real books #rival apple


Profile's Killick to set up own agency

Ruth Killick, publicity director at Profile Books, is leaving the company to set up her own PR... Continue reading at The Bookseller

[ The Bookseller | 2013-02-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #profile books #publicity director


Killing the “Pay First, Read Later” E-bookselling Model

The download first, pay-as-you-read ebook sales model from Total Boox in Israel promises a superior consumer experience by minimizing the uncertainty of book buying. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-02-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #total boox #book buying


Will Pay-as-You-Read Allow Publishers to Charge More for Ebooks?

By minimizing the risk of buying a bad book, pay-as-you-read business models could translate into higher prices and higher quality content, but will it drive more sales? Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-02-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #higher prices


Books in Translation: It’s Time for Others to Join the Fight

The publishers of UK's Stork Books argue that major publishers and the media in the UK and USA underestimate the audience for translated books and are making a big mistake. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-02-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #major publishers #translated books


Quarter of adults 'have barely read a book in past six months'

A quarter of UK adults—more than 12 million people—have only picked up a book to read... Continue reading at The Bookseller

[ The Bookseller | 2013-02-14 00:00:00 UTC ]
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Hearst's David Carey on How People Are Still Reading Magazines. Really!

Despite what you have read, probably online, print isn't dead insists the magazine exec, speaking at D: Dive Into Media. Hearst's digital subscriptions are also up to 900,000. Continue reading at AllThingsD

[ AllThingsD | 2013-02-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #david carey #print isn #digital subscriptions


Jo Lal joins Watkins

Jo Lal is to join Watkins Publishing Limited, as publisher, Watkins.   Lal will step into... Continue reading at The Bookseller

[ The Bookseller | 2013-02-05 00:00:00 UTC ]
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Egmont UK launches reading research project

Egmont UK has commissioned a new research programme as part of a wider initiative by the company... Continue reading at The Bookseller

[ The Bookseller | 2013-02-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #egmont uk


Advance Publications Buys Digital Marketing Agency, POP

Advance Publications, parent company of Condé Nast, has stepped up its efforts on two fronts with the acquisition of digital marketing agency, POP. Continue reading at Folio Magazine

[ Folio Magazine | 2013-01-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #advance publications


Turning Tide: As E-reading Catches On, Boys Gain on Girls

More children are going digital, according to Scholastic's latest study, and the percentage of boys reading passionately and for fun is up, while girls are down. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-01-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #latest study


Publishing cheer for interesting reads

Which writers (apart from EL James and Suzanne Collins) are dominating the best-selling book lists? Continue reading at BBC News

[ BBC News | 2013-01-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #el james #suzanne collins


Read for My School competition launches today

The National Schools Reading competition has launched today, with up to 200,000 children in years... Continue reading at The Bookseller

[ The Bookseller | 2013-01-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #launched today


Advance Buys Digital Ad Agency Pop

Newspaper and magazine publishing company Advance Publications Inc. has acquired Seattle-based digital advertising agency Pop, the companies announced this week. Pop will operate as an independent division of Advance Publications. Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-01-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #companies announced #advance publications


Children still prefer reading physical books, finds Scholastic

The number of children who have read an ebook has almost doubled since 2010 but children still... Continue reading at The Bookseller

[ The Bookseller | 2013-01-16 00:00:00 UTC ]
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Libraries 'fundamental' says Hurd, as TRA celebrates Reading Challenge rise

More young people than ever are getting involved in reading schemes at their local libraries,... Continue reading at The Bookseller

[ The Bookseller | 2013-01-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #local libraries


Kobo claims 20% of global e-reading market

Kobo increased its global e-ink device sales by 150% in December, making it the "biggest... Continue reading at The Bookseller

[ The Bookseller | 2013-01-16 00:00:00 UTC ]
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Goul-Wheeker joins Green Star Media

Non-executive chairman of Blackwell's, Trevor Goul-Wheeker, has joined sports publishing firm... Continue reading at The Bookseller

[ The Bookseller | 2013-01-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #non-executive chairman #trevor goul-wheeker


Ether for Authors: Can’t See the Reading for the Devices

Porter Anderson curates the best web clips for authors, including Random House's Facebook success, male vs. female genre writing, self-publishing success in the UK and more. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-01-08 00:00:00 UTC ]
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Why Native Ads Are Bad News for Some Agencies

When Capital One set out to endear itself with entrepreneurs, it enlisted Forbes to create blog posts on its behalf about cybercrime and other scourges of small business. Likewise, UPS entrusted Fast Company to create custom infographics that ran on the business brand’s site. In both cases, it... Continue reading at AdWeek

[ AdWeek | 2013-01-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #zenith media #content creation #due respect #signs point #online survey