#FollowLocalJournalists. That’s the hashtag on a campaign that Twitter is launching today to encourage its users to do just that. According to Sara Fischer, of Axios, in addition to social-media activity, the campaign is running full-page ads in local papers owned by Gannett (including the Detroit Free Press and Columbus Dispatch) and McClatchy (including the Miami Herald and Kansas City Star); the ads will steer readers to Twitter Lists of local reporters that they can follow. “Local journalists are so incredibly important to the conversation on Twitter,” Niketa Patel, head of print and digital news partnerships at the platform, told Fischer. “We’re viewing this as a way of ensuring that Twitter is giving local journalists a national spotlight.” The campaign enters into a landscape of debates, developments, and initiatives aimed, in myriad ways and with differing intent, at boosting local news—a landscape that has long been crowded, and where the financial fallout from the coronavirus pandemic has raised the stakes. Social platforms—Twitter, but mainly Facebook and Google—have been at the center of the conversation, thanks to their philanthropic donations to newsrooms, or, in the case of the latter two companies, government efforts, in Australia and elsewhere, to force them to pay news outlets when featuring their content. Separately, Facebook said last week that it will spend five-million dollars to lure independent US-based journalists to cover local news on a... Continue reading at 'Columbia Journalism Review'
[ Columbia Journalism Review | 2021-05-03 12:04:28 UTC ]
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The 'Find Waldo Local' campaign, held nationwide for the month of July, had customers hunting for Waldo in independent bookstores and businesses. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2012-08-11 00:00:00 UTC ]
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Candlewick's Find Waldo Local promotion, which the publisher produced last month in conjunction with the American Booksellers Association, was such a resounding success that Candlewick announced that it will sponsor it again next summer. Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-08-09 00:00:00 UTC ]
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Rupert Murdoch's News Corp has swung to a loss partly due to the weakness of its publishing business, which includes newspapers like the Times and the Sun. The fourth quarter net loss was $1.6bn (£1bn) compared with a net income of $6 ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-08-08 00:00:00 UTC ]
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News Corp's digital tablet magazine The Daily is letting go of 50 employees, around 29 per cent of its total, as it streamlines production to focus on its most popular features. Continue reading at Stuff
[ Stuff | 2012-08-01 00:00:00 UTC ]
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Four local online newsrooms have united to broaden New Orleans’ news options. The mission of the newly formed New Orleans Digital News Alliance is to connect independent digital news organizations for the benefit of our readers and to stren ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-07-24 00:00:00 UTC ]
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In light of recent scandals, it's hard not to see this as a bit of image rehabilitation, but we'll do our best to take it at face value. News Corp is bringing its 18-month-old educational division to the fore by rebranding it Amplify and teaming up with AT&T to put tablets in the hands of... Continue reading at Engadget
[ Engadget | 2012-07-23 00:00:00 UTC ]
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BookStats, an annual survey that tracks the American publishing industry, finds that, contrary to doomsday predictions, bookstores and paper-and-ink books are still in demand. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2012-07-19 00:00:00 UTC ]
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Rupert Murdoch’s move to split News Corp. into entertainment and publishing businesses may unlock the value he seeks. But the big imponderable in that shift could be Murdoch himself and his tainted legacy, say Wharton management professors Lawrence Hrebiniak and John Kimberly. Continue reading at Knowledge@Wharton
[ Knowledge@Wharton | 2012-07-03 00:00:00 UTC ]
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Publishing giants The New York Times and The Wall Street Journal firmed up exclusive deals with Flipboard and Pulse earlier in the week for exclusive content to go out to these third-party mobile apps, but as one Flipboard rival explains, this news c ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-07-02 00:00:00 UTC ]
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Citing budget concerns, Louisiana Gov. Bobby Jindal has signed a $25-billion budget that eliminates almost $900,000 in state funding for its libraries. Continue reading at Los Angeles Times
[ Los Angeles Times | 2012-07-02 00:00:00 UTC ]
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Culture Minister Ed Vaizey has announced £6m of funding for libraries to use on arts and... Continue reading at The Bookseller
[ The Bookseller | 2012-06-29 00:00:00 UTC ]
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Critics of the company's dual-class share structure, which gives the Murdoch family 40 percent voting control, registered their concerns that nothing would change if the company split into entertainment and publishing businesses. Continue reading at The New York Times
[ The New York Times | 2012-06-29 00:00:00 UTC ]
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News Corp.'s board of directors voted late Wednesday night in favor of a proposal that would separate the media conglomerate's publishing assets from the rest of its entertainment holdings, according to a person familiar with the situation. Continue reading at Los Angeles Times
[ Los Angeles Times | 2012-06-28 00:00:00 UTC ]
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Rupert Murdoch, the chairman and chief executive, confirmed Thursday that the company was spinning off its publishing division. He defended his newspaper assets, vowing to "unleash their real potential.'' Continue reading at The New York Times
[ The New York Times | 2012-06-28 00:00:00 UTC ]
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News Corp. Chairman Rupert Murdoch outlined plans to split the media conglomerate's publishing and entertainment operations into two publicly traded companies, a decision he hailed as "the next transformative phase" in his empire's history. Continue reading at Los Angeles Times
[ Los Angeles Times | 2012-06-28 00:00:00 UTC ]
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News Corp has confirmed reports that the company will be split into separate publishing and... Continue reading at The Bookseller
[ The Bookseller | 2012-06-28 00:00:00 UTC ]
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News Corp. board backs splitting company's entertainment and publishing businesses Continue reading at MarketWatch.com
[ MarketWatch.com | 2012-06-28 00:00:00 UTC ]
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News Corp. is considering a breakup that would put its 20th Century Fox film studio, Fox broadcast network and Fox News Channel in one company and its newspapers and book publishing assets in another.News Corp. is contemplating what once was unthinkable — splitting its entertainment and... Continue reading at Los Angeles Times
[ Los Angeles Times | 2012-06-27 00:00:00 UTC ]
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Shares in News Corporation rise 2.4% in Australia following reports that it may split its entertainment businesses from its publishing interests. Continue reading at BBC News
[ BBC News | 2012-06-26 00:00:00 UTC ]
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It's the first time you can read all of the Times on a site or app not owned by the Times. And it's the first time Flipboard has gotten a big publisher to hand over all its content. Continue reading at AllThingsD
[ AllThingsD | 2012-06-25 00:00:00 UTC ]
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