Bloomberg Media Fills Chief Revenue Officer Role, Accelerating Ad Revenue Growth

The business news publisher Bloomberg Media has hired digital media executive Christine Cook as its first chief revenue officer, Adweek can exclusively report. The publisher had previously hired Keith A. Grossman, who left in 2019, as global chief revenue officer. Before him, Paul Caine held the same position. Cook begins the role March 20. "Having... Continue reading at 'AdWeek'

[ AdWeek | 2023-03-17 11:28:40 UTC ]

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The pitfalls of sponsored content, in 5 charts

Sponsored and branded content have evolved into a crucial source of revenue for publishers of every stripe. Along the way, they've had to sweet-talk advertisers and get into compliance with FTC regulations, but their readers still present the highest hurdles. Large chunks of American readers... Continue reading at Digiday

[ Digiday | 2016-12-13 00:00:00 UTC ]
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Gawker sold to Univision for $135 million

Spanish-language broadcaster Univision has bought Gawker Media in an auction for $135 million. That's according to a person familiar with the matter who asked not to be identified because the deal had not been formally announced. The online gossip and news publisher was put on the block in the... Continue reading at Baltimore Sun

[ Baltimore Sun | 2016-08-17 00:00:00 UTC ]
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Mark Zuckerberg says many conservatives don't trust Facebook to show 'content without a political bias'

As Facebook has taken on the mantle of content distributor, news publisher and story curator, the world's biggest social media company has ventured into the territory of traditional media companies. Such moves have helped Facebook attract users and advertising dollars -- but they have also... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-05-19 00:00:00 UTC ]
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Mark Zuckerberg to meet with Glenn Beck and other conservatives over Facebook bias accusations

As Facebook has taken on the mantle of content distributor, news publisher and story curator, the world's biggest social media company has ventured into the territory of traditional media companies. Such moves have helped Facebook attract users and advertising dollars -- but they have also... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-05-18 00:00:00 UTC ]
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Vox.com is Snapchat's Newest Discover Publisher

Snapchat is adding another publisher to its Discover feature with Vox.com set to come aboard Nov. 23. It’s not the first news publisher to get a channel on the messaging app, but like BuzzFeed and Mashable, it’s arguably more mill ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-11-23 00:00:00 UTC ]
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Publishers shrug off concerns, eager to publish on Facebook

Facebook launched its Instant Articles product with a select group of prestige publishers last week. Now, others, if they had any reservations before, are determined not to be left behind. Other big-name publishers including Time Inc., Hearst Magazines and CNN are expected to start publishing... Continue reading at Digiday

[ Digiday | 2015-05-18 00:00:00 UTC ]
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Google Rolls Out New Tools for Publishers

Today on the official Google blog, VP of display advertising Neal Mohan announced the launch of two new tools aimed at helping publishers manage ads and maximize revenue. “Before now, it’s been difficult for publishers to manage all their video and mobile ad space from a single ad server—the... Continue reading at AdWeek

[ AdWeek | 2011-09-16 00:00:00 UTC ]
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