'Batman v Superman' Seen Earning Less Profit Than Superman Alone

"Batman v Superman: Dawn of Justice," is poised to conquer the box office for the third straight weekend. But beneath the cape, tights and superhero armor lies a mere mortal."Batman v Superman," one of the most expensive films ever made, is on pace to produce a $278 million profit for Warner Bros. once home video, TV and merchandise proceeds are tallied, according to SNL Kagan analyst Wade Holden. That's less than the estimated $300 million the studio earned from "Man Of Steel." It's also evidence that Warner Bros. has more work to do to make its DC Comics division the unbreakable superhero movie business it needs."I'm sure that it's a bit of a disappointment," Holden said. "They were probably hoping for box-office numbers similar to 'Avengers: Age of Ultron,' since 'Batman v Superman' had DC's three most well-known comic book heroes together in the same movie" -- Batman, Superman and Wonder Woman. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2016-04-08 00:00:00 UTC ]

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Johnny Depp says he has been asked to resign from Fantastic Beasts franchise

Actor has announced he will be exiting the Harry Potter prequel series after losing his libel case over allegations of assault towards ex-wife Amber HeardJohnny Depp is set to exit the Fantastic Beasts franchise after being asked to resign by Warner Bros.The actor announced the decision in a... Continue reading at The Guardian

[ The Guardian | 2020-11-06 16:53:04 UTC ]
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Bloomsbury to publish companion to Natural History Museum's Fantastic Beasts exhibition

Bloomsbury is to publish the "definitive" companion book to accompany the Natural History Museum's upcoming exhibition, "Fantastic Beasts: The Wonder of Nature", in collaboration with Warner Bros. Pottermore Publishing will publish the e-book.  Continue reading at The Bookseller

[ The Bookseller | 2020-10-27 15:33:33 UTC ]
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Ahem: Here is a poem about J.J. Abrams making a Dr. Seuss movie.

Congratulations! Today is your day! You’re off to great places! Like a galaxy far, far away! J.J. Abrams of Star Wars fame has arrived. And he is bringing you a big surprise! Oh, The Places You’ll Go! is coming to the screen! A stranger sight you’ve never seen. He’s working with Warner Bros on... Continue reading at Literrary Hub

[ Literrary Hub | 2020-10-01 20:19:08 UTC ]
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'Pose' stars join growing backlash over J.K. Rowling's anti-trans comments

The stars of FX's "Pose," Universal Parks, Warner Bros. and Scholastic are among the latest to respond to J.K. Rowling's anti-trans tweets and follow-up essay. Continue reading at Los Angeles Times

[ Los Angeles Times | 2020-06-11 18:20:48 UTC ]
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Warner Bros. Film JUST MERCY Available for Free Streaming in June

Warner Bros. film JUST MERCY, based on the nonfiction book by Bryan Stevenson, is available for free streaming in the month of June. Continue reading at Book Riot

[ Book Riot | 2020-06-03 13:32:47 UTC ]
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Brands missing from marketing of 'Joker'

It opened against the backdrop of gun assaults across the nation. It’s been criticized for gore and a sympathetic portrait of its homicidal protagonist. And it received an R rating for violence.  All of which could add up to why Warner Bros. has been promoting “Joker” as more of an arthouse... Continue reading at Advertising Age

[ Advertising Age | 2019-10-07 17:33:36 UTC ]
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In promoting edgy 'Joker,' Warner Bros. steers clear of brands

"Joker" dominated U.S. theaters this weekend, bringing in $93.5 million and setting a box office record for October. Warner Bros. Pictures pulled off its record-setting weekend without using many of the marketing tools that come standard with comic book movies.  While other... Continue reading at Advertising Age

[ Advertising Age | 2019-10-07 17:33:36 UTC ]
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Warner Bros. to open Harry Potter exhibit in Flatiron

Warner Bros. Entertainment has leased a large Flatiron District retail space at 935 Broadway for a Harry Potter-themed exhibit that will allow fans to experience the enchanted world of the... To view the full story, click the title link. Continue reading at Crains New York

[ Crains New York | 2019-09-23 17:24:39 UTC ]
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17-punt NFL Kickoff Game draws 22 million viewers

Thursday night’s NFL Kickoff Game wasn’t exactly one for the ages, but the 17-punt, 13-point defensive struggle between the Green Bay Packers and Chicago Bears still managed to scare up a three-year ratings high for NBC. According to Nielsen live-plus-same-day data, the Packers’ 10-3 win over... Continue reading at Advertising Age

[ Advertising Age | 2019-09-06 21:11:16 UTC ]
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Amazon's new Lord of the Rings 'cannot use much of Tolkien's plot'

Scholar working on the show says the author’s estate has refused permission to depict any of the events shown in Peter Jackson’s filmsA JRR Tolkien expert working on Amazon’s forthcoming multi-series adaptation of The Lord of the Rings has claimed that the retail and streaming giant has been... Continue reading at The Guardian

[ The Guardian | 2019-08-09 15:27:18 UTC ]
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Neil Gaiman’s ‘Sandman’ Coming to Netflix; HarperCollins Germany Names Jürgen Welte

'The Sandman' is being made into a live-action series by Warner Bros. Television, and HarperCollins Germany gets its second chief in under two years. The post Neil Gaiman’s ‘Sandman’ Coming to Netflix; HarperCollins Germany Names Jürgen Welte appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-07-02 02:40:58 UTC ]
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Neil Gaiman’s ‘Sandman’ reportedly headed to the small screen

Author Neil Gaiman's beloved comic book series "The Sandman" is headed to the small screen. Warner Bros. TV is set to produce a live-action series for Netflix based on Gaiman's influential comic books, according to unnamed sources cited by the Hollywood Reporter, who describe it as the most... Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-07-01 20:05:00 UTC ]
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Re-Enter Sandman: Neil Gaiman’s beloved series will finally be a (very expensive) Netflix show

For real this time, folks. Yes, more than three years after New Line dashed the hopes of millions by trying and failing to adapt Gaiman’s insanely popular horror fantasy comic book series for the big screen, Netlix has inked a massive financial deal with Warner Bros. Television to adapt... Continue reading at Literrary Hub

[ Literrary Hub | 2019-07-01 19:56:50 UTC ]
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Vans’ Harry Potter collaboration to showcase the houses of Hogwarts

Costa Mesa-based action sports brand Vans has announced an upcoming collaboration with Warner Bros. Consumer Products that’s all but guaranteed to put some magic in your step: a Harry Potter-inspired collection of shoes and apparel. The footwear assortment consists of four classic Vans sneaker... Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-05-14 00:00:00 UTC ]
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The ‘Harry Potter’ tour near London expands its universe

There is always something magical to uncover in the world of Harry Potter, which is the ultimate premise behind “The Making of Harry Potter” on the Warner Bros. studio tour near London, an experience that continues to reveal new secrets from the film franchise. The tour’s latest — and largest —... Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-04-10 00:00:00 UTC ]
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The three keys to Shazam!’s box-office success are a testament to zigging when everyone else zags

Shazam!’s counterintuitive path to popularity is an object lesson in pursuing originality in a universe dominated with world-building The success of Warner Bros.’ latest superhero movie Shazam!, which took the No. 1 spot at the box office last weekend and has had critics swooning–it has a... Continue reading at Fast Company

[ Fast Company | 2019-04-09 00:00:00 UTC ]
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Marlon James’ ‘Black Leopard, Red Wolf’ to be adapted by Michael B. Jordan and Warner Bros.

Michael B. Jordan’s Outlier Society and Warner Bros. have acquired the film rights to the epic fantasy novel “Black Leopard, Red Wolf” by Marlon James. The first novel of the Dark Star trilogy, “Black Leopard, Red Wolf” is based on African mythology. Set in a world of competing kingdoms and... Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-02-07 00:00:00 UTC ]
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In environmentally conscious ‘Aquaman,’ the villain has a point

In Warner Bros.’ “Aquaman,” the titular comic book superhero, Arthur Curry (Jason Momoa), seeks to unite the world while his villainous half-brother, King Orm (Patrick Wilson), crusades to keep it divided. For too long, Orm rants, the oceans have suffered at the hands of humans above land whose... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-12-24 00:00:00 UTC ]
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'Fantastic Beasts' enchants the box office with $62-million opening

Warner Bros.' "Fantastic Beasts: The Crimes of Grindelwald" met expectations in winning the box office this weekend, opening in first place with $62.2 million, according to figures from measurement firm Comscore. The "Harry Potter" prequel, a follow-up to 2016's "Fantastic Beasts and Where to... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-11-19 00:00:00 UTC ]
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Warner Bros. creates a new unit overseeing big brands, including DC

Warner Bros. Entertainment, now owned by mobile giant AT&T, has formed a new division to make the most of its big brands, including comic book publisher DC Entertainment. The new unit, which carries the buzzword-heavy name of Warner Bros. Global Brands and Experiences, will be led by Pam... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-09-14 00:00:00 UTC ]
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