4. In a story headlined "Facebook wants you to watch longer videos, so it's going to show you longer videos," Recode's Peter Kafka reports that Facebook "is tweaking its News Feed algorithm to emphasize longer videos that are able to retain their audience; the longer they hold them, the more likely Facebook is to promote them."5. "Theresa May Has No Good Options." That's the headline of a Politico "Letter from the U.K." by Alex Massie. U.K. Prime Minister May, who is visiting Donald Trump at the White House today, is "in an impossible spot," Massie writes. "How can she endear herself to her most powerful foreign partner when he is loathed in her own country, and many of its longtime European partners? This is a high-risk business, with huge potential for humiliation."6. The New York Post's Keith Kelly has the details on a major organization at glossy magazine publisher Cond Nast. The bottom line: "The company is regrouping its magazines around chief business officers and chief industry officers responsible for business in seven top ad categories," which means the publisher title is getting retired. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2017-01-27 00:00:00 UTC ]
Hodder & Stoughton has acquired a new book conceived by LBC presenter Iain Dale, The Prime Ministers, timed to publish in 2020 ahead of the 300th anniversary of the creation of the office of Prime Minister in April 2021. Continue reading at The Bookseller
[ The Bookseller | 2019-12-08 12:07:38 UTC ]
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The power of the rightwing press has corroded public debate. But we can do more than just complain about itIn February 2016, a few months before the referendum, Donald Tusk published the European Council’s draft plans for renegotiating Britain’s relationship with the EU. David Cameron was... Continue reading at The Guardian
[ The Guardian | 2019-11-15 06:00:01 UTC ]
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Encore Digital Media is three months into a flexible working initiative and the early signs are good. Continue reading at Media Week
[ Media Week | 2019-10-28 15:29:26 UTC ]
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HMP—a B2B events, education and media provider to the healthcare industry—closed a pair of acquisitions this week, swelling its portfolio to more than 300 annual live events and establishing a dedicated European division for the first time. On Thursday, HMP acquired Provascular, GmbH, the... Continue reading at Folio Magazine
[ Folio Magazine | 2019-10-11 15:19:45 UTC ]
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There is an ad-tech fight playing out in Europe that could upend the entire real-time bidding system that most publishers use to fill their online ad inventory. It all centers on cookie matching—the syncing by ad exchanges of data about consumers online. On one side, privacy advocates and... Continue reading at Advertising Age
[ Advertising Age | 2019-09-25 19:00:00 UTC ]
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For the Record, the former PM’s account of his time in office sold close to 21,000 copies in its first week, behind Margaret Atwood’s The Testaments, which topped 100,000Almost 21,000 people rushed out to buy a copy of David Cameron’s memoir in its first week on sale, placing it second on the... Continue reading at The Guardian
[ The Guardian | 2019-09-24 14:00:06 UTC ]
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David Cameron’s memoir, For the Record, hit the headlines this weekend as the publicity campaign for the former prime minister’s book gets underway. Continue reading at The Bookseller
[ The Bookseller | 2019-09-16 03:37:49 UTC ]
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The veteran presenter, feared and respected by all sides, is hanging up his mic. We look at his career highs and lowsFor good or ill, after 32 years serving on the frontline of radio news presentation for the Today programme, John Humphrys has become an emblem of BBC journalism. One of the... Continue reading at The Guardian
[ The Guardian | 2019-09-14 16:45:01 UTC ]
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Ian McEwan is releasing a new novella at the end of this month, a “biting political satire” on Brexit about a man’s metamorphosis into the Prime Minister, hellbent on carrying out the will of the people. Continue reading at The Bookseller
[ The Bookseller | 2019-09-12 00:26:24 UTC ]
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The incoming prime minister’s Shakespeare: The Riddle of Genius was scheduled for October 2016, but has been pushed back multiple timesThe riddle of Shakespeare’s genius must remain unsolved, for now at least, after Boris Johnson’s publisher said on Wednesday morning that the new prime... Continue reading at The Guardian
[ The Guardian | 2019-07-24 13:09:42 UTC ]
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Hodder and Stoughton has shelved plans to publish Boris Johnson’s long-delayed book on Shakespeare “for the foreseeable future” after he was announced as the next Prime Minister. Continue reading at The Bookseller
[ The Bookseller | 2019-07-23 01:30:30 UTC ]
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Amazon Prime Day isn’t just a day—it’s essentially a 60-hour event that starts right now with deals on Amazon’s own devices, including Fire tablets and Kindle e-readers. Bottom line: If you’ve been considering one of these devices, now is the time to buy, as we’re seeing discounts of up to 50... Continue reading at PC World
[ PC World | 2019-07-14 19:01:00 UTC ]
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If you want to see what’s driving ad spending, just look at the gains: The biggest U.S. internet companies—including the likes of Amazon, Facebook and Uber—are powering the ad market as they double down on their own marketing. That’s the key takeaway from the 64th annual Ad Age Leading National... Continue reading at Advertising Age
[ Advertising Age | 2019-06-28 09:00:00 UTC ]
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Welcome to the latest edition of Ad Age Publisher’s Brief, our roundup of news from the world of content producers across digital and print. Got a tip? Send it our way. Joining us late? Here's the previous edition. As Angela Doland notes in Ad Age’s Wake-Up Call this morning, citing a... Continue reading at Advertising Age
[ Advertising Age | 2019-05-10 00:00:00 UTC ]
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New Atlantic Independent Booksellers Association members gathered in Baltimore on April 25 for discussions about bookseller education, health care, and finances for independent bookstores across the region. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-04-29 00:00:00 UTC ]
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HarperCollins insists it will publish David Cameron's memoir this autumn as planned, amid reports the former prime minister is pushing back publication due to a promise he made to Theresa May. Continue reading at The Bookseller
[ The Bookseller | 2019-04-12 00:00:00 UTC ]
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Biteback will publish Margaret Thatcher’s press secretary Sir Bernard Ingham’s diaries, charting the downfall of the former prime minister, this summer. Continue reading at The Bookseller
[ The Bookseller | 2019-01-16 00:00:00 UTC ]
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A former top National Enquirer editor is writing a book about President Donald Trump’s love life. Barry Levine, who was executive editor of the tabloid until he left in 2016, is writing the book about “Trump and his women” for Hachette, reveals the New York Post’s Page Six. It remains an open... Continue reading at Slate
[ Slate | 2018-11-23 00:00:00 UTC ]
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To help bookstores in the South improve their bottom line, SIBA is going to test nonbook items as it searches for a single batch exclusive product, with a high margin, that bookstores throughout the region can sell. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-07-31 00:00:00 UTC ]
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Andrew Tuck, editor of global affairs and lifestyle magazine Monocle, has said that “promiscuous" readers are irrelevant to the company's bottom line, which is bolstered by pursuing meaningful relationships with readers. Continue reading at The Bookseller
[ The Bookseller | 2018-06-27 00:00:00 UTC ]
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