Axel Springer Tells Bild Readers to Turn Off Ad Blockers or Pay

Axel Springer has told the readers of Germany's most popular online news site to turn off their ad blockers or pay a fee as Europe's biggest newspaper publisher steps up efforts to protect advertising income.Readers of Bild.de, the Web version of Europe's top-selling newspaper, have to disable programs that prevent ads or pay 2.99 euros ($3.40) a month to access content, Berlin-based Axel Springer said Tuesday. The fee will almost eliminate ads on the site, offer faster load times and help protect quality journalism, the company said.Increased use of ad blockers is jeopardizing advertising revenue for online journalism, and Axel Springer is responding by testing the fee, Donata Hopfen, chairwoman of the Bild Group management board, said in the statement. Bild.de has more than 16 million unique users a month. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2015-10-13 00:00:00 UTC ]
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Barnes & Noble Releases Glow-in-the-dark Nook E-reader

Barnes & Noble on Thursday released a new Nook Simple Touch e-reader with a screen that lights up so that books can be read in the dark. Continue reading at PC World

[ PC World | 2012-04-13 00:00:00 UTC ]
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Rebranding at Harvard Pays Off

In July 2011, when Harvard Business School changed the name of its book publishing operation to Harvard Business Review Press to match its strongest brand, the Harvard Business Review magazine, it wasn’t clear what kind of impact it might have. Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-04-13 00:00:00 UTC ]
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Audible to pay authors $1 per audiobook sale

Amazon is paying authors $1 for every audiobook they sell if they sign up to its Audible Author... Continue reading at The Bookseller

[ The Bookseller | 2012-04-13 00:00:00 UTC ]
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Barnes & Noble Launches e-Reader Meant for Reading in Dark

Barnes & Noble wants you to take your e-reader to bed. The latest iteration of the Nook, revealed by the book retailer Thursday, is a black-and-white device with a softly glowing backlit screen. It is designed to solve a common problem that co ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-04-13 00:00:00 UTC ]
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Nook e-reader 'glows in the dark'

E-book users will now be able to read in complete darkness - thanks to the first-ever e-ink reader that glows in the dark. Continue reading at BBC World

[ BBC World | 2012-04-13 00:00:00 UTC ]
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Two US publishers turn backs on Amazon.com

At least two of the big six publishers in the US are refusing to renew contracts with Amazon.com... Continue reading at The Bookseller

[ The Bookseller | 2012-04-11 00:00:00 UTC ]
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IAB's New Standardization Tools Just Might Mean You Won't See That Beer Ad Ten Times in a Row

The Interactive Advertising Bureau is addressing a problem that's plagued tech-centric industries since the first Mac-vs.-Dos argument: standardization. The problem has become acute for Web video, an industry enjoying meteoric growth, and the growing pains that come with that growth. So the IAB... Continue reading at AdWeek

[ AdWeek | 2012-04-11 00:00:00 UTC ]
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Advertisers Recycle Print Ads For Tablets

With Conde Nast, Hearst and Meredith launching their own digital newsstand in the form of Next Issue Media, it’s clear that magazine publishers are counting on tablets for future growth. Forecasts predicting rapid tablet adoption abound. e ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-04-09 00:00:00 UTC ]
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Hearst appoints Swan as head of ad operations

Hearst Magazines UK has appointed Richard Swan to be its head of advertising operations for its digital business. Continue reading at Media Week

[ Media Week | 2012-03-29 00:00:00 UTC ]
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Drop in executive pay at Pearson

Pearson chief executive Marjorie Scardino earned almost £2.5m in 2011, down on £2.... Continue reading at The Bookseller

[ The Bookseller | 2012-03-26 00:00:00 UTC ]
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World Young Reader Prizes Opens For Entries

Newspapers have until 4 May to submit an entry to the World Young Reader Prizes, the annual awards from the World Association of Newspapers and News Publishers (WAN-IFRA) that recognize success in engaging the young. The awards in five categories - E ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-03-26 00:00:00 UTC ]
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Penguin buffs brand to retain readers

Penguin is to sell physical books direct to consumers through pop-up shops as part of a plan to... Continue reading at The Bookseller

[ The Bookseller | 2012-03-23 00:00:00 UTC ]
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New series join early reader market

Barrington Stoke is the latest publisher to enter the early reader market. Its new series,... Continue reading at The Bookseller

[ The Bookseller | 2012-03-22 00:00:00 UTC ]
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Search Engines And Online News Aggregators Could Have To Pay To Use Snippets From Newspapers In Germany

The parties in Germany's ruling coalition have proposed a new protective copyright law for news publishers to ensure they are compensated by "commercial traders" that use pieces of their copyrighted content online, according to an automat ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-03-07 00:00:00 UTC ]
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Their Print Ad Revenue Is Growing. Want to Know Why?

By Amy Feinstein With the publishing industry changing on what seems like a daily basis, how is it that some publications are actually finding ways to increase their print advertising revenue in the past two years?... Continue reading at Publishing Executive

[ Publishing Executive | 2012-03-02 00:00:00 UTC ]
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E-book readers are buying plenty – but not in bookstores

The new study by Book Industry Study Group says ebook consumers are buying more books – both print and electronic – but they’re buying mostly online and via in-app purchasing. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2012-03-01 00:00:00 UTC ]
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Nottingham Post Beats Papers Across the World for Kindle Readers

Your Nottingham Post is kindling a flame among digital newspaper subscribers. The Post is among the most popular newspapers used on the device that's revolutionising reading. The Kindle, the handheld ebook reader that allows users to browse, bu ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-02-24 00:00:00 UTC ]
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Rankin tells Orion: 'Authors need publishers'

Author Ian Rankin stressed that authors "really need publishers", especially "as... Continue reading at The Bookseller

[ The Bookseller | 2012-02-21 00:00:00 UTC ]
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Virginia Newspaper Ad Bills OK'd by House, Head to Senate

RICHMOND — Newspaper publishers around Virginia are trying to fend off another electronic attack on their industry — this time from lawmakers who say it's time to do away with a requirement that cities and counties advertis ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-02-15 00:00:00 UTC ]
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Sun Staff Turn on Murdoch: Senior Journalists Criticize News Corp.

LONDON -- Fresh evidence of a "civil war" at News Corp. has emerged following what commentators have interpreted as an extraordinary attack by the Murdoch-owned U.K. tabloid The Sun on its parent company. In a signed article, published Monda ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-02-14 00:00:00 UTC ]
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