Axel Springer Repositions as a ‘Media and Tech Company’

Someone needs to do a major rewrite of the Wikipedia article about Axel Springer because it’s not a digital publisher anymore like Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2019-09-23 18:00:02 UTC ]
News tagged with: #tech company #digital publisher

Other Publishing stories related to: 'Axel Springer Repositions as a ‘Media and Tech Company’'


Australian media companies join forces to appeal Rebel Wilson damages payout

News Corp Australia, Fairfax Media, Macquarie Media, the ABC and the Seven and Nine networks line up with publisher BauerMajor Australian media companies have lined up with the magazine publisher Bauer in its appeal against the record amount of damages awarded to actor Rebel Wilson last year.The... Continue reading at The Guardian

[ The Guardian | 2018-02-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fairfax media #macquarie media #australian women


LinkedIn profiles unearthed diversity rankings for 100 tech companies

Countless tech companies have pledged their commitment to diversity in recent years, but it’s largely only giants like Facebook and Google that have caved to pressure and published diversity reports. In the pursuit of transparency, a new initiative called Dear Tech People dug through tens of... Continue reading at Fast Company

[ Fast Company | 2018-02-20 00:00:00 UTC ]
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Charkin tells IPA Congress: 'Big tech companies need copyright education'

Bloomsbury executive director Richard Charkin says the world’s biggest tech companies need educating about the importance of copyright, and that publishers must talk to them and not "just to each other". Continue reading at The Bookseller

[ The Bookseller | 2018-02-13 00:00:00 UTC ]
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'Abuse of the marketplace': Rupert Murdoch lashes out against tech companies

Rupert Murdoch has stepped up his attack on tech companies such as Google and Facebook over their increasingly dominant market position, which is eating into the revenues of traditional publishers such as News Corp. and undermining their business model. Continue reading at Stuff

[ Stuff | 2017-10-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tech companies #rupert murdoch #traditional publishers #business model


ANA Pushes $50 Million Digital Media Pilot to Combat 'Ad-Tech Tax'

After years of complaining about digital media fraud, brand safety and other problems, the Association of National Advertisers hopes to do something about it, starting a six-month pilot with what it hopes will be 35 marketers and more than $50 million in spending for 30 premium online... Continue reading at Advertising Age

[ Advertising Age | 2017-08-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #$50 million #ad-tech companies #ad inventory #ad fraud


Denver ad-tech company merges, expects to grow

Denver advertising technology company Altitude Digital has merged with Genesis Media, a New York City-based maker of analytics software for online publishers. The combined company will be based in New York City under the Genesis Media name, but it will keep the former Altitude Digital office in... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2017-08-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online publishers #combined company #top executive


Axel Springer’s muscular approach to platforms

The German publishing giant has taken a muscular approach to fighting Facebook and Google. The post Axel Springer’s muscular approach to platforms appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-05-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #platforms appeared #axel springer


Axel Springer pushes for transparency in its programmatic advertising

The German publisher plans to capitalize on advertisers' brand safety by emphasizing its trust, traffic and technology. The post Axel Springer pushes for transparency in its programmatic advertising appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-05-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #programmatic advertising #brand safety


Chandler ed-tech company moves into larger office, expands by 60 percent, and continues hiring

Chandler education technology company StrongMind has moved into a larger, custom office, expanded by 60 percent over the last year, and plans to continue hiring this year. StrongMind develops technology and content curriculum for 6th to 12th graders that online schools and blended-learning... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2017-04-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #12th graders


Bertelsmann acquires stake in Indian ed-tech company Eruditus

Bertelsmann has acquired a stake in Indian ed-tech company Eruditus Executive Education. Continue reading at The Bookseller

[ The Bookseller | 2017-04-04 00:00:00 UTC ]
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How Asana Built The Best Company Culture In Tech

Tech culture has the reputation for long hours, intense competition, and little time for reflection. But Asana, a workplace-productivity management company founded by former Facebookers and Googlers, couldn’t be further from this stereotype. The company is built on the idea that mindfulness,... Continue reading at Fast Company

[ Fast Company | 2017-03-29 00:00:00 UTC ]
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Time Inc. Acquires Ad-Tech Company Adelphic to Beef Up Programmatic Advertising

As Time Inc. continues to pivot from being seen as a print magazine publisher to a digital media player, the company has acquired programmatic ad-tech company Adelphic. Adelphic will join Viant, a marketing company that Time Inc. acquired a year ago that uses first-party data and programmatic... Continue reading at AdWeek

[ AdWeek | 2017-01-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #selling point #premium content #past couple


Facebook Finally Admits It's A Giant Media Company—Almost

The social network has long resisted the "media" label. But with its new Journalism Project, it just took a big step in that direction. The social network has long resisted the "media" label. But with its new Journalism Project, it just took a big step in that... Continue reading at Fast Company

[ Fast Company | 2017-01-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #journalism project #big step


In Media and Tech, M&A Activity Held Steady in 2016

Tech, trade shows, and digital media drove the majority of deals, while magazine publishers had a relatively quiet year. The post In Media and Tech, M&A Activity Held Steady in 2016 appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-01-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #trade shows #magazine publishers #quiet year


Is There Such Thing as a 'Men's Media Company' Anymore?

Some of the digital media brands most associated with men are starting to either broaden their focus beyond traditional bro content or clean up their act a bit, all the better to attract readers of all genders and play nice with much-coveted advertisers.It seems that few brands these days really... Continue reading at Advertising Age

[ Advertising Age | 2016-09-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #attract readers #lenny letter


Why Don't More Women Run Media Companies?

The recent departure of Arianna Huffington as editor-in-chief at The Huffington Post, the company she co-founded in 2005, left publishing even more bereft of female leaders than before.Then again, The Huffington Post already had a male CEO in place, just like Time Inc., The New York Times Co.,... Continue reading at Advertising Age

[ Advertising Age | 2016-09-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hearst corp #bloomberg media #dow jones #forbes media #vox media #vice media #business insider


Ad Tech Companies Are Testing New Formats Like Virtual Reality and 360 Video

Seventeen years ago, The Blair Witch Project revolutionized movie marketing by turning an indie horror film into a blockbuster with a low-budget viral campaign. Now, just ahead of the third installment of the franchise on Sept. 16, Lionsgate wants to conjure some of the same promotional magic... Continue reading at AdWeek

[ AdWeek | 2016-09-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #great creative #conversion rate #target audience #adweek magazine


At Industry Conference, Publishers Vent About Power of Social Media Companies

The angst was palpable at Digital Media Strategies 2016, an annual industry conference held on Wednesday and Thursday at a hotel in Times Square.While there are myriad challenges facing the media companies of today, combatting the power and market share of the social media giants -- often called... Continue reading at Advertising Age

[ Advertising Age | 2016-09-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #times square #media companies #market share #scott havens #bloomberg media #global head


WeHo ad tech company begins $100-million buying spree to launch an online publishing arm

West Hollywood firm Engage:BDR Inc. uses its technology to place ads in front of half a billion people each month. But none of those ads appear on websites it owns. Though that's common for ad technology companies, Engage Chief Executive Ted Dhanik no longer sees that as a viable strategy. On... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-08-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #billion people #viable strategy


Why Martha Stewart Doesn't Feel Sorry for Media Companies

Martha Stewart is a busy person. When Ad Age spoke with her by phone Monday, she was in Chicago to tape a segment on Steve Harvey's talk show, pegged to her new book about vegetables.Ms. Stewart is the founder of Martha Stewart Living Omnimedia, which publishes brands like Martha Stewart Living... Continue reading at Advertising Age

[ Advertising Age | 2016-08-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #talk show #facebook live #magazine industry