Authors drive boom in US marketing demand as they seek help to plug books

Writers say investments in book promotion to augment publishers’ in-house staff are key to successKatherine Reay has written a dozen novels. When The Berlin Letters, her most recent, hit the shelves earlier this year, she embarked upon a 30-stop promotional book tour.“I love the personal connection,” she says. “So when I was given the opportunity to hire someone who had a specialty in bookstore events – events that I did not have the time nor the knowledge to plan myself – I thought that was a good use of my time and resources.” Continue reading... Continue reading at 'The Guardian'

[ The Guardian | 2024-06-07 11:30:48 UTC ]
News tagged with: #bookstore events #marketing demand #plug books #book promotion #augment publishers #in-house staff #successkatherine reay #dozen novels #berlin letters #shelves earlier #personal connection #bookstore

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[ Writer's Digest | 2019-11-19 11:00:22 UTC ]
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