Authors' profiles key in resurrecting fiction brands

The reputation of an author writing a continuation novel in a well-established brand series is just as important as the brand itself, publicists have told The Bookseller. Novelist Sophie Hannah added that authors who are fans of the series they are writing in can channel the original author best and provide “an obsessive fan’s understanding of what such stories require”. Last year, HarperCollins released The Monogram Murders by Hannah, a continuation of Agatha Christie’s Poirot novels. Continue reading at 'The Bookseller'

[ The Bookseller | 2015-06-16 00:00:00 UTC ]
News tagged with: #monogram murders #agatha christie

Other Publishing stories related to: 'Authors' profiles key in resurrecting fiction brands'

Books as Brands

Licensing is a growing focus for many publishers as they look to generate awareness and spur book sales for in-house developed and acquired properties, and bring in incremental revenue. Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-10-15 00:00:00 UTC ]
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Hot Key Books wins YA trilogy from Carey

Hot Key Books has bought three books from Observatory Mansions-author Edward Carey, his first... Continue reading at The Bookseller

[ The Bookseller | 2012-10-11 00:00:00 UTC ]
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Syrian author shares Pinter prize

Samar Yazbek, whose latest book is an account of the Assad regime written inside Syria, will share the Pen Pinter prize with poet Carol Anne Duffy. Continue reading at BBC News

[ BBC News | 2012-10-09 00:00:00 UTC ]
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Women's Prize for Fiction to be 'privately funded' for 2013

Individual donors including Christopher Foyle, Joanna Trollope, ebook site Bilbary, Cherie Blair... Continue reading at The Bookseller

[ The Bookseller | 2012-10-08 00:00:00 UTC ]
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Waterstones begins new branding push

Waterstones is rolling out a new branding campaign set to emphasise the benefits of shopping in a... Continue reading at The Bookseller

[ The Bookseller | 2012-10-05 00:00:00 UTC ]
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Authors support Oxfam land grab campaign

Writers Aminatta Forna, Kamila Shamsie, Paul Theroux and Henning Mankell have given support to a... Continue reading at The Bookseller

[ The Bookseller | 2012-10-05 00:00:00 UTC ]
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Bulgarian author wins BBC short story award

Bulgarian author Miroslav Penkov has won the £15,000 BBC International Short Story Award,... Continue reading at The Bookseller

[ The Bookseller | 2012-10-03 00:00:00 UTC ]
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Matthewson joins Odedina at Hot Key Books

Emma Matthewson is joining Hot Key Books as editor-at-large, moving from her role as editorial... Continue reading at The Bookseller

[ The Bookseller | 2012-10-02 00:00:00 UTC ]
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'Steamy' YA fiction from Piccadilly

Piccadilly Press is claiming to be the first publisher to have harnessed the 50 Shades-generated... Continue reading at The Bookseller

[ The Bookseller | 2012-10-02 00:00:00 UTC ]
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Penguin takes Breathing series by self-published author

Penguin Children's has snapped up rights to The Breathing series by self-published author... Continue reading at The Bookseller

[ The Bookseller | 2012-10-01 00:00:00 UTC ]
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Publishers must be "drivers" of brand

Publishers should be the "drivers‚" of multimedia brand development, undertaking... Continue reading at The Bookseller

[ The Bookseller | 2012-09-28 00:00:00 UTC ]
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Chinese authorities ask booksellers to ban Japanese works

The government is also pressuring Chinese publishers to stop translating and publishing Japanese content as tension increases between the two countries. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2012-09-26 00:00:00 UTC ]
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The Ultimate Personal Brand-Builder? Your Very Own App

While reading Ryan Holiday's Fast Company story about books being the ultimate new business card, as a published author, I couldn't agree more. However, as Holiday points out, today's authors are in the "idea-making business, not the book business." In other words, writing your own book is just... Continue reading at Fast Company

[ Fast Company | 2012-09-24 00:00:00 UTC ]
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Can a White Author Write Black Characters?

When a man routinely hailed as one of America’s “greatest living writers” publishes a new novel, one hardly expects it to draw reviews posing questions along the lines of “Can he do it? Can he actually pull it off?” Because when you’re Michael Chabon, Pulitzer Prize winner, the act of writing a... Continue reading at Slate

[ Slate | 2012-09-19 00:00:00 UTC ]
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PA half year: Fiction ebook sales increased 188%

Sales of digital fiction books increased by 188% in value terms in the first half of the year,... Continue reading at The Bookseller

[ The Bookseller | 2012-09-18 00:00:00 UTC ]
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Shindig Offers Authors Interactive Video Conferencing

Joining a growing list of services that offer real-time video chat capabilities, Shindig is a recently launched platform that authors and publishers can use to replicate the book tour experience online. Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-09-12 00:00:00 UTC ]
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