Facebook has quickly become a major player when it comes to video. Ditto for its live video streaming product, which publishers have started to use to inject some immediacy into their coverage. For FTW, Facebook's live video platform has given it a taste of live broadcast during the NBA All-Star Weekend, letting it offer its readers real-time access to players and events. Publishers say that Facebook works well for this because their audiences on the platform are both sizable and engaged, leading to healthy viewership numbers. FTW plans to its baseball and football coverage. The post Authenticity and immediacy: Why USA Today’s FTW uses Facebook live video appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2016-02-25 00:00:00 UTC ]
Now in its 32nd year publishing literary fiction and nonfiction for both adults and children, Milkweed Editions recently underwent a major restructuring that publisher and CEO Daniel Slager expects will further establish the Minneapolis nonprofit as a major player in a rapidly changing industry. Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-04-20 00:00:00 UTC ]
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The vogue for digital paywalls sweeping the news business has made it all the way to the top: Gannett, the nation’s largest newspaper publisher, is planning to switch over all of its 80 community newspapers to a paid model by the end of the ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-02-22 00:00:00 UTC ]
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