Are Facebook Stories Ads Beginning to Catch On With Brands?

Facebook introduced ads for Stories last September and, while the social network and some of its advertisers are bullish on the option, the jury remains out among the ad community in general. Over 500 million people are using Stories on Facebook, Messenger, Instagram and WhatsApp (where the feature is called Status), and the social network... Continue reading at 'AdWeek'

[ AdWeek | 2019-05-31 19:45:16 UTC ]
News tagged with: #ad community

Other Publishing stories related to: 'Are Facebook Stories Ads Beginning to Catch On With Brands?'

A new story collection is coming from George Saunders.

George Saunders has been busy—teaching the craft of writing (rigorously, one might add) on Substack, as well as continuing to teach at Syracuse—but his personal writing hasn’t taken a backseat: on October 18, Random House will publish Liberation Day, his new short story collection. (!!!)... Continue reading at Literrary Hub

[ Literrary Hub | 2022-03-11 18:09:44 UTC ]
More news stories like this | News stories tagged with: #story collection #george saunders #random house

Combining a Murder Mystery and Immigrant Family Story with Jane Pek

At Public Libraries Online, Jane Pek discusses her debut novel, The Verifiers, which follows Claudia Lin, an amateur sleuth who investigates the potential suitors of lovelorn New Yorkers. “When I read, above all it’s about becoming invested in the character,” Pek explains. “Once I’m invested,... Continue reading at The Millions

[ The Millions | 2022-03-09 21:30:56 UTC ]
More news stories like this | News stories tagged with: #murder mystery #jane pek #public libraries

Q&A with VAB CEO Sean Cunningham on the trade org’s role in the TV ad industry’s measurement makeover

The VAB is helping to create new standards for TV measurement, but can it be an objective party if it counts some measurement providers -- but not Nielsen -- as dues-paying members? The post Q&A with VAB CEO Sean Cunningham on the trade org’s role in the TV ad industry’s measurement makeover... Continue reading at Digiday

[ Digiday | 2022-03-04 05:01:00 UTC ]
More news stories like this | News stories tagged with: #tv measurement #nielsen

10 of the Best Fantasy Short Stories Everyone Should Read

As a literary genre, fantasy is one of the oldest and most recent. Although modern fantasy only began to be recognised as a distinct genre in the late twentieth century, thanks largely to the popularity of J. R. R. Tolkien and his imitators, its roots can be traced back millennia. […] Continue reading at Interesting Literature

[ Interesting Literature | 2022-02-23 15:00:28 UTC ]
More news stories like this | News stories tagged with: #modern fantasy #literary genre #short stories

Among Watergate’s heroes and villains, finding ‘a more human story’

Nearly 50 years after the break-in, Garrett M. Graff focuses on the scandal's flawed characters — and makes some corrections. Continue reading at The Washington Post

[ The Washington Post | 2022-02-18 13:00:40 UTC ]
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From a local and an expat, two stories of Hong Kong — and similar worries

Their books look at the upheaval and protests of recent years from different perspectives, but both are pessimistic about the future. Continue reading at The Washington Post

[ The Washington Post | 2022-02-11 13:00:14 UTC ]
More news stories like this | News stories tagged with: #similar worries

What a $6.5 million Super Bowl ad can buy in digital media

This year, a 30-second spot in the Big Game will run advertisers about $6.5 million. Here's what that can buy instead in digital media. The post What a $6.5 million Super Bowl ad can buy in digital media appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2022-02-11 05:01:00 UTC ]
More news stories like this | News stories tagged with: #big game #digital media

Roku Adds Nielsen’s Digital Ad Ratings Audience Guarantees Ahead of Upfront

When Roku and Nielsen struck a strategic alliance last March, users of connected TV's most popular platform were promised a major advertising upgrade. Roku, whose platform now has 56.4 million active accounts, is adding Nielsen's Digital Ad Ratings audience guarantees to its ad platform OneView,... Continue reading at AdWeek

[ AdWeek | 2022-02-01 14:00:00 UTC ]
More news stories like this | News stories tagged with: #popular platform #strategic alliance #connected tv #nielsen

Scheffler ousts Ross at the top of annual illustrator chart as big brand creatives rule

Axel Scheffler has usurped Tony Ross in the list of 2021’s most lucrative illustrators through Nielsen BookScan’s TCM. Continue reading at The Bookseller

[ The Bookseller | 2022-01-29 03:07:14 UTC ]
More news stories like this | News stories tagged with: #axel scheffler #nielsen bookscan #nielsen

Genderqueer Short Stories About the Ways We Mythologize Our Identities

A nonbinary teenager on their way home from an eating -disorder treatment center who tries to convince a stranger she is not a vampire, an aspiring fashion designer/dry-cleaning worker who develops an obsession with a customer, a community of people with Hansen’s disease that welcome and attempt... Continue reading at Electric Literature

[ Electric Literature | 2022-01-27 12:00:00 UTC ]
More news stories like this | News stories tagged with: #electric literature #short stories

London indie championing short stories to launch in March

Independent press Scratch Books, "dedicated to the art of the short story", is to launch in London in March, kicking off with an event featuring authors including Irenosen Okojie and Sarah Hall. Continue reading at The Bookseller

[ The Bookseller | 2022-01-24 22:49:58 UTC ]
More news stories like this | News stories tagged with: #short story #short stories

Senator Mazie Hirono Added to Lineup as ALA's Inaugural LibLearnX Gets Underway

After years of discussion and planning, it's finally here: the American Library Association's new winter event, LibLearnX, will run through January 24. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-01-21 05:00:00 UTC ]
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This Sports Brand Turned a Pioneering African Olympian into a Comic Book Superhero

Ahead of the 2022 Beijing Winter Olympics, Swiss sportswear brand On brought the pages of a graphic novel to life to introduce a new hero to the next generation of athletes. The 10-minute film, entitled "Black Ice," is about Akwasi Frimpong, the first skeleton athlete from Ghana and only the... Continue reading at AdWeek

[ AdWeek | 2022-01-20 13:08:00 UTC ]
More news stories like this | News stories tagged with: #graphic novel #comic book

Creative Access celebrates 10-year anniversary with new website and brand

Creative Access is celebrating its 10th anniversary with a new website and brand identity as industry heads such as Stephen Page and Tom Weldon pay tribute to the social enterprise’s impact. Continue reading at The Bookseller

[ The Bookseller | 2022-01-19 22:49:33 UTC ]
More news stories like this | News stories tagged with: #brand identity #creative access #10th anniversary #stephen page

10 of the Best Short Stories about Death

Death is a common theme in literature, and many of the finest writers of short fiction have explored the fear, event, and aftermath of death using the short-story form. Below, we select and introduce ten of the very best classic short stories which have death as their theme, ranging from […] Continue reading at Interesting Literature

[ Interesting Literature | 2022-01-19 15:00:39 UTC ]
More news stories like this | News stories tagged with: #common theme #short fiction #short-story form #introduce ten #short stories

In ‘Last Resort,’ a Writer Turns a Friend’s Story Into a Smash Success

Andrew Lipstein’s entertaining debut novel mines comedy from an aspiring author’s ethically questionable path to publication. Continue reading at The New York Times

[ The New York Times | 2022-01-19 10:00:00 UTC ]
More news stories like this | News stories tagged with: #andrew lipstein #debut novel

Cornerstone celebrates Fforde's latest with TV ad campaign

Cornerstone has created a TV advert featuring real readers to support the paperback publication of Katie Fforde’s novel A Wedding in the Country. Continue reading at The Bookseller

[ The Bookseller | 2022-01-18 19:17:21 UTC ]
More news stories like this | News stories tagged with: #paperback publication #katie fforde

Four times Shakespeare has inspired stories about robots and AI

Science fiction is full of computer programmes and androids who fall afoul of the plots of some of Shakespeare’s most brutal tragedies. Continue reading at The Conversation

[ The Conversation | 2022-01-14 13:00:02 UTC ]
More news stories like this | News stories tagged with: #science fiction