Another Blue Bell ice cream licker: Tuesday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device; sign up here. What people are talking about today This summer’s gross-out viral video—which showed a Texas teenager opening a carton of Blue Bell in a grocery store, licking the ice cream and then putting it back on the freezer shelf—has reportedly inspired copycats.  The New York Times reports that one of them, a 36-year-old man in Belle Rose, Louisiana, was taken into custody and “charged with criminal mischief for tampering with a product before he had purchased it, and with ‘unlawful posting of criminal activity for notoriety and publicity,’ a rarely-used Louisiana law.” The Times says he has been in jail since Saturday and can’t post bail until Wednesday. Which might seem harsh, given that he reportedly had a receipt for the ice cream; he licked it in the store, yes, but then he actually bought it instead of leaving it on the shelf. (The case of the original ice-cream licker, a minor, is reportedly being handled by the Texas Juvenile Justice Department.)  The Blue Bell Twitter account, meanwhile, has been busy responding to people upset about all this: “Food safety is our top priority,” it tweeted. “We will continue to explore all options including manufacturing processes and additional carton protection so that you can be confident in our product.”  See also: “Seven reasons not to lick ice cream... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-07-09 10:00:00 UTC ]
News tagged with: #york magazine #entire issue #corporate america #death threats #forwarded email #nielsen

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ALCS welcomes MPs' PLR call

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[ The Bookseller | 2011-03-28 00:00:00 UTC ]
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Desmond's magazine sale called Project Odyssey

Richard Desmond's shock plans to explore the sale his magazine portfolio, including OK! Magazine, is called Project Odyssey and was put together last year at the request of the multimillionaire's publishing company. Continue reading at Media Week

[ Media Week | 2011-03-28 00:00:00 UTC ]
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Is News Corp.'s 'The Daily' giving you more blues than news?

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[ Betanews | 2011-02-24 00:00:00 UTC ]
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Authors calls for moratorium on library closures

Written By: Benedicte Page Publication Date: Fri, 11/02/2011 - 08:28 An open letter to culture secretary Jeremy Hunt and culture minister Ed Vaizey calling for a halt to library closures after the success of last weekend's protests has been signed by high-profile authors including Sarah... Continue reading at The Bookseller

[ The Bookseller | 2011-02-12 00:00:00 UTC ]
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Save our Libraries: a call for action

Written By: Benedicte Page Publication Date: Fri, 04/02/2011 - 17:00 Remember everyone: Saturday 5th February is Save Our Libraries day. Four hundred of our libraries up and down the UK are currently threatened with closure. Show your support for our treasured service: go to your local... Continue reading at The Bookseller

[ The Bookseller | 2011-02-04 00:00:00 UTC ]
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