Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our daily newsletter. You can also get an audio version of this briefing on your Alexa device. Meditations on marketing Starting today, brand marketers are shutting themselves off from the outside world to reflect on topics like “The Reawakening of Chipotle” and “The Power of Love at Dunkin.” Don’t laugh: Those are actual conference titles at the Association of National Advertisers’ annual “Masters of Marketing” event, which runs through Saturday in Orlando, Florida. It’s where marketers go for enlightenment. Though many speakers will be CMOs telling inspirational stories about their companies, ANA also now offers programming with more unexpected or free-wheeling perspectives, too. Strategic consultant Joseph Jaffe is set to forecast the demise of the corporate era, which "seems an odd choice for an event that lures marketing execs from some of the biggest corporations in the world," Ad Age’s E.J. Schultz and Jack Neff write. Read their take on what to expect in Orlando, such as discussion about the FBI’s investigation into shadowy media-buying practices, but also “navel-gazing about the evolution of the CMO role.” Oh, and OneRepublic is performing tonight, too. Blurred lines Big corporate players are devoting a lot of energy to creating start-up-like direct-to-consumer brands;... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-10-02 10:00:00 UTC ]
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Texas's Governor signs a bill into law that gives him power over what books can be in libraries *and* forces ratings on books. Continue reading at Book Riot
[ Book Riot | 2023-06-15 10:40:00 UTC ]
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At the 18th ITW Thriller Awards Banquet, held on June 4 in New York, International Thriller Writers' commitment to supporting diverse authors was addressed by a number of speakers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-06-05 04:00:00 UTC ]
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#opening doors
Decades after “Are You There God? It’s Me, Margaret,” an anthology and a novel let readers see periods through the eyes of diverse protagonists. Continue reading at The New York Times
[ The New York Times | 2023-06-02 09:00:39 UTC ]
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Audiobook publisher Sean McManus provides tips on how indie authors can benefit from the audiobook boom. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-06-02 04:00:00 UTC ]
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The U.S. Book Show kicked off with lively discussions of the recent wave of book bans across the country, how citizens can successfully fight against those who would restrict our freedom to read, and how libraries and publishers can be strategic partners in enabling access to digital content. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-05-22 04:00:00 UTC ]
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It wasn’t just luck that steered the Guardian columnist to Oxford and into a media career ... She reflects on the subtle mechanics of class (and an early encounter with a naked future PM)Children know. They breathe it in early, for there’s no unknowing the difference between nannies, cleaners,... Continue reading at The Guardian
[ The Guardian | 2023-05-20 12:00:56 UTC ]
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#harry potter
CNET, the venerable tech site which began publication nearly 30 years ago, has become the latest digital media company whose staff have chosen to band together and demand more. The CNET Media Worker's Union (CMWU) today sent a letter to Red Ventures, the private equity concern which purchased... Continue reading at Engadget
[ Engadget | 2023-05-16 16:13:18 UTC ]
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In 'Yellowface,' R. F. Kuang has traded in fantasy fiction for a wild satire on literary scandals over appropriation and plagiarism. How and why she did it. Continue reading at Los Angeles Times
[ Los Angeles Times | 2023-05-15 13:00:29 UTC ]
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#satirical thriller
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The first time I sliced open a box of books in my new bookshop, I breathed in deeply. The pulpy starch of the paper caught in the back of my throat, while the faint chemical sting of the new ink burned high in my nostrils. I imagined a world where this smell was a constant […] Continue reading at Literrary Hub
[ Literrary Hub | 2023-05-09 08:53:39 UTC ]
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#bookstore
Founders of Third World Press, Black Classic Press, Africa World Press, and Just Us Books gathered for a May 6 keynote at IBPA's PubU. Plus, the IBPA announces its Innovative Voices Program. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-05-08 04:00:00 UTC ]
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#world press
The arrangement will bring some 21 free Literati book fairs to Minneapolis schools in 2023 and will fund free books for kids in need. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-05-03 04:00:00 UTC ]
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#start reading
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Over the past three years, entry-level wages at the Big Five publishers and Scholastic have risen 23%, on average, in response to calls for a living wage, union actions, and inflation. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-04-21 04:00:00 UTC ]
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#living wage
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Her 2005 book, “Mozart in the Jungle,” lived up to its subtitle, “Sex, Drugs, and Classical Music,” and was later made into an Amazon TV series. Continue reading at The New York Times
[ The New York Times | 2023-04-19 18:57:28 UTC ]
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#classical music
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Tech company argues government should support artificial intelligence development while artists seek protectionsFollow our Australia news live blog for the latest updatesGet our morning and afternoon news emails, free app or daily news podcastGoogle and other tech giants have called on the... Continue reading at The Guardian
[ The Guardian | 2023-04-19 04:40:32 UTC ]
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On Day One in London, HarperCollins CEO Brian Murray said the publisher may still try to buy Simon & Schuster, Ukrainian first lady Olena Zolenska addressed the fair over video, and the floor was aflutter over the arrest of the foreign rights manager at French publisher Éditions La Fabrique... Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-04-18 04:00:00 UTC ]
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Soon, when you go to stream Succession or The Last of Us, you'll no longer be looking for an app called HBO Max. As has been rumored, Warner Bros. Discovery (WBD) is changing the name of the streaming service to simply "Max." The company is folding content from Discovery+ into the platform to... Continue reading at Engadget
[ Engadget | 2023-04-12 17:16:11 UTC ]
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Casemate's new imprint will focus on books about the history of southeast Pennsylvania and the greater Delaware Valley area. Casemate is based just outside of Philadelphia. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-04-12 04:00:00 UTC ]
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The audio performers and publishers in attendance were encouraged to embrace the new tools of the trade, from TikTok to ChatGPT. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-03-28 04:00:00 UTC ]
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#publishers association
As a comedy about Canadian libraries Shelved is getting compared to Abbott Elementary, Superstore, Parks and Rec, and of course The Office. Its creator, and former writer for The Office, Anthony Q. Farrell is fine with that. Continue reading at CBC
[ CBC | 2023-03-27 08:00:00 UTC ]
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#abbott elementary
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Meta's publishing arm for virtual reality games is now officially called Oculus Publishing. It's a completely different division from Oculus Studios, which is the company's label for first-party games. Oculus Publishing will instead support partner developers with conceptualization, funding,... Continue reading at Engadget
[ Engadget | 2023-03-23 08:01:38 UTC ]
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